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  • Content Strategy

Content Strategy Courses

Content strategy courses can help you learn audience analysis, content creation techniques, editorial planning, and performance measurement. You can build skills in optimizing content for different platforms, aligning messaging with brand goals, and using analytics to refine strategies. Many courses introduce tools like Google Analytics for tracking engagement, content management systems for organizing assets, and social media platforms for distribution, providing practical methods to implement your content strategies effectively.


Popular Content Strategy Courses and Certifications


  • Status: New
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    Microsoft

    Smarter Content and Communications with Microsoft Copilot

    Skills you'll gain: Prompt Engineering, Microsoft Copilot, Content Performance Analysis, Marketing and Public Relations, Customer Insights, Content Development and Management, Proofreading, Public Relations, Integrated Marketing Communications, Customer Analysis, Content Creation, Marketing Communications, Persona Development, Writing and Editing, Content Management, Web Content, Storytelling, Content Strategy, Generative AI, Marketing Strategies

    4.6
    Rating, 4.6 out of 5 stars
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    167 reviews

    Beginner · Specialization · 3 - 6 Months

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    Starweaver

    AI Innovation & Product Strategy

    Skills you'll gain: Business Process Modeling, Responsible AI, Business Process, Digital Transformation, Business Process Management, Business Process Improvement, Google Gemini, AI Product Strategy, Workflow Management, ChatGPT, Market Opportunities, Scalability, Product Management, Generative AI, Sustainable Development, Data Ethics, Sustainability Reporting, Prompt Engineering, AI Personalization, Automation

    4.5
    Rating, 4.5 out of 5 stars
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    22 reviews

    Intermediate · Specialization · 1 - 4 Weeks

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    U

    University of Pennsylvania

    Arts and Culture Strategy

    Skills you'll gain: Risk Management, Organizational Structure, Organizational Strategy, Strategic Leadership, Art History, Organizational Effectiveness, Customer Analysis, Market Opportunities, Organizational Leadership, Strategic Communication, Stakeholder Communications, Liberal Arts, Fundraising, Target Audience, Value Propositions

    4.7
    Rating, 4.7 out of 5 stars
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    232 reviews

    Mixed · Course · 1 - 3 Months

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    Coursera

    TikTok Strategy: Effective Content

    Skills you'll gain: TikTok, Target Audience, Content Strategy, Social Media Content, Content Creation, Product Roadmaps, Social Media Strategy, Growth Strategies, Drive Engagement

    Beginner · Course · 1 - 4 Weeks

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    Northwestern University

    Engagement & Nurture Marketing Strategies

    Skills you'll gain: Blogs, Social Media Marketing, Marketing Strategies, Social Media Strategy, Social Media, Content Marketing, Marketing Effectiveness, Target Market, Customer Engagement, Content Creation, Lead Generation, Multimedia, Writing

    4.8
    Rating, 4.8 out of 5 stars
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    1.2K reviews

    Mixed · Course · 1 - 4 Weeks

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    Coursera

    Product Strategy in the age of GenAI

    Skills you'll gain: Product Lifecycle Management, Product Flow Diagram, Competitive Analysis, Product Strategy, Innovation, Design Thinking, Process Flow Diagrams, Ideation, New Product Development, Customer Insights, Go To Market Strategy, Product Management, Product Development, Product Planning, Strategic Prioritization, AI Product Strategy, Market Analysis, Prototyping, Generative AI, Strategic Planning

    4.3
    Rating, 4.3 out of 5 stars
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    116 reviews

    Beginner · Specialization · 1 - 3 Months

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    Coursera

    Instagram Optimization: Grow Your Presence

    Skills you'll gain: Instagram, Content Performance Analysis, Social Media Management, Social Media, Social Media Marketing, Brand Marketing, Social Media Strategy, Content Strategy, Customer Engagement, Marketing Analytics, Content Creation, Performance Metric, Analytics

    Beginner · Course · 1 - 4 Weeks

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    University of Colorado Boulder

    Understanding the Campaign Components

    Skills you'll gain: Strategic Communication, Advertising, Campaign Management, Media Strategy, Marketing Communications, Social Media Campaigns, Key Performance Indicators (KPIs), Promotions and Campaigns, Communication Strategies, Marketing Effectiveness, Earned Media, Integrated Marketing Communications, Brand Management, Owned Media, Brand Strategy, Public Relations, Target Audience, Shared Media, Research and Design, Market Research

    4.4
    Rating, 4.4 out of 5 stars
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    8 reviews

    Beginner · Course · 1 - 4 Weeks

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    U

    University of London

    Corporate Strategy

    Skills you'll gain: Corporate Strategy, Business Strategy, Mergers & Acquisitions, Strategic Decision-Making, Growth Strategies, New Business Development, Business Valuation, Organizational Structure, Market Opportunities, Resource Allocation, Analysis

    4.8
    Rating, 4.8 out of 5 stars
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    2.8K reviews

    Beginner · Course · 1 - 4 Weeks

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    IIMA - IIM Ahmedabad

    Leading with a Digital Strategy

    Skills you'll gain: Digital Transformation, Business Transformation, Technology Strategies, AI Product Strategy, Organizational Effectiveness, Performance Improvement, Organizational Strategy, Emerging Technologies, Innovation, Operational Efficiency

    4.7
    Rating, 4.7 out of 5 stars
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    139 reviews

    Beginner · Course · 1 - 3 Months

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    Coursera

    Instagram Strategy: Effective Content

    Skills you'll gain: Instagram, Social Media Content, Content Strategy, Social Media Strategy, Target Audience, Scheduling, Social Media, Competitive Analysis, Content Creation, Social Media Marketing, Brand Strategy, Market Opportunities, Goal Setting

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Facebook Strategy: Effective Content

    Skills you'll gain: Content Performance Analysis, Facebook, Social Media Content, Target Audience, Content Strategy, Performance Analysis, Social Media Strategy, Social Media, Content Marketing, Customer Insights, Target Market, Digital Media Strategy

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular content strategy courses

  • Smarter Content and Communications with Microsoft Copilot: Microsoft
  • AI Innovation & Product Strategy: Starweaver
  • Arts and Culture Strategy: University of Pennsylvania
  • TikTok Strategy: Effective Content: Coursera
  • Engagement & Nurture Marketing Strategies: Northwestern University
  • Product Strategy in the age of GenAI: Coursera
  • Instagram Optimization: Grow Your Presence: Coursera
  • Understanding the Campaign Components: University of Colorado Boulder
  • Corporate Strategy : University of London
  • Leading with a Digital Strategy: IIMA - IIM Ahmedabad

Skills you can learn in Data Management

Google (4)
Google Cloud Platform (4)
Application Programming Interfaces (2)
Mongodb (2)
Apache Hadoop (1)
Applied Machine Learning (1)
Arrays (1)
CSS (1)
Cluster Analysis (1)
Data Structure (1)
E-commerce (1)
Graphics (1)

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