Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Google Sheets, Data Visualization, Spreadsheet Software, Data Presentation, Plot (Graphics), Statistical Visualization, Data Analysis, Business Analytics, Descriptive Analytics, Productivity Software, Business Analysis, Data Manipulation, Google Workspace, Analytics, Descriptive Statistics, Statistics, Data Cleansing
★ 4.4 (1K) · Beginner · Guided Project · Less Than 2 Hours

Arizona State University
Skills you'll gain: Sales Presentations, Oral Expression, Product Marketing, General Sales Practices, Verbal Communication Skills, Product Promotion, Selling Techniques, English Language, Advertising, Marketing, Marketing Communications, Language Competency, Presentations, Business Correspondence, Promotional Strategies, Persuasive Communication, Concision, Business Communication, User Feedback, Influencing
★ 5 (8) · Intermediate · Course · 1 - 3 Months

National Taiwan University
Skills you'll gain: Regression Analysis, Statistical Modeling, Statistical Methods, Plot (Graphics), Statistical Programming, R Programming, Box Plots, Statistical Visualization, R (Software), Histogram, Statistical Analysis, Case Studies, Business Analytics, Exploratory Data Analysis, Statistical Software, Probability & Statistics, Predictive Modeling, Advanced Analytics, Analytics, Data Analysis
Intermediate · Course · 1 - 3 Months

National Taiwan University
Skills you'll gain: Brand Management, Marketing, Marketing Management, Customer Relationship Management, Strategic Marketing, Branding, Customer Retention, Brand Marketing, Marketing Strategies, Marketing Strategy and Techniques, Customer Relationship Building, Consumer Behaviour, Brand Awareness, Brand Strategy, Market Dynamics, Customer experience improvement, Customer Engagement, Data-Driven Marketing, Target Market, Customer Insights
★ 4.8 (129) · Beginner · Course · 1 - 3 Months

National Taiwan University
Skills you'll gain: Logistic Regression, Sampling (Statistics), Model Evaluation, Statistical Methods, Regression Analysis, Statistical Hypothesis Testing, Statistical Modeling, Statistical Programming, Statistical Analysis, R Programming, Business Analytics, Predictive Modeling, Estimation, Probability & Statistics, Statistical Inference
Intermediate · Course · 1 - 3 Months

National Taiwan University
Skills you'll gain: Data-Driven Decision-Making, Business Analytics, Strategic Decision-Making, Data-Driven Marketing, Data Strategy, Analytics, Financial Data, Social Media Analytics, Marketing Analytics, Market Analysis, Customer Insights, Big Data, Analysis, Social Media, Customer Analysis, Business, Retail Store Operations, Marketing Strategies, Brand Management, Banking
★ 4.8 (414) · Beginner · Course · 1 - 3 Months

Università Bocconi
Skills you'll gain: Annual Reports, Retail Store Operations, Brand Management, Digital Media Strategy, Case Studies, Global Marketing, Brand Strategy, Financial Statement Analysis, Branding, Communication Strategies, Market Opportunities, Business Modeling, Customer experience strategy (CX), New Business Development, E-Commerce, Market Trend, Product Development
★ 4.7 (6.3K) · Mixed · Course · 1 - 3 Months

Skills you'll gain: Pandas (Python Package), NumPy, Data Manipulation, Code Reusability, Data Preprocessing, Data Wrangling, Package and Software Management, Data Analysis, Data Processing, Data Integration, JSON, Object Oriented Programming (OOP), Data Science, Data Structures, Python Programming, Exploratory Data Analysis, Computer Programming, Programming Principles, Data Storage, Computational Logic
★ 4.8 (145) · Beginner · Specialization · 3 - 6 Months

Microsoft
Skills you'll gain: Competitive Analysis, Market Research, User Story, User Interface (UI), Product Roadmaps, Competitive Intelligence, User Interface and User Experience (UI/UX) Design, AI Product Strategy, Usability, Persona Development, Product Development, Market Analysis, UI/UX Strategy, New Product Development, Product Management, Product Lifecycle Management, Quality Assurance and Control, Technology Roadmaps, Product Strategy, Data Analysis
★ 4.5 (402) · Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Microsoft Excel, Excel Formulas, Pivot Tables And Charts, Data Analysis, Data Manipulation, Microsoft Office, Data Mining
★ 4.7 (4.7K) · Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Excel Formulas, Data Cleansing, Pivot Tables And Charts, Spreadsheet Software, Data Wrangling, Microsoft Excel, Data Analysis, Data Quality, Google Sheets, Data Manipulation, Data Integrity, Data Entry, Data Import/Export, Data Science, Information Privacy
★ 4.7 (11K) · Beginner · Course · 1 - 3 Months

Skills you'll gain: SQL, Database Management, Relational Databases, Stored Procedure, Databases, Query Languages, Database Theory, Data Access, Jupyter, Data Manipulation, Data Analysis, Transaction Processing, Python Programming
★ 4.7 (23K) · Beginner · Course · 1 - 3 Months