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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • F

    Fundação Instituto de Administração

    Strategic Sales Management

    Skills you'll gain: Sales Management, Sales Strategy, Customer Engagement, Sales Process, Sales, Sales Training, Selling Techniques, Case Studies, Sales Support, Sales Enablement, Business Planning, Conflict Management, Marketing, Marketing Planning, General Sales Practices, Strategic Marketing, Market Intelligence, Product Planning, Customer Analysis, Competitive Intelligence

    ★ 4.5 (537) · Intermediate · Specialization · 3 - 6 Months

  • G

    Google

    Start the UX Design Process: Empathize, Define, and Ideate

    Skills you'll gain: User Experience Design, User Experience, Persona (User Experience), Web Content Accessibility Guidelines, User Story, UI/UX Research, User Centered Design, Design Thinking, User Research, Human Factors, Human Centered Design, Ideation, Competitive Analysis, Solution Design, Persona Development

    ★ 4.8 (17K) · Beginner · Course · 1 - 4 Weeks

  • G

    Google

    Satisfaction Guaranteed: Develop Customer Loyalty Online

    Skills you'll gain: Client Services, Loyalty Programs, Customer Retention, Relationship Management, E-Commerce, Brand Loyalty, Customer Relationship Management, Customer Service, Customer Relationship Building, Customer Engagement, Web Analytics, Digital Marketing, Product Improvement, Customer Analysis, Digital Analysis, Digital Marketing Tools, Conversion Funnel Analysis, Performance Analysis, Customer Insights, Presentations

    ★ 4.8 (6K) · Beginner · Course · 1 - 4 Weeks

  • I

    Indian School of Business

    Trading Strategies in Emerging Markets

    Skills you'll gain: Financial Statements, Peer Review, Financial Statement Analysis, Financial Trading, Balance Sheet, Portfolio Management, Portfolio Risk, Securities Trading, Income Statement, Data Collection, Market Liquidity, Financial Market, Investment Management, Financial Analysis, Performance Analysis, Market Dynamics, Performance Measurement, Accruals, Return On Investment, Accrual Accounting

    ★ 4.2 (2.7K) · Beginner · Specialization · 3 - 6 Months

  • G

    Google

    IT Security: Defense against the digital dark arts

    Skills you'll gain: IT Security Architecture, Information Systems Security, Network Security, Security Controls, Cybersecurity, Security Awareness, AI Security, Encryption, Cryptography, Security Strategy, Computer Security Awareness Training, Authorization (Computing), Threat Management, Firewall, Authentications, Identity and Access Management, Threat Detection, Hardening, Malware Protection, Cryptographic Protocols

    ★ 4.8 (26K) · Beginner · Course · 1 - 3 Months

  • V

    Vanderbilt University

    Generative AI Software Engineering

    Skills you'll gain: Claude Code, Prompt Engineering, ChatGPT, Anthropic Claude, Retrieval-Augmented Generation, Generative AI Agents, Prompt Patterns, Multimodal Prompts, Agentic Workflows, Generative AI, AI Workflows, AI Personalization, Software Development Tools, Artificial Intelligence and Machine Learning (AI/ML), Software Engineering, Software Development, Automation, Software Architecture, Software Testing, Software Design

    ★ 4.8 (8.9K) · Beginner · Specialization · 3 - 6 Months

  • E

    EDUCBA

    Social Media Ads, Content & Growth Strategies

    Skills you'll gain: Pinterest, Content Development and Management, Advertising Campaigns, Content Performance Analysis, Marketing Analytics, Social Media Content, Content Strategy, Social Media Marketing, Content Scheduling, Paid media, Social Media Campaigns, Marketing Strategies, Social Media, Marketing Automation, Social Media Strategy, Marketing, Social Media Analytics, Content Marketing, Digital Marketing Tools, Business Marketing

    Mixed · Course · 1 - 4 Weeks

  • V

    Vanderbilt University

    Generative AI Strategic Leader

    Skills you'll gain: Prompt Engineering, ChatGPT, Generative AI Agents, Agentic Workflows, Prompt Patterns, AI Workflows, Generative AI, Workflow Management, AI Enablement, Agentic systems, Strategic Decision-Making, Business Intelligence, Business Leadership, Data-Driven Decision-Making, Organizational Leadership, Automation, Strategic Planning, Talent Acquisition, Procurement, Planning

    ★ 4.8 (9.6K) · Beginner · Specialization · 1 - 3 Months

    Category: Top AI Program
    Top AI Program
  • C

    Coursera

    AI-Enhanced Email Marketer with MailChimp, Gmail and Outlook

    Skills you'll gain: Email Marketing, A/B Testing, Campaign Planning, Key Performance Indicators (KPIs), Newsletters, Email Automation, Campaign Management, Stakeholder Communications, Marketing Analytics, Copywriting, Data-Driven Marketing, Dashboard Creation, Business Metrics, Marketing Automation, LinkedIn, Marketing Communications, Marketing Planning, Marketing, Data Analysis, Generative AI Agents

    Beginner · Specialization · 3 - 6 Months

  • V

    Vanderbilt University

    Generative AI Cybersecurity & Privacy for Leaders

    Skills you'll gain: Prompt Engineering, AI Security, ChatGPT, Retrieval-Augmented Generation, Prompt Patterns, Generative AI Agents, Crisis Management, Generative AI, LLM Application, Incident Response, Responsible AI, AI literacy, OpenAI, OpenAI API, Expense Management, AI Personalization, AI Enablement, Cyber Governance, AI powered creativity, Cybersecurity

    ★ 4.8 (8.5K) · Beginner · Specialization · 3 - 6 Months

  • S

    SkillsBooster Academy

    Generative AI for Business

    Skills you'll gain: Prompt Engineering, Prompt Engineering Tools, AI Enablement, AI Product Strategy, Generative AI, Responsible AI, Email Automation, Generative AI Agents, AI Personalization, Business Marketing, Microsoft Copilot, Personalized Campaigns, Data-Driven Decision-Making, Customer experience strategy (CX), Business Logic, Business Strategy, AI Workflows, Business, Business Process Improvement, Business Software

    ★ 5 (8) · Beginner · Course · 1 - 3 Months

  • G

    Google

    Project Planning: Putting It All Together

    Skills you'll gain: Project Management Life Cycle, Project Management, Project Planning, Project Risk Management, Communication Planning, Project Documentation, Milestones (Project Management), Project Schedules, Risk Management, Project Estimation, Cost Management, Budget Management, Risk Management Framework, Budgeting, Risk Mitigation, Document Management, Estimation, Cost Estimation, Procurement, Strategic Thinking

    ★ 4.8 (15K) · Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing strategy courses

  • Strategic Sales Management: Fundação Instituto de Administração
  • Start the UX Design Process: Empathize, Define, and Ideate: Google
  • Satisfaction Guaranteed: Develop Customer Loyalty Online: Google
  • Trading Strategies in Emerging Markets: Indian School of Business
  • IT Security: Defense against the digital dark arts : Google
  • Generative AI Software Engineering: Vanderbilt University
  • Social Media Ads, Content & Growth Strategies: EDUCBA
  • Generative AI Strategic Leader: Vanderbilt University
  • AI-Enhanced Email Marketer with MailChimp, Gmail and Outlook: Coursera
  • Generative AI Cybersecurity & Privacy for Leaders: Vanderbilt University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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