Sports marketing courses can help you learn audience engagement strategies, brand management, sponsorship activation, and digital marketing techniques. You can build skills in market analysis, campaign development, and social media outreach tailored to sports audiences. Many courses introduce tools like CRM software, analytics platforms, and content management systems, showcasing how these skills are applied to enhance fan experiences and drive revenue for sports organizations.

Intermediate · Course · 1 - 3 Months

Coursera
Skills you'll gain: Sales Territory Management, Enterprise Sales, Cold Calling, Lead Generation, Selling Techniques, Sales Training, B2B Sales, Sales Management, Sales, AI Personalization, Responsible AI, Sales Prospecting, Sales Enablement, Consultative Selling, Generative AI Agents, Sales Pipelines, Customer Relationship Management, Business Process, Business Strategy, Customer Engagement
Intermediate · Specialization · 3 - 6 Months
Skills you'll gain: Overcoming Objections, Closing (Sales), Sales, Selling Techniques, Marketing Psychology, Sales Process, Upselling, Customer Relationship Management, Sales Presentation, Negotiation, Price Negotiation, Contract Negotiation, Customer Insights, Virtual Teams, Cross-Channel Marketing, Customer Relationship Building
Beginner · Course · 1 - 4 Weeks

Real Madrid Graduate School Universidad Europea
Skills you'll gain: AI Personalization, Medical Equipment and Technology, AI Enablement, Risk Modeling, Health Systems, Artificial Intelligence and Machine Learning (AI/ML), Physical Stamina, Accident Prevention, Predictive Modeling, Healthcare Ethics, Pediatrics, Emerging Technologies, Load Balancing, Real Time Data, Health Education, Machine Learning, Child Health, Biomedical Engineering, Data Modeling, Child Development
Beginner · Specialization · 3 - 6 Months

University of California, Davis
Skills you'll gain: Surveys, Statistical Hypothesis Testing, Quantitative Research, Statistical Analysis, Marketing Analytics, Market Research, Data Analysis, Marketing, Target Market, Market Analysis, Regression Analysis, Sample Size Determination, Quality Control
Intermediate · Course · 1 - 4 Weeks

University of Illinois at Urbana-Champaign
Skills you'll gain: Data Storytelling, Process Improvement, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Management Accounting, Risk Management, Machine Learning Algorithms, Corporate Tax, Team Leadership, Social Determinants Of Health, Marketing Analytics, Financial Auditing, Data Visualization, Descriptive Statistics, Business Strategy, Variance Analysis, Generative AI, Financial Market
Credit offered
Graduate Certificate · 6 - 12 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Stakeholder Analysis, Global Marketing, Sustainable Business, Virtual Teams, Diversity Marketing, Business Ethics, Corporate Sustainability, Cultural Sensitivity, Cultural Diversity, Environmental Social And Corporate Governance (ESG), Workplace inclusivity, Intercultural Competence, Consumer Behaviour, Branding, Decision Making, Market Analysis, Diversity Awareness, Cultural Responsiveness, Sustainable Development, Culture
Build toward a degree
Beginner · Specialization · 3 - 6 Months

Niel Asher Education
Skills you'll gain: Sports Medicine, Physical Therapy, Respiratory Therapy, Exercise Therapy, Biology, Mindfulness, Orthopedics, Athletic Training, Manual Therapy, Neurology, Medical Terminology, Self-Awareness, Spatial Analysis
Intermediate · Course · 1 - 3 Months

Niel Asher Education
Skills you'll gain: Rehabilitation, Exercise Therapy, Adaptive Equipment, Mindfulness, Sports Medicine, Physical Therapy, Athletic Training, Clinical Practices, Kinesiology, Injury Prevention, Anatomy, Adaptability, Stress Management, Human Musculoskeletal System
Beginner · Course · 1 - 3 Months

Creo Incubator
Skills you'll gain: Go To Market Strategy, Growth Strategies, Market Analysis, Entrepreneurship, Customer Analysis, Entrepreneurial Finance, Target Market, Product Marketing, Data-Driven Decision-Making, Financial Statements, Ideation, Lean Methodologies, Adaptability, Innovation, Fundraising, Mergers & Acquisitions, Finance, Marketing Channel, Project Finance, Critical Thinking and Problem Solving
Beginner · Specialization · 3 - 6 Months

LearnQuest
Skills you'll gain: Sales Presentation, Influencing, Persuasive Communication, Intercultural Competence, Virtual Teams, Storytelling, Behavioral Economics, Business Research, Value Propositions, Active Listening, Market Research, Empathy & Emotional Intelligence, Sales Pipelines, Marketing Psychology, Digital Communications, Collaboration, Customer Relationship Management (CRM) Software, Stakeholder Management, Strategic Communication, Cross-Functional Collaboration
Intermediate · Specialization · 1 - 3 Months

California Institute of the Arts
Skills you'll gain: User Interface (UI) Design, Graphic and Visual Design, User Interface and User Experience (UI/UX) Design, Design, Design Elements And Principles, Human Computer Interaction, Typography, Graphic Design, Layout Design, Information Architecture, Application Design, Interaction Design, Color Theory, User Experience Design, Aesthetics
Beginner · Course · 1 - 3 Months