Search Engine Marketing courses can help you learn keyword research, ad copywriting, campaign management, and performance analysis. You can build skills in optimizing landing pages, understanding bidding strategies, and utilizing analytics to improve ROI. Many courses introduce tools like Google Ads and SEMrush, that support executing effective campaigns and tracking their success.

Skills you'll gain: Storytelling, Visual Storytelling, Case Studies, Search Engine Optimization, Goal Setting, Web Presence, Information Architecture, Web Content, Value Propositions, Branding, Personal Attributes, Target Audience
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Software Development Life Cycle, Cloud-Native Computing, Software Architecture, Hibernate (Java), Database Design, Responsive Web Design, Docker (Software), Containerization, Git (Version Control System), GitHub, Object Oriented Programming (OOP), CI/CD, Restful API, Data Ethics, Java Programming, Model Deployment, Version Control, Database Management, Software Development, Software Design
★ 4.6 (7.6K) · Beginner · Professional Certificate · 3 - 6 Months

University of Pennsylvania
Skills you'll gain: Data-Driven Marketing, Customer Analysis, Data-Driven Decision-Making, Descriptive Analytics, Marketing Analytics, Predictive Analytics, Customer Insights, Advanced Analytics, Business Analytics, Analytics, Predictive Modeling, Customer Data Management, Consumer Behaviour, Data Collection, Model Optimization, Revenue Management, Regression Analysis, Business Marketing, Correlation Analysis
★ 4.6 (12K) · Mixed · Course · 1 - 3 Months

Coursera
Skills you'll gain: Microsoft Excel, Excel Formulas, Spreadsheet Software, Microsoft Office, Microsoft 365
★ 4.6 (14K) · Intermediate · Guided Project · Less Than 2 Hours

Johns Hopkins University
Skills you'll gain: Clinical Trials, Clinical Research, Qualitative Research, Data Synthesis, Scientific Methods, Research Methodologies, Data Collection, Research Design, Analysis, Quantitative Research, Risk Analysis, Statistical Methods, Statistical Analysis, Statistical Reporting
★ 4.8 (3.6K) · Mixed · Course · 1 - 3 Months

Skills you'll gain: Web Analytics, Google Analytics, Web Analytics and SEO, Data Collection, Conversion Funnel Analysis, Data Quality, Digital Analysis, Analytics, Marketing Analytics, Dashboard Creation, Data-Driven Decision-Making, Data Validation, Data Analysis, Data Capture, Business Analytics, Dashboard, Digital Marketing, Digital Media Strategy, Market Analysis, Marketing Planning
Beginner · Course · 1 - 4 Weeks

Universidad de Palermo
Skills you'll gain: Online Advertising, E-Commerce, Marketing Strategy and Techniques, Digital Marketing, Digital Advertising, Business Strategy, Social Media Strategy, Google Ads, Advertising, Digital Transformation, Email Marketing, Social Media, Search Engine Optimization, Social Media Marketing, Business Modeling, Social Media Campaigns, Branding
★ 4.7 (259) · Beginner · Course · 1 - 4 Weeks

Skills you'll gain: User Story, Cloud Deployment, CI/CD, Open Web Application Security Project (OWASP), Continuous Integration, Istio, Test Driven Development (TDD), Application Deployment, Devops Tools, Gherkin (Scripting Language), Kubernetes, Jenkins, Agile Software Development, Scrum (Software Development), Test Tools, DevOps, Secure Coding, Grafana, System Monitoring, Agile Methodology
★ 4.7 (8.1K) · Intermediate · Professional Certificate · 3 - 6 Months

Duke University
Skills you'll gain: Petroleum Industry, Oil and Gas, Market Dynamics, Energy and Utilities, Operating Cost, Transportation Operations, Operations, Production Process, Manufacturing and Production, Market Trend, Cost Estimation, Global Marketing, Market Analysis, Natural Resource Management, Prospecting and Qualification
★ 4.8 (6.6K) · Mixed · Course · 1 - 4 Weeks
Skills you'll gain: Brand Strategy, Prompt Engineering, Branding, Brand Marketing, Brand Management, AI Personalization, Digital Brand Strategy, Generative AI, AI Enablement, Prompt Engineering Tools, Customer experience improvement, Content Marketing, Customer Engagement, Responsible AI, Content Creation, Business Ethics, Customer Service, Marketing Analytics, Digital Marketing
Beginner · Course · 1 - 4 Weeks

Universidad de Palermo
Skills you'll gain: Human Capital, Management Accounting, Human Resource Strategy, Human Resources Management and Planning, Human Resources, Branding, Cost Management, Cost Accounting, Brand Marketing, Marketing, Talent Management, Brand Management, Budget Management, Marketing Management, Business Economics, Leadership Development, Business Leadership, Organizational Strategy, Market Dynamics, Economics
★ 4.8 (3.3K) · Beginner · Specialization · 3 - 6 Months

University of California, Davis
Skills you'll gain: Surveys, Statistical Hypothesis Testing, Survey Creation, Focus Group, Quantitative Research, Qualitative Research, Data Visualization, Data Synthesis, Market Research, Data Presentation, Proposal Writing, Data Storytelling, Business Research, Statistical Analysis, Presentations, Discussion Facilitation, Marketing Analytics, Storytelling, Research Reports, Research Methodologies
★ 4.6 (1.5K) · Beginner · Specialization · 3 - 6 Months