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Cours en Marketing

Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Cours et certificats populaires en Marketing


  • C

    Coursera

    Create website videos with Canva

    Skills you'll gain: Product Demonstration, Web Content, Video Production, Marketing Materials, Graphic Design, Data Visualization, Content Creation, Shared Media, Video Editing, Web Design, Storytelling, Content Marketing

    ★ 4.5 (80) · Intermediate · Guided Project · Less Than 2 Hours

  • S

    Sciences Po

    Entreprendre dans les Industries Culturelles à l'ère du numérique

    Skills you'll gain: Business Modeling, Entrepreneurship, Business Leadership, Promotional Strategies, New Business Development, Entrepreneurial Finance, Innovation, Digital Content, Market Opportunities, Content Creation, Digital Transformation, Fundraising and Crowdsourcing, Consumer Behaviour, Marketing Strategies, Intellectual Property

    ★ 4.6 (165) · Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Use SurveyMonkey to Create a Survey and Analyze Results

    Skills you'll gain: Employee Surveys, Data Collection, Analysis, Business Research, Data Analysis, User Feedback, Market Research, Data Analysis Software, Business Software

    ★ 4.5 (427) · Beginner · Guided Project · Less Than 2 Hours

  • U

    University of Virginia Darden School Foundation

    Advertising in the Age of Generative AI

    Skills you'll gain: Branding, Brand Marketing, Brand Awareness, Brand Strategy, Marketing Design, Advertising, Brand Management, Brand Loyalty, AI Product Strategy, Generative AI Agents

    ★ 4.6 (33) · Beginner · Course · 1 - 4 Weeks

  • J

    Johns Hopkins University

    Foundations of Neuroscience

    Skills you'll gain: Sensory Systems Analysis, Marketing Psychology, Influencing, Case Studies, Persuasive Communication, Advertising, Marketing Communications, Consumer Behaviour, Decision Making, Marketing Effectiveness, Neurology, Behavioral Economics, Marketing, Psychology, Anatomy

    ★ 4.5 (41) · Intermediate · Course · 1 - 3 Months

  • Q

    Queen Mary University of London

    Introduction to Market Research

    Skills you'll gain: Proposal Development, Market Research, Data Collection, Research Design, Proposal Writing, Research Reports, Research Methodologies, Business Research, Marketing Management, Marketing, Surveys, Report Writing, Research, Qualitative Research, Data Analysis, Focus Group, Business Ethics

    ★ 4.5 (80) · Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Crie artes para redes sociais usando Canva

    Skills you'll gain: Canva (Software), Social Media Content, Social Media Marketing, Social Media, Multimedia, Marketing Design, Content Creation, Graphic and Visual Design Software, Graphic Design, Graphic and Visual Design, Animations, Editing, Marketing, Product Promotion

    ★ 4.6 (71) · Beginner · Guided Project · Less Than 2 Hours

  • S

    Starweaver

    Strategic Leadership in Hospitality

    Skills you'll gain: Customer experience improvement, Revenue Management, Customer experience strategy (CX), Service Design, Design Thinking, Change Management, Social Media Analytics, Hospitality Services, Capital Expenditure, Organizational Change, Content Creation, Hospitality Management, Financial Forecasting, Finance, Operations Management, Search Engine Optimization, Prototyping, Strategic Planning, Capital Budgeting, Key Performance Indicators (KPIs)

    ★ 4.5 (126) · Intermediate · Specialization · 3 - 6 Months

  • S

    Starweaver

    Hospitality Luxury Brand Management

    Skills you'll gain: Hospitality Management, Hospitality Services, Hospitality, Hospitality and Food Services, Brand Management, Branding, Brand Marketing, Brand Strategy, Business Ethics, Digital Transformation, Sustainable Business, Market Dynamics, Corporate Sustainability, Quality Management, Customer experience improvement, Innovation

    ★ 4.4 (172) · Intermediate · Course · 1 - 4 Weeks

  • S

    S.P. Jain Institute of Management and Research

    Strategic Brand Management

    Skills you'll gain: Brand Strategy, Brand Management, Brand Marketing, Branding, Brand Awareness, Brand Loyalty, Product Lifecycle Management, Strategic Marketing, Marketing Management, Integrated Marketing Communications, Value Propositions, Cross-Channel Marketing, Portfolio Management, Competitive Analysis, Business Metrics, Consumer Behaviour, Business Valuation, Continuous Monitoring

    ★ 4.6 (23) · Beginner · Course · 1 - 3 Months

  • H

    HubSpot Academy

    Sales Training: Inbound Business Strategy

    Skills you'll gain: Prospecting and Qualification, Lead Generation, Consumer Behaviour, Sales Enablement, Sales Training, Sales Management, Sales Development, Service Level Agreement, Sales Strategy, Sales Process, Sales, Customer Acquisition Management, Accountability Frameworks, Business Marketing, Service Management, Customer Insights, Business Strategy, Customer Engagement, Customer experience strategy (CX), Customer Retention

    ★ 4.8 (123) · Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Google Ads for Beginners: Master Essentials & Fundamentals

    Skills you'll gain: Google Ads, Keyword Research, Advertising Campaigns, Online Advertising, Campaign Management, Digital Advertising, Search Engine Marketing, Marketing

    ★ 3.9 (20) · Beginner · Guided Project · Less Than 2 Hours

1…656667…253

In summary, here are 10 of our most popular marketing courses

  • Create website videos with Canva: Coursera
  • Entreprendre dans les Industries Culturelles à l'ère du numérique: Sciences Po
  • Use SurveyMonkey to Create a Survey and Analyze Results: Coursera
  • Advertising in the Age of Generative AI : University of Virginia Darden School Foundation
  • Foundations of Neuroscience: Johns Hopkins University
  • Introduction to Market Research: Queen Mary University of London
  • Crie artes para redes sociais usando Canva: Coursera
  • Strategic Leadership in Hospitality: Starweaver
  • Hospitality Luxury Brand Management: Starweaver
  • Strategic Brand Management: S.P. Jain Institute of Management and Research

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