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Copywriting Courses

Copywriting courses can help you learn persuasive writing techniques, audience analysis, brand voice development, and SEO strategies. You can build skills in crafting compelling headlines, structuring engaging content, and optimizing text for digital platforms. Many courses introduce tools like Google Analytics for tracking engagement, Grammarly for editing, and various content management systems to streamline your writing process.


Popular Copywriting Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Virginia Darden School Foundation

    Advertising in the Age of Generative AI

    Skills you'll gain: Branding, Brand Awareness, Brand Strategy, Marketing Design, Advertising, Brand Management, Brand Loyalty, Generative AI Agents, Digital Advertising

    4.6
    Rating, 4.6 out of 5 stars
    ·
    31 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidade de São Paulo

    Marketing Digital

    Skills you'll gain: Search Engine Marketing, Digital Marketing, Email Marketing, Google Ads, Marketing Strategies, Search Engine Optimization, Google Analytics, Online Advertising, A/B Testing, Pay Per Click Advertising, Advertising Campaigns, Web Analytics, Digital Advertising, Facebook, Campaign Management, Marketing Analytics, Return On Investment, Performance Measurement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.3K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Brand Marketing and SEO Tools using Wix

    Skills you'll gain: Email Marketing, Search Engine Optimization, Web Analytics and SEO, Social Media Marketing, Brand Marketing, Brand Awareness, Branding, Digital Marketing, Marketing Design, Marketing, Content Creation, Web Design and Development

    4.6
    Rating, 4.6 out of 5 stars
    ·
    375 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    M

    Michigan State University

    Write A Feature Length Screenplay For Film Or Television

    Skills you'll gain: Storyboarding, Writing, Writing and Editing, Storytelling, Peer Review

    4.6
    Rating, 4.6 out of 5 stars
    ·
    297 reviews

    Beginner · Course · 3 - 6 Months

  • Status: Preview
    Preview
    C

    Coursera

    Fundamentals of Speechwriting

    Skills you'll gain: Storytelling, Editing, Writing and Editing, Public Speaking, Writing, Proofreading, Verbal Communication Skills, Communication Strategies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    24 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    M

    Michigan State University

    Transmedia Writing

    Skills you'll gain: Game Design, Peer Review, Storytelling, Writing, Content Creation, Creative Thinking, Active Listening, Constructive Feedback, Storyboarding

    4.4
    Rating, 4.4 out of 5 stars
    ·
    66 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Cape Town

    Writing your World: Finding yourself in the academic space

    Skills you'll gain: Writing, Culture, Liberal Arts, Editing, Cultural Diversity, Peer Review, Proofreading, Research, Sociology, Style Guides, Creativity, Learning Strategies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    261 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnKartS

    AI Marketing Mastery

    Skills you'll gain: Google Gemini, Marketing Automation, ChatGPT, Marketing, Generative AI, Content Marketing, Business Marketing, Content Creation, Digital Content, Prompt Engineering, Branding, Social Media, Google Ads, Search Engine Optimization, Digital Assets, Digital Advertising, Productivity, Facebook, Sales Pipelines, Web Development

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Strategic SEO Mastery: Tools, Strategy & Case Studies

    Skills you'll gain: Search Engine Optimization, Consumer Behaviour, Case Studies, Marketing, Web Analytics and SEO, Marketing Strategies, Process Improvement and Optimization, Digital Advertising, Digital Marketing, Target Audience, Marketing Effectiveness, Competitive Analysis, Keyword Research, Market Opportunities, Business Strategy, Content Strategy, Strategic Thinking, Advertising, Brand Strategy, Market Analysis

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnKartS

    ChatGPT for Business & Marketing Content

    Skills you'll gain: Prompt Engineering, Business Writing, Responsible AI, ChatGPT, Social Media Content, Marketing Automation, Business Marketing, Copywriting, Email Automation, Writing, Marketing Communications, Business Ethics, Brainstorming, Social Media, Content Creation, Content Strategy, Social Media Marketing, Business Communication

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    Edureka

    Generative Engine Optimization (GEO)

    Skills you'll gain: Content Performance Analysis, Google Gemini, Generative AI, Content Strategy, Earned Media, Content Marketing, ChatGPT, Google Analytics, Shared Media, Content Creation, Owned Media, Metadata Management, Market Intelligence, Copywriting, Information Architecture, Automation, No-Code Development

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Preview
    Preview
    A

    Adobe

    Design a Standout Brand That Connects With Your Audience

    Skills you'll gain: Brand Strategy, Presentations, Branding, Creative Design, Marketing Design, Target Audience, Visual Design, Typography, Adobe Creative Cloud, Storytelling, Adobe Illustrator, Diversity and Inclusion, Adobe Acrobat, Color Theory, Creative Thinking, Creative Problem-Solving, Digital Assets, Communication, Entrepreneurship, Digital Marketing

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular copywriting courses

  • Advertising in the Age of Generative AI : University of Virginia Darden School Foundation
  • Marketing Digital: Universidade de São Paulo
  • Brand Marketing and SEO Tools using Wix: Coursera
  • Write A Feature Length Screenplay For Film Or Television: Michigan State University
  • Fundamentals of Speechwriting: Coursera
  • Transmedia Writing: Michigan State University
  • Writing your World: Finding yourself in the academic space : University of Cape Town
  • AI Marketing Mastery: LearnKartS
  • Strategic SEO Mastery: Tools, Strategy & Case Studies: EDUCBA
  • ChatGPT for Business & Marketing Content: LearnKartS

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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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