Web analytics courses can help you learn data collection techniques, traffic analysis, user behavior tracking, and conversion rate optimization. You can build skills in interpreting data trends, setting up tracking codes, and creating actionable reports. Many courses introduce tools like Google Analytics, Adobe Analytics, and Tableau, demonstrating how to apply these skills to measure website performance and enhance marketing strategies.

Simplilearn
Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Competitive Analysis, Performance Analysis, Performance Metric, Performance Management, Analytics
Beginner · Course · 1 - 4 Weeks

Meta
Skills you'll gain: React Native, Jest (JavaScript Testing Framework), Version Control, User Research, Usability Testing, Unix Commands, Restful API, Git (Version Control System), Persona (User Experience), GitHub, Interaction Design, User Experience Design, SQL, User Interface (UI), User Experience, Mobile Development, Design Research, React.js, Web Development Tools, Javascript
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Cloud Computing Architecture, Cloud Services, Cloud Deployment, Generative AI, Cloud Security, Cloud Infrastructure, Cybersecurity, Cloud Platforms, Cloud Computing, Data Storage, Peripheral Devices, Computer Hardware, Cyber Attacks, System Configuration, Artificial Intelligence, Cloud Storage, OSI Models, General Networking, Data Security, Test Planning
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: User Interface (UI), Web Content Accessibility Guidelines, Development Environment, Web Analytics and SEO
Beginner · Course · 3 - 6 Months
Universidade de São Paulo
Skills you'll gain: Search Engine Marketing, Digital Marketing, Email Marketing, Google Ads, Marketing Strategies, Search Engine Optimization, Google Analytics, Online Advertising, A/B Testing, Pay Per Click Advertising, Advertising Campaigns, Web Analytics, Digital Advertising, Facebook, Campaign Management, Marketing Analytics, Return On Investment, Performance Measurement
Beginner · Course · 1 - 3 Months
University of Michigan
Skills you'll gain: Data Structures, Data Processing, Data Analysis, Python Programming, Data Manipulation, Software Installation, Development Environment
Beginner · Course · 1 - 3 Months

Fractal Analytics
Skills you'll gain: Responsible AI, Data Ethics, AI Security, Artificial Intelligence, Ethical Standards And Conduct, Information Privacy, Personally Identifiable Information, Data Governance, Data Security, Governance, Complex Problem Solving, Critical Thinking
Intermediate · Course · 1 - 3 Months

University of Virginia
Skills you'll gain: Usability Testing, Agile Product Development, New Product Development, Continuous Delivery, Agile Software Development, User Story, Product Management, Agile Methodology, Product Testing, Agile Project Management, Team Performance Management, Team Management, Design Thinking, Team Building, Team Leadership, DevOps, Customer Analysis, Innovation, Analytics, Business Analytics
Beginner · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Marketing Analytics, Web Analytics, Google Gemini, Marketing Strategies, AI Enablement, Data Storytelling, Data Analysis, User Flows, ChatGPT, Digital Media Strategy, Analytics, Data-Driven Decision-Making, Customer Analysis, Process Analysis, Performance Metric
Beginner · Course · 1 - 4 Weeks

University of Washington
Skills you'll gain: Model Evaluation, Classification Algorithms, Regression Analysis, Applied Machine Learning, Feature Engineering, Machine Learning, Image Analysis, Unsupervised Learning, Predictive Modeling, Supervised Learning, Bayesian Statistics, Logistic Regression, Statistical Modeling, Artificial Intelligence, Data Preprocessing, Deep Learning, Data Mining, Decision Tree Learning, Computer Vision, Statistical Machine Learning
Intermediate · Specialization · 3 - 6 Months

Amazon Web Services
Skills you'll gain: Amazon Bedrock, Responsible AI, Generative AI, AI Security, Artificial Intelligence, Large Language Modeling, Amazon Web Services, Embeddings, Retrieval-Augmented Generation, Image Analysis
Beginner · Course · 1 - 3 Months

Skills you'll gain: Intrusion Detection and Prevention, Incident Response, Computer Security Incident Management, Threat Detection, Event Monitoring, Security Information and Event Management (SIEM), Incident Management, Security Management, Continuous Monitoring, Network Security, Network Monitoring, Splunk, Network Analysis, TCP/IP, Network Protocols, Query Languages
Beginner · Course · 1 - 4 Weeks