Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

University of Colorado Boulder
Skills you'll gain: Copywriting, Advertising, Intellectual Property, Writing and Editing, Writing, Graphic and Visual Design, Visual Design, Layout Design, Typography, Creative Design, Design Elements And Principles
Beginner · Course · 1 - 3 Months

Zoho Corporation
Skills you'll gain: Customer Relationship Management (CRM) Software, Customer Relationship Management, Sales Process, Business Software, Sales Enablement, Sales Pipelines, Sales Management, Sales, Sales Strategy, Automation, Business Process Automation
Beginner · Course · 1 - 3 Months

ESSEC Business School
Skills you'll gain: Sustainable Business, Corporate Sustainability, Sustainable Development, Sustainable Systems, Culture Transformation, Business Transformation, Organizational Change, Waste Minimization, Systems Thinking, Pollution Prevention, Environmental Issue, Business Modeling, Environment and Resource Management, Innovation, Product Lifecycle Management, Stakeholder Engagement, Case Studies
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Content Performance Analysis, Content Optimization, Blogs, Content Creation, Web Analytics and SEO, Content Development and Management, Search Engine Optimization, Web Content, Campaign Management, Video Production, Digital Content, Keyword Research, Digital Publishing, Social Media Content, Copywriting, Performance Analysis, Web Analytics, Key Performance Indicators (KPIs), Performance Improvement, Web Content Accessibility Guidelines
Beginner · Course · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Strategic Decision-Making, Competitive Analysis, Organizational Strategy, Business Strategy, Plan Execution, Sustainable Business, Corporate Strategy, Competitive Intelligence, Strategic Thinking, Business Management, Case Studies, Corporate Sustainability, Market Analysis, Analysis, Business Analysis, Supplier Management, Supplier Relationship Management, Continuous Monitoring, Market Dynamics, Contingency Planning
Intermediate · Course · 1 - 3 Months

Coursera
Skills you'll gain: Customer experience strategy (CX), Marketing Strategies, Brand Loyalty, Return On Investment, Strategic Marketing, Marketing Planning, Marketing Budgets, Cross-Channel Marketing, Data-Driven Marketing, Marketing Channel, Go To Market Strategy, Marketing Analytics, Case Studies, Revenue Forecasting, Data-Driven Decision-Making, Strategic Planning, Financial Data, Target Audience, Budgeting
Intermediate · Course · 1 - 4 Weeks

Sungkyunkwan University
Skills you'll gain: Political Sciences, International Relations, Social Justice, Policy Analysis, Family Law, Social Sciences, Ancient History, World History, Culture, Diplomacy, Public Affairs, Sociology, Ethical Standards And Conduct, Governance
Intermediate · Course · 1 - 3 Months

Coursera
Skills you'll gain: Infographics, Data Visualization, Graphic and Visual Design Software, Graphic and Visual Design, Graphics Software, Marketing Communications, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Cloud API, Google Cloud Platform, Natural Language Processing, API Testing, Cloud Applications, JSON, Communication
Beginner · Project · Less Than 2 Hours

Universitat Autònoma de Barcelona
Skills you'll gain: Leadership Studies, Organizational Leadership, Leadership, Decision Making, Team Performance Management, Industrial and Organizational Psychology, Organizational Effectiveness, Sociology, Team Motivation, Psychology, Coordination
Beginner · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Business Modeling, Market Analysis, Competitive Analysis, Regulatory Compliance, Innovation, Regulatory Requirements, Market Opportunities, Healthcare Industry Knowledge, Entrepreneurship, Business Strategies, Law, Regulation, and Compliance, New Business Development, New Product Development, Product Development, Team Management, Business Planning, Team Leadership, Stakeholder Analysis, Team Building, Health Systems
Build toward a degree
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Cloud Deployment, Cloud Development, Application Deployment, Microsoft Azure, JSON, Cloud Applications, Serverless Computing, Application Programming Interface (API), Cloud Computing, C# (Programming Language), Restful API, Web Services, Cloud Storage
Intermediate · Guided Project · Less Than 2 Hours