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Marketing Fundamentals Courses

Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.


Popular Marketing Fundamentals Courses and Certifications


  • Status: Free Trial
    Free Trial
    C

    Corporate Finance Institute

    Classification - Fundamentals & Practical Applications

    Skills you'll gain: Classification Algorithms, Model Evaluation, Machine Learning Algorithms, Logistic Regression, Predictive Modeling, Applied Machine Learning, Machine Learning Methods, Supervised Learning, Data Modeling, Analytics, Analysis, Data Analysis, Business Metrics, Feature Engineering, Advanced Analytics, Machine Learning, Scikit Learn (Machine Learning Library), Performance Metric, Data Visualization, Exploratory Data Analysis

    4.3
    Rating, 4.3 out of 5 stars
    ·
    6 reviews

    Advanced · Course · 1 - 3 Months

  • C

    Coursera

    Marketing Analytics: Data Predictions and Dashboards

    Skills you'll gain: Marketing Analytics, Dashboard, Data Visualization, Predictive Modeling, Data-Driven Decision-Making, Marketing Strategies, Predictive Analytics, Customer Analysis, Business Analytics, Marketing, Data Visualization Software, Analytics, Market Research, Data Analysis, Strategic Decision-Making

    3.8
    Rating, 3.8 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Marketing: Ethics and Trends

    Skills you'll gain: Responsible AI, Data Ethics, Marketing Management, AI Personalization, Business Ethics, Ethical Standards And Conduct, Marketing Analytics, Case Studies, Content Creation, Information Privacy

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    SEO Copywriting for Digital Marketing Success

    Skills you'll gain: Keyword Research, Copywriting, Search Engine Optimization, Content Strategy, Web Content, Web Analytics and SEO, Content Management, Content Creation, Writing, Content Marketing, Editing, Drive Engagement

    4.5
    Rating, 4.5 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    W

    Whizlabs

    Google Cloud DevOps Fundamentals

    Skills you'll gain: DevOps, CI/CD, Containerization, Continuous Integration, Cloud Security, Kubernetes, Software Development, Google Cloud Platform, Continuous Delivery, Cloud-Native Computing, Application Deployment, General Networking, System Monitoring, Virtual Networking, Identity and Access Management, Load Balancing, Scalability

    5
    Rating, 5 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    UBITS

    Introducción al marketing con Google Ads

    Skills you'll gain: Google Ads, Advertising Campaigns, Pay Per Click Advertising, Marketing, Marketing Effectiveness, Search Engine Marketing, Online Advertising, Campaign Management, Digital Marketing, Marketing Strategies, Keyword Research, Product Marketing, Target Audience

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Pennsylvania

    Fundamentals of Bioclimatic Design

    Skills you'll gain: Sustainable Architecture, Human Factors, Architectural Design, Building Design, Environmental Engineering, Thermal Management, Sustainable Design, HVAC, Simulation and Simulation Software, Materials science, Physics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    8 reviews

    Intermediate · Course · 1 - 3 Months

  • P

    Packt

    Fundamentals of Secure Software

    Skills you'll gain: Open Web Application Security Project (OWASP), Threat Modeling, Application Security, Software Development Life Cycle, DevSecOps, Security Testing, Secure Coding, Security Engineering, Cloud Security, Encryption, Vulnerability Scanning, Software Development, CI/CD, Cloud Platforms, Vulnerability Assessments, Vulnerability Management, Penetration Testing, Cybersecurity, Configuration Management

    Intermediate · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Meta

    Measure and Optimize Social Media Marketing Campaigns

    Skills you'll gain: Social Media Campaigns, Social Media Marketing, Marketing Effectiveness, Online Advertising, Marketing Analytics, Advertising Campaigns, Digital Advertising, Performance marketing, Campaign Management, Marketing Budgets, Data Analysis, Digital Marketing, Data Presentation, A/B Testing, Key Performance Indicators (KPIs), Return On Investment, Performance Reporting, Business Metrics, Presentations, Communication

    4.9
    Rating, 4.9 out of 5 stars
    ·
    1.9K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    I

    International Institute of Information Technology, Hyderabad

    Fundamentals of Computer Organization

    Skills you'll gain: Microarchitecture, Computer Architecture, Hardware Architecture, Systems Architecture, Computer Systems, Computer Hardware, Performance Tuning

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    E

    Edureka

    Generative AI's Applications in Marketing Analytics

    Skills you'll gain: Marketing Management, Case Studies, Data Preprocessing, Artificial Intelligence, Emerging Technologies, Exploratory Data Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Marketing e a Jornada do Cliente

    Skills you'll gain: Strategic Marketing, Marketing Strategy and Techniques, Marketing, Customer experience strategy (CX), Consumer Behaviour, Marketing Effectiveness, Customer Insights, Digital Marketing, Sales Process, Content Strategy, Brand Awareness

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing fundamentals courses

  • Classification - Fundamentals & Practical Applications: Corporate Finance Institute
  • Marketing Analytics: Data Predictions and Dashboards: Coursera
  • GenAI for Marketing: Ethics and Trends: Coursera
  • SEO Copywriting for Digital Marketing Success: Skillshare
  • Google Cloud DevOps Fundamentals: Whizlabs
  • Introducción al marketing con Google Ads: UBITS
  • Fundamentals of Bioclimatic Design: University of Pennsylvania
  • Fundamentals of Secure Software: Packt
  • Measure and Optimize Social Media Marketing Campaigns: Meta
  • Fundamentals of Computer Organization: International Institute of Information Technology, Hyderabad

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