• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing

Cours en Marketing

Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Cours et certificats populaires en Marketing


  • U

    University of California San Diego

    Drug Commercialization

    Skills you'll gain: Drug Development, Commercialization, Pharmaceuticals, Pharmaceutical Sales, Managed Care, Intellectual Property, Sales Strategy, Product Planning, Clinical Trials, Portfolio Management, Clinical Research, Strategic Partnership, Regulatory Affairs, Promotional Strategies, Marketing Strategies, Business Strategies

    4.7 stars, 1.4K reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (1.4K) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • M

    Meta

    Data Analysis with Spreadsheets and SQL

    Skills you'll gain: Data Visualization, Data Visualization Software, Spreadsheet Software, Correlation Analysis, Google Sheets, Dashboard, Dashboard Creation, Data Analysis, Data Storytelling, Tableau Software, Descriptive Statistics, Data Cleansing, Marketing Analytics, Data Wrangling, Exploratory Data Analysis, Data Manipulation, Statistical Analysis, Analysis, SQL, Query Languages

    4.6 stars, 294 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.6 (294) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of Minnesota

    Recommender Systems

    Skills you'll gain: AI Personalization, Model Evaluation, Machine Learning Algorithms, Machine Learning Methods, Taxonomy, Decision Support Systems, Business Metrics, Applied Machine Learning, Test Data, Machine Learning, Dimensionality Reduction, Performance Metric, Performance Testing, Spreadsheet Software, Analysis, Systems Design, Solution Design, Predictive Modeling, Microsoft Excel, Statistical Methods

    4.3 stars, 834 reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.3 (834) · Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • P

    Packt

    AI Literacy Masterclass: ChatGPT and Prompting

    Skills you'll gain: Prompt Engineering, Responsible AI, ChatGPT, Prompt Patterns, AI literacy, Prompt Engineering Tools, Large Language Modeling, AI powered creativity, Data Ethics, AI Workflows, OpenAI, LLM Application, Generative AI, Artificial Intelligence, Data Quality, Decision Intelligence, Model Evaluation, AI Personalization, Model Training, AI Security

    Intermediate · Course · 3 - 6 Months

    Category: New
    New
  • A

    Arizona State University

    Inglés Empresarial: el márketing y ventas

    Skills you'll gain: Sales Presentations, Marketing Design, Brainstorming, Presentations, English Language, Marketing Materials, Advertising, Business Correspondence, Public Speaking, Persuasive Communication, Business Writing, Marketing Communications, Employee Surveys, Business Communication, Data Visualization, Communication Strategies, Marketing, Marketing Psychology, Professional Networking

    4.8 stars, 325 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.8 (325) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • M

    Meta

    Statistics Foundations

    Skills you'll gain: Bayesian Statistics, Descriptive Statistics, Statistical Hypothesis Testing, Statistical Inference, Statistical Software, Sampling (Statistics), Data Modeling, Statistics, Probability & Statistics, Statistical Analysis, Statistical Methods, Statistical Modeling, Marketing Analytics, Tableau Software, Data Analysis, Spreadsheet Software, Analytics, Descriptive Analytics, Time Series Analysis and Forecasting, Regression Analysis

    4.8 stars, 411 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (411) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • D

    Dr. Ryan Ahmed

    Claude Cowork, Skills and Plugins for Workflow Automation

    Skills you'll gain: Model Context Protocol, Anthropic Claude, AI Workflows, Agentic Workflows, AI Orchestration, Prompt Patterns, Prompt Engineering, Financial Modeling, Data Wrangling, Data Processing, Tool Calling, Data Cleansing, Workflow Management, Data Analysis, Generative AI Agents, Research Reports, Report Writing, Statistical Reporting, Business Reporting, Financial Forecasting

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    University of London

    Foundations of Data Science: K-Means Clustering in Python

    Skills you'll gain: Plot (Graphics), Data Visualization, Data Literacy, Statistical Methods, Data Science, Applied Machine Learning, Unsupervised Learning, Statistics, NumPy, Python Programming, Pandas (Python Package), Data Analysis, Machine Learning Algorithms, Descriptive Statistics, Data Processing, Analytics, Machine Learning, Data Manipulation

    4.6 stars, 735 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.6 (735) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • X

    Xbox

    Xbox Graphic Designer

    Skills you'll gain: Color Theory, User Interface and User Experience (UI/UX) Design, Logo Design, Typography, User Interface (UI), Interaction Design, Figma (Design Software), Adobe Illustrator, Design Reviews, Wireframing, User Interface (UI) Design, Marketing Materials, Marketing Design, Layout Design, Usability, Graphic and Visual Design, Graphic Design, AI powered creativity, Peer Review, Adobe Photoshop

    4.5 stars, 112 reviews, Beginner, Professional Certificate, 3 - 6 Months

    ★ 4.5 (112) · Beginner · Professional Certificate · 3 - 6 Months

    Status: Free trial
    Free trial
  • U

    Universidade de São Paulo

    Criação de Startups: Como desenvolver negócios inovadores

    Skills you'll gain: Market Analysis, Entrepreneurship, Market Opportunities, Market Research, User Feedback, Business Modeling, User Research, New Product Development, Marketing, Product Development, Business Planning, Digital Marketing, New Business Development, Innovation, Business Development, Business Strategies, Ideation, Scalability, Entrepreneurial Finance, Business Strategy

    4.8 stars, 614 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (614) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • P

    Packt

    Claude AI for Creatives - Learn by Building Projects

    Skills you'll gain: Anthropic Claude, Claude Code, Visual Storytelling, AI powered creativity, Prompt Patterns, Prompt Engineering, Game Design, Work Breakdown Structure, Storytelling, Procedure Development, AI Workflows, Project Scoping, Ideation, Generative AI, Design Research, LLM Application, Brainstorming, Creativity, Project Documentation, Content Creation

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
  • S

    SkillUp

    AI SEO: Mastering Generative Engine Optimization (GEO)

    Skills you'll gain: Generative Engine Optimization (GEO), Content Performance Analysis, Search Engine Optimization, Content Optimization, Generative AI, Web Analytics and SEO, Keyword Research, Digital Marketing, Performance Measurement, Content Creation, Competitive Analysis, Semantic Web, Content Strategy, Artificial Intelligence, Web Content, Content Marketing, Content Development and Management, Analysis, Ethical Standards And Conduct, Data Strategy

    4.6 stars, 50 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.6 (50) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
1…686970…294

In summary, here are 10 of our most popular marketing courses

  • Drug Commercialization: University of California San Diego
  • Data Analysis with Spreadsheets and SQL: Meta
  • Recommender Systems: University of Minnesota
  • AI Literacy Masterclass: ChatGPT and Prompting: Packt
  • Inglés Empresarial: el márketing y ventas: Arizona State University
  • Statistics Foundations: Meta
  • Claude Cowork, Skills and Plugins for Workflow Automation: Dr. Ryan Ahmed
  • Foundations of Data Science: K-Means Clustering in Python: University of London
  • Xbox Graphic Designer: Xbox
  • Criação de Startups: Como desenvolver negócios inovadores: Universidade de São Paulo

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok