Customer journey courses can help you learn customer segmentation, touchpoint analysis, and experience mapping. You can build skills in crafting personalized marketing strategies, analyzing customer feedback, and optimizing conversion rates. Many courses introduce tools like customer relationship management (CRM) software, journey mapping tools, and analytics platforms that help you track customer interactions and measure the effectiveness of your strategies.
University of Illinois Urbana-Champaign
Skills you'll gain: Entrepreneurship, Value Propositions, Fundraising and Crowdsourcing, Business Development, Business Modeling, Market Opportunities, Team Building, Market Analysis, Strategic Planning, Resource Management, Customer Analysis, Leadership
Beginner · Course · 1 - 4 Weeks

Peking University
Skills you'll gain: Language Learning, Language Competency, Vocabulary, Grammar, Oral Comprehension
Beginner · Course · 1 - 3 Months

IE Business School
Skills you'll gain: Retail Management, Marketing Channel, Merchandising, Conflict Management, Market Opportunities, Retail Sales, Supply Chain, E-Commerce, Market Dynamics, Vendor Relationship Management, Growth Strategies, Cross-Channel Marketing, Supply Chain Planning, Promotional Strategies, Company, Product, and Service Knowledge, Strategic Partnership, Consumer Behaviour, Customer experience strategy (CX)
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Collection, Marketing, Marketing Analytics, Google Analytics, Digital Marketing, Customer Data Management, Application Programming Interface (API), Market Data, Personally Identifiable Information, Web Analytics, Information Privacy, API Gateway, Data Integration, Data Analysis, Data-Driven Decision-Making, Advertising
Beginner · Course · 1 - 4 Weeks

Kennesaw State University
Skills you'll gain: Professional Networking, LinkedIn, Mentorship, Professional Development, Interviewing Skills, Social Media, Relationship Building, Social Media Strategy, Planning, Strategic Communication, Communication, Adaptability, Collaboration, Business Research, Negotiation, Leadership, Professionalism, Goal Setting, Personal Development, Market Research
Beginner · Specialization · 3 - 6 Months

Workday
Skills you'll gain: Workday (Software), Business Intelligence, Report Writing, Workforce Management, Data Integration, Brand Management
Beginner · Course · 1 - 4 Weeks

University of London
Skills you'll gain: Business Modeling, Entrepreneurial Finance, Product Management, Financial Modeling, Product Development, Entrepreneurship, Case Studies, Go To Market Strategy, Business Strategy, Customer Analysis, Market Opportunities, Finance, Business Development, New Business Development, Growth Strategies, Revenue Management
Beginner · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Cash Flows, Financial Statements, Financial Accounting, Depreciation, Fixed Asset, Equities, Financial Analysis, Financial Reporting, Balance Sheet, Accrual Accounting, Market Liquidity, Loans
Build toward a degree
Intermediate · Course · 1 - 4 Weeks
Amazon Web Services
Skills you'll gain: Serverless Computing, AWS Identity and Access Management (IAM), Event-Driven Programming, Solution Architecture, Cloud Computing Architecture, Amazon Web Services, Software Architecture, API Gateway, Hybrid Cloud Computing, Cloud Management, Multi-Tenant Cloud Environments, Performance Tuning, Amazon DynamoDB, Amazon S3, Cloud Security, AWS Kinesis, Data Analysis, Containerization, Data Visualization
Intermediate · Course · 1 - 4 Weeks

University of California, Irvine
Skills you'll gain: Salesforce, Data Quality, Data Modeling, Data Integration, Business Process Automation, Email Marketing, Data Security, Data Cleansing, Sales Enablement, Sales Pipelines, Data Management, Business Process, User Accounts, Customer Relationship Management (CRM) Software, Sales Development, Stakeholder Engagement, Customer Engagement, Dashboard, Automation, Cloud Computing
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: IBM Cloud, Model Deployment, AI Enablement, Self Service Technologies, Application Deployment, Customer Inquiries, Customer Engagement, Cloud Computing, Customer Service, Natural Language Processing
Beginner · Guided Project · Less Than 2 Hours

Vanderbilt University
Skills you'll gain: Generative AI, AI Personalization, ChatGPT, OpenAI, Artificial Intelligence, Prompt Engineering, LLM Application, Expense Management, Verification And Validation, Travel Arrangements, Test Case, Interaction Design
Beginner · Course · 1 - 4 Weeks