• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Digital Analytics

Digital Analytics Courses

Digital analytics courses can help you learn data collection techniques, data visualization, web traffic analysis, and conversion rate optimization. You can build skills in interpreting user behavior, segmenting audiences, and developing actionable insights from metrics. Many courses introduce tools like Google Analytics, Tableau, and Adobe Analytics, demonstrating how to apply these skills to track performance, measure campaign effectiveness, and enhance user engagement.


Popular Digital Analytics Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnKartS

    Website Development Mastery

    Skills you'll gain: Web Analytics and SEO, Web Analytics, Supplier Management, E-Commerce, WordPress, Search Engine Optimization, No-Code Development, Web Design, Retail Management, Blogs, Order Management, Promotional Strategies, Content Management Systems, Web Design and Development, Web Development, Content Management, Web Content, Marketing Strategies, Web Frameworks, Web Development Tools

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    H

    Harvard Business Review

    Strengthen Your Business Savvy

    Skills you'll gain: Financial Statements, Generative AI, Critical Thinking, Business Modeling, Plan Execution, Financial Acumen, Prompt Engineering, Business Acumen, Financial Management, Budgeting, Business Strategy, Responsible AI, Strategic Decision-Making, Financial Data, Financial Analysis, Strategic Leadership, Income Statement, Balance Sheet, Data-Driven Decision-Making, Digital Transformation

    5
    Rating, 5 out of 5 stars
    ·
    10 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    The Arduino Platform and C Programming

    Skills you'll gain: Embedded Software, Embedded Systems, Debugging, C (Programming Language), Electronic Components, Computer Hardware, Integrated Development Environments, Programming Principles, Computer Programming, Electronics Engineering, Program Development, Development Environment, Digital Communications, Open Source Technology

    4.7
    Rating, 4.7 out of 5 stars
    ·
    7.2K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    Edureka

    AI for Strategic Decision Intelligence

    Skills you'll gain: Data Storytelling, Predictive Analytics, Data Presentation, Responsible AI, Predictive Modeling, Strategic Decision-Making, Data-Driven Decision-Making, Business Intelligence, Data Visualization, Decision Making, Artificial Intelligence and Machine Learning (AI/ML), Scikit Learn (Machine Learning Library), Business Marketing, Natural Language Processing, Text Mining, Python Programming, Reinforcement Learning, Data Security, Network Analysis, Security Awareness

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    A

    AI CERTs

    AI for Mining

    Skills you'll gain: Environmental Regulations, Environment and Resource Management, Data-Driven Decision-Making, Applied Machine Learning, Environment Health And Safety, Environment, Geospatial Information and Technology, Workforce Development, Predictive Modeling, Operations, Operations Management, Supervised Learning

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI Fundamentals

    Skills you'll gain: Prompt Engineering, Prompt Patterns, Generative AI, Generative Model Architectures, Responsible AI, OpenAI, ChatGPT, AI Product Strategy, Data Ethics, Large Language Modeling, Leadership and Management, LLM Application, Strategic Leadership, Risking, Business Ethics, Legal Risk, Artificial Intelligence and Machine Learning (AI/ML), Business Development, Deep Learning, Content Creation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    11K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnKartS

    Content Marketing Mastery

    Skills you'll gain: Content Creation, Target Audience, Content Marketing, Storytelling, Digital Publishing, Brand Strategy, Blogs, Content Strategy, Performance Measurement, Promotional Strategies, Persona Development, Social Media Marketing, Email Marketing, Video Production, ChatGPT, Brainstorming

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI for Business Intelligence (BI) Analysts

    Skills you'll gain: Prompt Engineering, Prompt Patterns, Generative AI, Interactive Data Visualization, Business Intelligence, ChatGPT, Data Presentation, Infographics, Data Visualization, Dashboard, Data Storytelling, Data Visualization Software, AI Product Strategy, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Large Language Modeling, Deep Learning, SQL, Data Analysis, Image Quality

    4.7
    Rating, 4.7 out of 5 stars
    ·
    11K reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Adobe

    Design Fundamentals with AI

    Skills you'll gain: Typography, Logo Design, Responsible AI, Digital Design, Creative Design, Visual Design, Graphic Design, User Interface and User Experience (UI/UX) Design, Color Theory, Content Creation, Generative AI Agents

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.3K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    A

    Adobe

    Generative AI for Graphic Designers

    Skills you'll gain: Prompt Engineering, Adobe Illustrator, Generative AI, Creativity, Design Software, Adobe Creative Cloud, Graphic Design, Computer Graphics, Creative Design, Creative Thinking, Color Theory, Digital Design, Visual Design, Content Creation, Branding

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google

    Data Analysis with R Programming

    Skills you'll gain: Rmarkdown, Ggplot2, R (Software), R Programming, Data Analysis, Tidyverse (R Package), Data Visualization, Statistical Programming, Data Visualization Software, Data Cleansing, Data Manipulation, Data Import/Export, Package and Software Management, Data Structures

    4.8
    Rating, 4.8 out of 5 stars
    ·
    12K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    Generative AI Data Analyst

    Skills you'll gain: Data Storytelling, Prompt Engineering, ChatGPT, Prompt Patterns, Data Presentation, Microsoft Excel, LLM Application, Productivity, OpenAI, Document Management, Data Visualization, Data Analysis, SQL, Generative AI, Artificial Intelligence, Data Cleansing, Large Language Modeling, Interactive Data Visualization, Data Integration, Databases

    4.8
    Rating, 4.8 out of 5 stars
    ·
    7.9K reviews

    Beginner · Specialization · 3 - 6 Months

Searches related to digital analytics

digital marketing analytics
digital marketing analytics in practice
digital marketing analytics in theory
data analytics for digital transformation
roi-driven digital marketing analytics
advanced tools for digital marketing analytics
digital transformation with data analytics projects
concepts, strategies, and analytics in performance marketing and digital advertising
1…666768…470

In summary, here are 10 of our most popular digital analytics courses

  • Website Development Mastery: LearnKartS
  • Strengthen Your Business Savvy: Harvard Business Review
  • The Arduino Platform and C Programming: University of California, Irvine
  • AI for Strategic Decision Intelligence: Edureka
  • AI for Mining: AI CERTs
  • Generative AI Fundamentals: IBM
  • Content Marketing Mastery: LearnKartS
  • Generative AI for Business Intelligence (BI) Analysts: IBM
  • Design Fundamentals with AI: Adobe
  • Generative AI for Graphic Designers: Adobe

Skills you can learn in Business Essentials

Analytics (37)
Presentation (33)
Modeling (29)
Business Analytics (27)
Language (26)
Microsoft Excel (26)
Writing (26)
Speech (18)
Plan (17)
Business Communication (16)
Decision-making (16)
Leadership (15)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok