• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • S

    Skillshare

    The Art of Film Editing: Color & Visual Storytelling

    Skills you'll gain: Video Editing, Adobe Premiere, Post-Production, Video Production, Photo/Video Production and Technology, Cinematography, Editing, Visual Storytelling, Color Theory, Color Matching, Storytelling, Image Quality, Timelines

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    TikTok Planning: Manage Content Like a Pro

    Skills you'll gain: TikTok, Content Scheduling, Social Media Content, Content Strategy, Content Development and Management, Calendar Management, Workflow Management, Content Creation, Content Management, Social Media Management, Scheduling, Market Opportunities

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • I

    INSEAD

    Blockchain e Negócios: Aplicativos e Implicações

    Skills you'll gain: Blockchain, Business Transformation, Business Leadership, Governance, FinTech, Organizational Structure, Strategic Leadership, Emerging Technologies, Business Modeling, New Business Development, Social Impact, Innovation, Cost Reduction, Intellectual Property

    Mixed · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • S

    Skillshare

    Freelance Video Editing: Build Strong Client Relationships

    Skills you'll gain: Constructive Feedback, Client Services, Rapport Building, Video Editing, Customer Retention, Selling Techniques, Customer Relationship Building, Relationship Building, Expectation Management, Relationship Management, Account Management, Video Production, Professional Networking, Workflow Management

    Mixed · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Crea una tarjeta de negocios en Canva

    Skills you'll gain: Canva (Software), Graphic Design, Design, Graphical Tools, Graphic and Visual Design, Creative Design, Marketing Design, Color Matching, Branding, Marketing Collateral, Marketing Materials

    Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • S

    Skillshare

    Graphic Design Theory - Space

    Skills you'll gain: Graphic and Visual Design, Graphic Design, Layout Design, Design, Design Elements And Principles, Storytelling, Digital Design, Visual Storytelling, Design Strategies

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of Virginia

    Agiles Arbeiten trifft auf Design Thinking

    Skills you'll gain: User Story, Persona (User Experience), Design Thinking, Agile Product Development, Agile Methodology, Interviewing Skills, User Research, Persona Development, Product Development, Innovation, User Centered Design

    Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    GenAI for Field Sales Agents: Local Market Insights

    Skills you'll gain: Sales Territory Management, AI Personalization, Generative AI Agents, Sales Strategy, Customer Engagement, Regional Sales, Sales Process, Lead Generation, Market Intelligence, Sales Enablement, Real Time Data, Personalized Service, Anthropic Claude, Sales Development, AI Enablement, Market Analysis, Responsible AI, Customer Analysis, Ethical Standards And Conduct, Performance Analysis

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Measure Campaign Lift with Brand Surveys

    Skills you'll gain: Brand Awareness, Data-Driven Marketing, Digital Advertising, Marketing Effectiveness, Advertising Campaigns, Digital Marketing Campaigns, Marketing Analytics, Advertising, Branding, Performance Analysis, Customer Insights, Business Research, Data-Driven Decision-Making, Survey Creation, Performance Measurement, Target Audience, Data Collection

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Patient Communication and Education

    Skills you'll gain: Patient Education and Support, Patient Education And Counseling, Patient Treatment, Communication Strategies, Communication, Instructional Design, Empathy

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Advanced UX Strategies for Product Managers

    Skills you'll gain: UI/UX Strategy, User Experience, User Flows, User Experience Design, Data Storytelling, Journey Mapping, Persona (User Experience), Experience Design, Usability, Design Strategies, User Centered Design, Usability Testing, UI/UX Research, Product Improvement, User Research, Human Centered Design, Design Research, Figma (Design Software), Storytelling, Prioritization

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • A

    Adobe

    Job Applications Essentials

    Skills you'll gain: Adobe Express, LinkedIn, Application Design, Interviewing Skills, Critical Thinking, Verbal Communication Skills, Creativity, Personal Attributes, Design, Branding, Storytelling, Communication, Web Presence, Professional Development, Professional Networking, Professionalism, AI Personalization, Self-Awareness, Digital Communications

    Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
1…505506507…591

In summary, here are 10 of our most popular social media marketing courses

  • The Art of Film Editing: Color & Visual Storytelling: Skillshare
  • TikTok Planning: Manage Content Like a Pro: Coursera
  • Blockchain e Negócios: Aplicativos e Implicações: INSEAD
  • Freelance Video Editing: Build Strong Client Relationships: Skillshare
  • Crea una tarjeta de negocios en Canva: Coursera
  • Graphic Design Theory - Space: Skillshare
  • Agiles Arbeiten trifft auf Design Thinking: University of Virginia
  • GenAI for Field Sales Agents: Local Market Insights: Coursera
  • Measure Campaign Lift with Brand Surveys: Coursera
  • Patient Communication and Education: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok