
Skills you'll gain: AI Personalization, Responsible AI, Data Ethics, Customer experience improvement, User Feedback, Generative AI, Self Service Technologies, Personalized Service, Customer Support, Call Center Experience, Customer Service, Customer Analysis, Customer Insights, Automation, Customer Engagement, AI literacy, Artificial Intelligence, Law, Regulation, and Compliance, AI Integrations
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Data-Driven Marketing, Marketing Planning, Campaign Planning, Performance Measurement, Customer Retention, Integrated Marketing Communications, Digital Marketing Campaigns, Performance Analysis, Analysis, Customer Insights, Brand Management, Data Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Salesforce, Driving engagement, Data Sharing, Salesforce Development, Authentications, Management Reporting, Single Sign-On (SSO), Performance Reporting, User Accounts, Data Access, Customer experience improvement, Dashboard, Strategic Partnership, Identity and Access Management, Content Management Systems, Role-Based Access Control (RBAC), Registration, Content Management
Advanced · Course · 3 - 6 Months

Skills you'll gain: Customer Service, Customer experience improvement, Service Design, Loyalty Programs, Customer Analysis, Process Mapping, Customer Insights, Customer Relationship Management, Process Design, Journey Mapping, Customer Engagement, Customer Support, Cross-Channel Marketing, Business Process, Integrated Marketing Communications, Customer Retention, Marketing
Beginner · Guided Project · Less Than 2 Hours
University of California San Diego
Skills you'll gain: Design Research, User Experience Design, Experience Design, UI/UX Research, User Experience, User Research, Ideation, Prototyping, Design Thinking, User Centered Design, Persona (User Experience), Usability, Research Methodologies, Innovation, Storyboarding
Mixed · Course · 1 - 4 Weeks

IESE Business School
Skills you'll gain: Value Propositions, Brand Management, Customer Analysis, Marketing, Branding, Brand Marketing, Marketing Strategies, Target Market, Strategic Marketing, Product Planning, Product Strategy, Strategic Communication, Brand Awareness, Marketing Strategy and Techniques, Digital Marketing, Communication Strategies, Brand Strategy, Marketing Planning, Marketing Management, Target Audience
Mixed · Course · 1 - 4 Weeks

University of Arizona
Skills you'll gain: Integrated Marketing Communications, Persona Development, Consumer Behaviour, Marketing Psychology, Target Audience, Customer Analysis, Marketing Strategies, Marketing, Customer Insights, Brand Strategy, Target Market, Marketing Management, Marketing Communications, Branding, Storytelling, Influencing, Demography
Intermediate · Course · 1 - 4 Weeks

California Institute of the Arts
Skills you'll gain: Information Architecture, Persona (User Experience), UI/UX Strategy, User Experience Design, Web Design, User Interface and User Experience (UI/UX) Design, User Experience, Wireframing, User Interface (UI), User Research, UI/UX Research, Web Design and Development, User Centered Design, Design Strategies, Persona Development, Design Research, Mockups, Usability Testing, Software Development Methodologies, Target Audience
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Customer Acquisition Management, Data-Driven Marketing, Marketing Analytics, Branding, Brand Marketing, Brand Management, Customer Engagement, Target Audience, Customer Insights, Marketing Channel, Marketing, Brand Loyalty, Customer Relationship Building, Campaign Management, Performance Measurement
Beginner · Course · 1 - 4 Weeks
University of Virginia
Skills you'll gain: Design Thinking, Human Centered Design, Innovation, Creative Problem-Solving, Ideation, Creative Thinking, Thought Leadership, Personal Attributes, Curiosity, Strategic Thinking, Cognitive flexibility, Overcoming Obstacles, Creativity, Collaboration, Empathy, Adaptability
Beginner · Course · 1 - 4 Weeks

University of Arizona
Skills you'll gain: Integrated Marketing Communications, Advertising, Advertising Campaigns, Marketing Communications, Media Strategy, Paid media, Owned Media, Customer Advocacy, Journey Mapping, Branding, Cross-Channel Marketing, Digital Media Strategy, Earned Media, Search Engine Optimization, Customer Engagement, Content Development and Management, Goal Setting, Brand Awareness, Culture, Consumer Behaviour
Beginner · Course · 1 - 4 Weeks

Digital Marketing Institute
Skills you'll gain: Digital Marketing, Social Media Marketing, Marketing Channel, Social Media Campaigns, Digital Media Strategy, Digital Marketing Campaigns, Marketing Automation, Social Media Management, Social Media Content, Digital Marketing Tools, Marketing Strategy and Techniques, Digital Content, Social Media Strategy, Marketing Strategies, Digital Advertising, Social Media Analytics, Marketing, Content Marketing, Marketing Communications, Demand Generation
Beginner · Course · 1 - 4 Weeks