• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    C

    Coursera

    TikTok Planning: Manage Content Like a Pro

    Skills you'll gain: TikTok, Content Scheduling, Social Media Content, Content Strategy, Content Development and Management, Calendar Management, Workflow Management, Content Creation, Content Management, Social Media Management, Scheduling, Market Opportunities

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    S

    STARWEAVER

    New Leader Essentials: Build Teams with 20 Skills

    Skills you'll gain: Supervision, Team Performance Management, Emotional Intelligence, Trustworthiness, Employee Coaching, Team Leadership, Professionalism, Personal Development, Leadership, Constructive Feedback, Coaching, Influencing, Accountability, Team Management, Rapport Building, People Development, Leadership Development, Leadership and Management, Teamwork, Communication

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    AI for Creators: Strategy, Content & Automation

    Skills you'll gain: Prompt Engineering, Responsible AI, ChatGPT, AI Personalization, Prompt Engineering Tools, Creativity, Ideation, Prompt Patterns, Generative AI, Data Ethics, Generative AI Agents, Brainstorming, AI literacy, Blogs, Artificial Intelligence, AI Workflows, Video Production, Content Creation, Usability, Copywriting

    Beginner · Specialization · 1 - 3 Months

  • Status: Free
    Free
    U

    Università Bocconi

    Moda&Design a Milano: circolarità e competenze.

    Skills you'll gain: Sustainable Systems, Environmental Issue, Packaging and Labeling, Training Programs, Social Impact, Workforce Development, Training and Development, Professional Development

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Obsidian for Beginners: Journal and Track Tasks

    Skills you'll gain: Collaborative Software, Journals, Organizational Skills, Productivity, Ability To Meet Deadlines, Document Management, Issue Tracking, Project Management, File Management, Personal Development, Query Languages

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    A

    Alignor

    Giving and Receiving Feedback in a Diverse Environment

    Skills you'll gain: Active Listening, Tactfulness, Verbal Communication Skills, Interpersonal Communications, Constructive Feedback, Communication Strategies, Empathy, Diversity and Inclusion, Conflict Management, Diversity Awareness, Advocacy, Communication, Emotional Intelligence, Composure, Peer Review, Expectation Management, Collaboration, Interactive Learning, Performance Review, Relationship Building

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Cisco Learning and Certifications

    Understanding Cisco Collaboration Foundations

    Skills you'll gain: Network Monitoring, Network Troubleshooting, Hybrid Cloud Computing, Telecommunications, Collaboration, Dynamic Host Configuration Protocol (DHCP), Wide Area Networks, User Accounts, Virtual Private Networks (VPN), Cloud Deployment, Cloud-Based Integration, Firewall, User Provisioning, Network Performance Management, Internal Communications, Network Administration, Session Initiation Protocols, System Configuration, Administration, Product Management

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Salary Negotiation Strategies for Career Growth

    Skills you'll gain: Negotiation, Value Propositions, Communication Strategies, Communication, Strategic Communication, Compensation Strategy, Proposal Development, Compensation Management, Professionalism, Overcoming Objections, Compensation and Benefits, Marketing Psychology, Job Evaluation, Influencing, Professional Networking, Overcoming Obstacles, Benchmarking, Personal Development

    5
    Rating, 5 out of 5 stars
    ·
    16 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Freelance Video Editing: Build Strong Client Relationships

    Skills you'll gain: Constructive Feedback, Client Services, Rapport Building, Video Editing, Customer Retention, Selling Techniques, Customer Relationship Building, Relationship Building, Expectation Management, Relationship Management, Account Management, Video Production, Professional Networking, Workflow Management

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    A

    Adobe

    Job Applications Essentials

    Skills you'll gain: Adobe Express, LinkedIn, Application Design, Interviewing Skills, Critical Thinking, Verbal Communication Skills, Creativity, Personal Attributes, Design, Branding, Storytelling, Communication, Web Presence, Professional Development, Professional Networking, Professionalism, AI Personalization, Self-Awareness, Digital Communications

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Automatic Data Processing, Inc. (ADP)

    Evaluating Candidates and Managing the Offer Process

    Skills you'll gain: Compensation Strategy, Compensation and Benefits, Compensation Management, Recruitment, Closing (Sales), Full Cycle Recruitment, Negotiation, Talent Recruitment, Interviewing Skills, Presentations, Constructive Feedback, Overcoming Objections, Verbal Communication Skills, Professional Networking, Employee Onboarding, Relationship Building, Communication

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Climate and Health for Healthcare Professions

    Skills you'll gain: Climate Change Adaptation, Health Disparities, Health Equity, Climate Change Programs, Environmental Issue, Advocacy, Social Determinants Of Health, Environmental Science, Health Education, Community Health, Health Care, Public Health, Patient Education And Counseling, Health Systems, Public Health and Disease Prevention, Community Organizing, Climate Change Mitigation, Sustainable Systems, Clinical Leadership, Leadership Development

    Beginner · Course · 1 - 4 Weeks

1…504505506…591

In summary, here are 10 of our most popular social media marketing courses

  • TikTok Planning: Manage Content Like a Pro: Coursera
  • New Leader Essentials: Build Teams with 20 Skills: STARWEAVER
  • AI for Creators: Strategy, Content & Automation: Skillshare
  • Moda&Design a Milano: circolarità e competenze.: Università Bocconi
  • Obsidian for Beginners: Journal and Track Tasks: Coursera
  • Giving and Receiving Feedback in a Diverse Environment: Alignor
  • Understanding Cisco Collaboration Foundations: Cisco Learning and Certifications
  • Salary Negotiation Strategies for Career Growth: EDUCBA
  • Freelance Video Editing: Build Strong Client Relationships: Skillshare
  • Job Applications Essentials: Adobe

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok