• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • S

    Skillshare

    Freelance Video Editing: Build Strong Client Relationships

    Skills you'll gain: Constructive Feedback, Client Services, Rapport Building, Video Editing, Customer Retention, Selling Techniques, Customer Relationship Building, Relationship Building, Expectation Management, Relationship Management, Account Management, Video Production, Professional Networking, Workflow Management

    Mixed · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    HR Analytics and Workforce Performance Measurement

    Skills you'll gain: Management Reporting, Performance Measurement, Human Resource Strategy, Human Resources Management and Planning, Human Resources, People Analytics, Performance Reporting, Employee Performance Management, Performance Metric, Workforce Management, Human Resource Policies, Business Reporting, Business Metrics, Return On Investment

    Mixed · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Corporate Restructuring and Valuation

    Skills you'll gain: Bankruptcies, Mergers & Acquisitions, Business Valuation, Financial Modeling, Liquidation, Corporate Finance, Financial Statement Analysis, Investment Banking, Corporate Strategy, Cash Flows, Banking, Financial Analysis, Financial Data, Financial Statements, Strategic Decision-Making, Market Analysis, Financial Accounting, Cash Flow Forecasting, Finance, Value Propositions

    Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • U

    Universidad Nacional Autónoma de México

    Nearshoring: ventaja competitiva regional

    Skills you'll gain: International Finance, Economic Development, Tax Laws, International Relations, Commercial Laws, Strategic Sourcing, Market Opportunities, Transportation, Supply Chain, and Logistics, Competitive Analysis, Strategic Thinking, Economics, Market Trend, Business Strategy, Business Economics, Supply Chain, Commercialization, Price Negotiation, Negotiation, Business Process Improvement, Finance

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Category: Preview
    Preview
  • C

    Coursera

    Align OKRs & Goals

    Skills you'll gain: Goal Setting, Strategic Planning, Strategic Leadership, Performance Review, Organizational Strategy, Program Implementation, Team Performance Management, Plan Execution, Performance Analysis, Performance Measurement, Key Performance Indicators (KPIs), Data-Driven Decision-Making, Performance Improvement, Continuous Improvement Process

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • A

    Arizona State University

    Extracting Value from Dark Data: ULEADD

    Skills you'll gain: Exploratory Data Analysis, Decision Making, Data Strategy, Complex Problem Solving, Design Thinking, Unstructured Data, Data-Driven Decision-Making, Data Literacy, Data Management, Process Improvement, Organizational Effectiveness, Solution Design, Needs Assessment

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Forex Trading and Binary Options Basics

    Skills you'll gain: Market Trend, Technical Analysis, Trend Analysis, Financial Trading, Performance Analysis, Market Analysis, Forecasting, Transaction Processing, Profit and Loss (P&L) Management

    Mixed · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • G

    Google Cloud

    Stratégie agentique : découverte, conception et prototype

    Skills you'll gain: Agentic Workflows, Google Gemini, Agentic systems, AI Product Strategy, Journey Mapping, Generative AI Agents, Strategic Prioritization, Prioritization, No-Code Development, Value Engineering, User Flows, Business Priorities, Prototyping, Customer experience improvement

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
  • A

    AI CERTs

    Bitcoin for Everyone

    Skills you'll gain: Business Transformation, Business Leadership, Digital Transformation, Emerging Technologies, Technology Strategies, Innovation, Enterprise Architecture, Case Studies, Financial Regulation

    Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • C

    Creo Incubator

    Startups Market Study & Competitive Analysis

    Skills you'll gain: Competitive Analysis, Market Analysis, Market Opportunities, Market Research, Target Market, Market Intelligence, Business Strategy, Competitive Intelligence, Go To Market Strategy, Market Dynamics, Entrepreneurship, Focus Group, Business Metrics, Return On Investment, Interviewing Skills

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • J

    John Wiley & Sons

    Performance Management and Strategic Planning in Finance

    Skills you'll gain: Dashboard, Business Planning, Performance Measurement, Financial Management, Performance Metric, Business Strategies, Budgeting, Financial Forecasting, Performance Management, Strategic Leadership, Business Metrics, Strategic Planning, Forecasting, Market Analysis, Business Administration, Microsoft Excel, Strategic Decision-Making, Benchmarking, Innovation

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • S

    Skillshare

    UX for Augmented Reality: An Introduction for Designers

    Skills you'll gain: Augmented Reality, Augmented and Virtual Reality (AR/VR), User Experience, Virtual Reality, User Experience Design, UI/UX Strategy, Experience Design, Interactive Design, Usability, Human Computer Interaction, Virtual Environment, Interaction Design, User Interface (UI), Display Devices, User Research

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
1…478479480…529

In summary, here are 10 of our most popular marketing strategy courses

  • Freelance Video Editing: Build Strong Client Relationships: Skillshare
  • HR Analytics and Workforce Performance Measurement: EDUCBA
  • Corporate Restructuring and Valuation: EDUCBA
  • Nearshoring: ventaja competitiva regional: Universidad Nacional Autónoma de México
  • Align OKRs & Goals: Coursera
  • Extracting Value from Dark Data: ULEADD: Arizona State University
  • Forex Trading and Binary Options Basics: EDUCBA
  • Stratégie agentique : découverte, conception et prototype: Google Cloud
  • Bitcoin for Everyone: AI CERTs
  • Startups Market Study & Competitive Analysis: Creo Incubator

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok