About this Course

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Learner Career Outcomes

15%

started a new career after completing these courses

29%

got a tangible career benefit from this course
Flexible deadlines
Reset deadlines in accordance to your schedule.
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Approx. 11 hours to complete
English

Skills you will gain

AdvertisingIntegrated Marketing CommunicationsMarketing CommunicationsMarketing

Learner Career Outcomes

15%

started a new career after completing these courses

29%

got a tangible career benefit from this course
Flexible deadlines
Reset deadlines in accordance to your schedule.
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Approx. 11 hours to complete
English

Instructor

Offered by

Placeholder

IE Business School

Syllabus - What you will learn from this course

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Week
1

Week 1

3 hours to complete

What is IMC? IMC Planning Background

3 hours to complete
11 videos (Total 65 min), 2 readings, 1 quiz
Week
2

Week 2

3 hours to complete

IMC Planning Process

3 hours to complete
9 videos (Total 54 min), 4 readings, 1 quiz
Week
3

Week 3

3 hours to complete

Advertising Management & Design

3 hours to complete
10 videos (Total 54 min), 3 readings, 2 quizzes
Week
4

Week 4

2 hours to complete

Marketing Communications Mix

2 hours to complete
9 videos (Total 60 min), 3 readings, 1 quiz

Reviews

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About the Marketing Mix Implementation Specialization

Marketing Mix Implementation

Frequently Asked Questions

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