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Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • C

    Coursera

    Marketing Data Analysis and Visualization Fundamentals

    Skills you'll gain: Business Intelligence, Business Intelligence Software, Marketing Analytics, Pivot Tables And Charts, Dashboard Creation, Dashboard, Data Visualization, Data-Driven Marketing, Power BI, Data Presentation, Google Analytics, Data Visualization Software, Microsoft Excel, Marketing, Data Collection, Data Analysis, Market Analysis, Market Intelligence, Market Research, Data Management

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    Automate and Verify Marketing Reports Accurately

    Skills you'll gain: Data Validation, Dashboard, Marketing Automation, Data Integrity, Verification And Validation, Workflow Management, Marketing Analytics, Data Maintenance, Data Quality, Automation, Data Governance, Performance Metric

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Master the 8Ps of Service Marketing

    Skills you'll gain: Customer experience improvement, Customer experience strategy (CX), Integrated Marketing Communications, Service Design, Customer Service, Service Management, Service Improvement, Strategic Marketing, Marketing Communications, Employee Training, Product Marketing, Operational Excellence, Marketing Channel, Marketing, Product Strategy, Quality Management, Staff Management, Promotional Strategies, Quality Assessment, Cross-Channel Marketing

    Mixed · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • B

    Board Infinity

    Email Analytics & AI for Marketing Performance

    Skills you'll gain: Email Marketing, Email Automation, AI Personalization, Personalized Campaigns, Data-Driven Marketing, Marketing Automation, Marketing Analytics, Content Performance Analysis, Responsible AI, Customer Analysis, Web Analytics, Google Analytics, Marketing Effectiveness, Customer Retention, Applied Machine Learning, Predictive Modeling, Predictive Analytics, Campaign Management, Data Ethics, ChatGPT

    Advanced · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • F

    Fundação Instituto de Administração

    Pesquisa de Mercado e Estratégia de Marketing

    Skills you'll gain: Quantitative Research, Qualitative Research, Marketing Analytics, Market Analysis, Market Research, Survey Creation, Exploratory Data Analysis, Marketing Strategies, Sampling (Statistics), Strategic Marketing, Market Data, Data-Driven Marketing, Marketing Management, Data Collection, Market Intelligence, Forecasting, Strategic Decision-Making, Data Analysis, Analysis, Marketing

    ★ 4.6 (38) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Automate, Evaluate, and Optimize Email Marketing

    Skills you'll gain: Email Automation, Email Marketing, Marketing Automation, Performance Analysis, Performance Measurement, Data-Driven Marketing, Quality Assurance, Campaign Management, Performance Improvement, Digital Marketing Tools, Performance Metric, Benchmarking, Marketing Effectiveness, Personalized Campaigns, HubSpot CRM, Automation, Marketing Analytics

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Marketing with Zapier & ChatGPT: Automated Content Calendars

    Skills you'll gain: Marketing Automation, Application Programming Interface (API), Digital Media Strategy, Content Scheduling, Content Development and Management, Google Sheets, Calendar Management, ChatGPT, Digital Marketing Tools, Content Creation, AI Integrations, Digital Marketing, Prompt Engineering, Content Strategy, Branding, Project Management

    ★ 3.5 (6) · Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    SEO and Content Optimization for Digital Marketing

    Skills you'll gain: Content Optimization, Social Media Content, Search Engine Optimization, Digital Content, Marketing Design, Web Analytics and SEO, Graphic Design, Content Strategy, Social Media, Style Guides, Content Marketing, Marketing Materials, Journey Mapping, Branding, Brand Management, Brand Strategy, Auditing, Sales Process

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    Visualize Marketing Data with Looker Studio

    Skills you'll gain: Looker (Software), Data Visualization Software, Performance Metric, Marketing Analytics, Data Storytelling, Business Reporting, Data Presentation, Trend Analysis, Grafana, Tableau Software, Performance Reporting, Power BI, Time Series Analysis and Forecasting, Descriptive Analytics, Data Sharing, Data Integration, Stakeholder Communications

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • I

    IE Business School

    The "Who" of the Marketing Strategy:Segmentation & Targeting

    Skills you'll gain: Strategic Marketing, Marketing Strategies, Marketing Planning, Marketing Strategy and Techniques, Marketing, Customer Analysis, Integrated Marketing Communications, Target Market, Consumer Behaviour, Needs Assessment, Market Dynamics, Target Audience, Market Analysis, Plan Execution, Customer Engagement

    ★ 4.9 (8) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    Visualize, Analyze, and Boost Marketing Performance

    Skills you'll gain: Dashboard, Dashboard Creation, Marketing Analytics, Data-Driven Marketing, Performance Analysis, Business Intelligence, Business Intelligence Software, Conversion Funnel Analysis, Performance Measurement, Marketing Effectiveness, Interactive Data Visualization, Campaign Management, Business Workflow Analysis, Customer Analysis, Data Storytelling, Data Presentation, Data Analysis, Customer Insights, Performance Improvement, Gap Analysis

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Marketing with Pictory.AI: Create and Edit Videos

    Skills you'll gain: Video Editing, Video Production, Marketing Materials, Content Creation, Marketing Design, Content Marketing, Photo/Video Production and Technology, Editing, Marketing, Storytelling, Multimedia, Branding, Generative AI, Artificial Intelligence

    Intermediate · Guided Project · Less Than 2 Hours

    Status: Free Trial
    Free Trial
1…666768…591

In summary, here are 10 of our most popular social media marketing courses

  • Marketing Data Analysis and Visualization Fundamentals: Coursera
  • Automate and Verify Marketing Reports Accurately: Coursera
  • Master the 8Ps of Service Marketing: EDUCBA
  • Email Analytics & AI for Marketing Performance: Board Infinity
  • Pesquisa de Mercado e Estratégia de Marketing: Fundação Instituto de Administração
  • Automate, Evaluate, and Optimize Email Marketing: Coursera
  • Marketing with Zapier & ChatGPT: Automated Content Calendars: Coursera
  • SEO and Content Optimization for Digital Marketing: Coursera
  • Visualize Marketing Data with Looker Studio: Coursera
  • The "Who" of the Marketing Strategy:Segmentation & Targeting: IE Business School

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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