• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Strategy

Brand Strategy Courses

Brand strategy courses can help you learn market positioning, audience segmentation, brand messaging, and competitive analysis. You can build skills in creating brand identities, developing unique value propositions, and crafting effective marketing campaigns. Many courses introduce tools like SWOT analysis, brand equity measurement frameworks, and digital marketing platforms, that support implementing your strategies and measuring their impact in practical work.

Popular Brand Strategy Courses and Certifications


  • C

    Case Western Reserve University

    Introduction to International Criminal Law

    Skills you'll gain: Trial Preparation, Court Systems, Legal Proceedings, Legal Hearings, International Relations, Legal Strategy, Diplomacy, Law, Regulation, and Compliance, Public Safety and National Security, Legal Writing, Interactive Learning, Case Studies, Student Engagement

    ★ 4.8 (4K) · Mixed · Course · 1 - 3 Months

  • J

    John Wiley & Sons

    CASP+ CompTIA Advanced Security Practitioner Study Guide

    Skills you'll gain: Incident Response, IT Security Architecture, DevSecOps, Vulnerability Scanning, Vulnerability Assessments, Cloud Security, Threat Management, Security Management, Computer Security Incident Management, Endpoint Security, Mobile Security, Security Strategy, Cloud Computing Architecture, Cyber Threat Intelligence, Cryptographic Protocols, Cybersecurity, Cyber Security Policies, Cyber Security Strategy, Cryptography, Risk Management

    Intermediate · Specialization · 1 - 3 Months

  • U

    University of Illinois Urbana-Champaign

    Global Impact: Cultural Psychology

    Skills you'll gain: Branding, Diversity Marketing, Brand Strategy, Global Marketing, Marketing Psychology, Consumer Behaviour, Brand Management, Cultural Responsiveness, Cultural Diversity, Brand Awareness, Cultural Sensitivity, Culture, Intercultural Competence, Market Opportunities, Strategic Marketing, Marketing Strategies, Marketing

    ★ 4.7 (185) · Beginner · Course · 1 - 4 Weeks

  • S

    SkillsBooster Academy

    Search Engine Optimization (SEO) with AI

    Skills you'll gain: Agentic Workflows, Search Engine Optimization, Agentic systems, Web Analytics and SEO, AI Workflows, Content Optimization, Generative AI Agents, Cross-Functional Team Leadership, Keyword Research, Prompt Engineering, Semantic Web, Prompt Patterns, ChatGPT, LLM Application, Content Strategy, Artificial Intelligence, Marketing Automation, Generative AI, Predictive Analytics, Business Strategy

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Content Creation and Copywriting

    Skills you'll gain: Infographics, Storyboarding, Canva (Software), Prompt Engineering, Copywriting, Marketing Collateral, Generative AI, Visual Storytelling, Content Optimization, AI powered creativity, Content Creation, Animations, Marketing Strategies, Motion Graphics, ChatGPT, Graphic Design, Brand Awareness, Artificial Intelligence, Search Engine Optimization, Machine Learning

    ★ 4.5 (786) · Intermediate · Specialization · 1 - 3 Months

  • G

    Google Cloud

    Security & Compliance on Google Cloud

    Skills you'll gain: AI Security, Security Information and Event Management (SIEM), DevSecOps, Role-Based Access Control (RBAC), Responsible AI, Data Security, Security Strategy, Cloud Deployment, Vulnerability Management, Vulnerability Scanning, Security Management, Continuous Monitoring, Cybersecurity, Cloud Security, Vulnerability Assessments, Threat Modeling, Threat Detection, Incident Response, Security Software, Operations

    ★ 4.4 (25) · Intermediate · Specialization · 3 - 6 Months

  • D

    Duke University

    Business Metrics for Data-Driven Companies

    Skills you'll gain: Business Analytics, Business Metrics, Analytics, Business Process Improvement, Process Improvement, Business Intelligence, Digital Analysis, Data Analysis Software, Business Process, Tableau Software, Business Analysis, Performance Measurement, Data Analysis, Key Performance Indicators (KPIs), Web Analytics, Performance Metric, Data-Driven Decision-Making, Data Strategy, Digital Transformation, Decision Making

    ★ 4.6 (8.5K) · Mixed · Course · 1 - 3 Months

  • J

    John Wiley & Sons

    Artificial Intelligence in Practice for Business

    Skills you'll gain: AI Personalization, AI Enablement, Fraud detection, AI Product Strategy, Artificial Intelligence, Digital Transformation, Artificial Intelligence and Machine Learning (AI/ML), Business Analytics, Business Process Automation, Social Media, Health Technology, Deep Learning, AI literacy, Automation, Machine Learning, Applied Machine Learning, Data-Driven Decision-Making, Computer Vision, Natural Language Processing, Predictive Analytics

    Beginner · Course · 3 - 6 Months

  • C

    Coursera

    Sell on Value

    Skills you'll gain: Return On Investment, B2B Sales, Value Propositions, Negotiation, Solution Selling, Selling Techniques, Sales Strategy, Proposal Development, Sales, Risk Mitigation, Business Metrics, Business Communication, Sales Enablement, Executive Presence, Strategic Communication, Performance Measurement, Business Risk Management

    Intermediate · Course · 1 - 4 Weeks

  • M

    Madecraft

    Own Your Career

    Skills you'll gain: Professional Networking, Productivity, Time Management, Social Media Strategy, Relationship Building, Social Media, Growth Mindedness, Resilience, Negotiation, LinkedIn, Customer Relationship Management, Social Media Marketing, Positivity, Employee Engagement, Sales Prospecting, Prioritization, Overcoming Obstacles, Empowerment, Professional Development, Personal Development

    Beginner · Specialization · 3 - 6 Months

  • U

    University of Pennsylvania

    Operations Analytics

    Skills you'll gain: Descriptive Analytics, Business Analytics, Analytics, Predictive Analytics, Operational Analysis, Predictive Modeling, Data Analysis, Operations Management, Demand Planning, Forecasting, Simulation and Simulation Software, Business Modeling, Risk Modeling, Risk Analysis, Supply Chain Planning, Decision Making, Strategic Decision-Making, Decision Tree Learning, Spreadsheet Software, Microsoft Excel

    ★ 4.7 (5.1K) · Mixed · Course · 1 - 4 Weeks

  • P
    U

    Multiple educators

    Business Innovation and Digital Disruption

    Skills you'll gain: Storytelling, Data Storytelling, Solution Design, Conversion Funnel Analysis, Design Thinking, Business Strategies, Business Strategy, Sustainable Business, Brand Strategy, Process Design, Business Solutions, Technology Strategies, Brand Marketing, Business Planning, Organizational Strategy, Digital Transformation, Market Opportunities, Design Strategies, Business Risk Management, Innovation

    ★ 4.5 (64) · Intermediate · Specialization · 3 - 6 Months

1…656667…378

In summary, here are 10 of our most popular brand strategy courses

  • Introduction to International Criminal Law: Case Western Reserve University
  • CASP+ CompTIA Advanced Security Practitioner Study Guide: John Wiley & Sons
  • Global Impact: Cultural Psychology: University of Illinois Urbana-Champaign
  • Search Engine Optimization (SEO) with AI: SkillsBooster Academy
  • Content Creation and Copywriting: Coursera
  • Security & Compliance on Google Cloud: Google Cloud
  • Business Metrics for Data-Driven Companies: Duke University
  • Artificial Intelligence in Practice for Business: John Wiley & Sons
  • Sell on Value: Coursera
  • Own Your Career: Madecraft

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok