• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Search Engine Marketing

Search Engine Marketing Courses

Search Engine Marketing courses can help you learn keyword research, ad copywriting, campaign management, and performance analysis. You can build skills in optimizing landing pages, understanding bidding strategies, and utilizing analytics to improve ROI. Many courses introduce tools like Google Ads and SEMrush, that support executing effective campaigns and tracking their success.

Popular Search Engine Marketing Courses and Certifications


  • S

    Skillshare

    Social Media Marketing: Leverage Instagram For Illustrators

    Skills you'll gain: Instagram, Driving engagement, Community Development, Content Scheduling, Social Media Content, Content Strategy, Content Creation, Growth Strategies, Social Media Management, Social Media Marketing, Visual Storytelling, Scheduling, Social Media Strategy, Content Management, Target Audience, Relationship Building, Product Promotion

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Hosting a Web App on Google Cloud Using Compute Engine Azure

    Skills you'll gain: Cloud Hosting, Load Balancing, Cloud Deployment, Cloud Applications, Google Cloud Platform, Infrastructure As A Service (IaaS), Cloud Computing, Microsoft Azure, Virtual Machines, Web Servers, Servers, Managed Services

    Beginner · Project · Less Than 2 Hours

  • G

    Google Cloud

    Hosting a Web App on Google Cloud Using Compute Engine (AWS)

    Skills you'll gain: Cloud Hosting, Load Balancing, Google Cloud Platform, Cloud Applications, Cloud Deployment, Application Deployment, Infrastructure As A Service (IaaS), Virtual Machines, Cloud Computing, Cloud Platforms, Cloud Management, Managed Services, Performance Testing

    Beginner · Project · Less Than 2 Hours

  • C

    Coursera

    Introducción al Marketing de Redes Sociales con Visme

    Skills you'll gain: Advertising, Social Media Marketing, Social Media Content, Social Media Strategy, Social Media, Instagram, Marketing, Content Creation, Graphic Design, Graphic and Visual Design Software, Graphic and Visual Design

    4
    Rating, 4 out of 5 stars
    ·
    9 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • N

    National Taiwan University

    人工智慧:搜尋方法與邏輯推論 (Artificial Intelligence - Search & Logic)

    Skills you'll gain: Artificial Intelligence, Computational Logic, Logical Reasoning, AI literacy, Deductive Reasoning, Simulations, Video Game Development, Machine Learning, Algorithms, Game Theory

    4.8
    Rating, 4.8 out of 5 stars
    ·
    325 reviews

    Beginner · Course · 1 - 3 Months

  • K

    Kennesaw State University

    The 4 A's of Marketing with Jagdish Sheth

    Skills you'll gain: Global Marketing, Marketing Effectiveness, Marketing, Regulatory Compliance, Strategic Marketing, Stakeholder Management, Innovation, Stakeholder Communications, Corporate Sustainability, Marketing Strategies, Stakeholder Engagement, Stakeholder Analysis, Internal Communications, MarTech, Marketing Planning, Product Marketing, Marketing Management, Marketing Channel, Business Strategy, Business

    4.7
    Rating, 4.7 out of 5 stars
    ·
    13 reviews

    Beginner · Specialization · 3 - 6 Months

  • G

    Google Cloud

    Architecting with Google Kubernetes Engine: Foundations - 繁體中文

    Skills you'll gain: Kubernetes, Containerization, Google Cloud Platform, Cloud Infrastructure, Cloud-Native Computing, Cloud Platforms, Application Deployment, Cloud Computing, Cloud Management, Infrastructure Architecture, Cloud Deployment, Software Architecture

    Intermediate · Course · 1 - 4 Weeks

  • A

    Aptly

    Supercharge your Social Media Marketing with AI

    Skills you'll gain: Social Media Campaigns, Social Media Marketing, Social Media Strategy, AI Personalization, Social Media Content, Real Time Data, Personalized Campaigns, Social Media Analytics, Data-Driven Marketing, Marketing Analytics, Customer Insights, Advertising Campaigns, Content Performance Analysis, Target Audience, Marketing Strategies, A/B Testing, Content Creation, Persona Development, Generative AI, Brand Strategy

    Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Apply Marketing Analytics for Data-Driven Decisions

    Skills you'll gain: Data-Driven Marketing, Resource Allocation, Customer Insights, Target Market, Customer Relationship Management, Customer Engagement, Analytical Skills, Target Audience, Analytics, Statistical Modeling, Estimation

    Beginner · Course · 1 - 4 Weeks

  • S

    Starweaver

    Grow with AI: Your AI-driven Growth Marketing strategy

    Skills you'll gain: AI Personalization, Personalized Campaigns, Marketing Strategies, Email Marketing, Data-Driven Marketing, Growth Strategies, Marketing Automation, Marketing Effectiveness, Strategic Marketing, AI Enablement, Marketing Analytics, Email Automation, Driving engagement, Data Ethics, Customer Engagement, Customer experience improvement, Lead Generation, Customer Insights, Customer Retention, Responsible AI

    4.6
    Rating, 4.6 out of 5 stars
    ·
    97 reviews

    Beginner · Course · 1 - 4 Weeks

  • A

    Alex Genadinik

    2026 Mobile App Marketing With ASO, And Monetization

    Skills you'll gain: Keyword Research, Business Planning, Business Modeling, iOS Development, Business Strategy, Entrepreneurship, Strategic Marketing, Promotional Strategies, Marketing Strategies, Growth Strategies, Earned Media, Search Engine Optimization, Revenue Management, Go To Market Strategy, Product Promotion, Competitive Analysis, Advertising, Driving engagement, Customer Engagement

    Mixed · Course · 1 - 3 Months

  • G

    Google Cloud

    Build and Deploy an Agent with Reasoning Engine in Vertex AI

    Skills you'll gain: Model Deployment, Google Cloud Platform, Generative AI Agents, Cloud Deployment, AI Orchestration, AI Workflows, Application Deployment, Agentic Workflows, Agentic systems, Artificial Intelligence, LangChain

    Intermediate · Project · Less Than 2 Hours

1…666768…377

In summary, here are 10 of our most popular search engine marketing courses

  • Social Media Marketing: Leverage Instagram For Illustrators: Skillshare
  • Hosting a Web App on Google Cloud Using Compute Engine Azure: Google Cloud
  • Hosting a Web App on Google Cloud Using Compute Engine (AWS): Google Cloud
  • Introducción al Marketing de Redes Sociales con Visme: Coursera
  • 人工智慧:搜尋方法與邏輯推論 (Artificial Intelligence - Search & Logic): National Taiwan University
  • The 4 A's of Marketing with Jagdish Sheth: Kennesaw State University
  • Architecting with Google Kubernetes Engine: Foundations - 繁體中文: Google Cloud
  • Supercharge your Social Media Marketing with AI: Aptly
  • Apply Marketing Analytics for Data-Driven Decisions: EDUCBA
  • Grow with AI: Your AI-driven Growth Marketing strategy : Starweaver

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok