Marketing automation courses can help you learn email marketing strategies, customer segmentation, lead nurturing, and campaign analytics. You can build skills in creating automated workflows, optimizing conversion rates, and analyzing customer behavior to enhance engagement. Many courses introduce tools like HubSpot, Marketo, and Mailchimp, that support implementing automation strategies and measuring their effectiveness in real-time.

University of Virginia Darden School Foundation
Skills you'll gain: Branding, Brand Awareness, Brand Strategy, Marketing Design, Advertising, Brand Management, Brand Loyalty, Generative AI Agents, Digital Advertising
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Big Data, Generative AI, Case Studies, Customer Insights, Market Research, Market Analysis, Marketing Analytics, Data Analysis, Data-Driven Decision-Making, Data Visualization Software, Consumer Behaviour, Predictive Analytics, Business Strategy
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Prompt Engineering, Responsible AI, Lead Generation, Data Ethics, Google Gemini, Sales Process, Sales Management, Generative AI, Artificial Intelligence, OpenAI, ChatGPT, Customer Relationship Management (CRM) Software, Data-Driven Decision-Making
Beginner · Course · 1 - 4 Weeks

O.P. Jindal Global University
Skills you'll gain: Anomaly Detection, Dimensionality Reduction, Unsupervised Learning, Customer Analysis, Marketing Analytics, Data Mining, Customer Insights, Applied Machine Learning, Machine Learning Algorithms, Scikit Learn (Machine Learning Library), Marketing, Unstructured Data, Statistical Machine Learning, Target Audience, Python Programming, Market Analysis, Exploratory Data Analysis, Data-Driven Decision-Making, Algorithms, Artificial Neural Networks
Beginner · Course · 1 - 3 Months

Vanderbilt University
Skills you'll gain: Prompt Engineering, ChatGPT, Prompt Patterns, Ideation, Verification And Validation, LLM Application, Productivity, OpenAI, Generative AI, Responsible AI, Data Synthesis, Image Analysis, Data Capture, Artificial Intelligence, Large Language Modeling, Data Analysis, Productivity Software, Marketing Automation, Workflow Management, Content Creation
Beginner · Specialization · 3 - 6 Months

Starweaver
Skills you'll gain: Business Process Automation, Automation, Business Process, Process Design, IT Automation, Workflow Management, Robotic Process Automation, Business Transformation, Business Technologies, Operational Efficiency, Compliance Management, Security Controls, Continuous Improvement Process, Return On Investment, Change Management
Beginner · Course · 1 - 4 Weeks

L&T EduTech
Skills you'll gain: Automation Engineering, Programmable Logic Controllers, Control Systems, Automation, Simulation and Simulation Software, Manufacturing Processes, Robotic Process Automation, Human Machine Interfaces, Industrial Engineering, Mechanical Engineering, Equipment Design, Internet Of Things, Matlab, Electronic Components, Process Control
Intermediate · Course · 1 - 4 Weeks

University of Minnesota
Skills you'll gain: Open Web Application Security Project (OWASP), Cucumber (Software), Software Testing, Selenium (Software), Gherkin (Scripting Language), JUnit, Verification And Validation, Test Automation, Unit Testing, Security Testing, Regression Testing, Test Case, Testability, Behavior-Driven Development, Code Coverage, Performance Testing, Development Testing, Test Planning, Acceptance Testing, Software Quality Assurance
Intermediate · Specialization · 3 - 6 Months

Digital Marketing Institute
Skills you'll gain: Digital Marketing, Social Media Marketing, Marketing Channel, Digital Media Strategy, Marketing Automation, Marketing Strategy and Techniques, Social Media Strategy, Digital Advertising, Email Marketing, Content Marketing, Search Engine Optimization, Marketing Communications, E-Commerce, Customer Relationship Management (CRM) Software, Demand Generation, Marketing Analytics, Customer Service, Web Applications
Beginner · Course · 1 - 4 Weeks

Cisco Learning and Certifications
Skills you'll gain: Ansible, Development Environment, Postman API Platform, Restful API, Authentications, YAML, Software Development Tools, Software Development Methodologies, Software-Defined Networking, CI/CD, DevOps, IT Automation, Network Engineering, Network Architecture, Network Administration, Application Programming Interface (API), Scripting, JSON, Data Modeling, Network Protocols
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Git (Version Control System), GitHub, Version Control, Infrastructure as Code (IaC), Debugging, Cloud Management, Bash (Scripting Language), Puppet (Configuration Management Tool), Infrastructure As A Service (IaaS), Cloud Services, Technical Communication, Unit Testing, Web Services, Email Automation, Automation, Python Programming, Interviewing Skills, Configuration Management, Professional Development, Scripting
Advanced · Professional Certificate · 3 - 6 Months

Skills you'll gain: Robotic Process Automation, Data Manipulation, Email Automation, Web Scraping, Business Process Automation, Automation, Workflow Management, User Interface (UI), UI Components, Test Automation, Scripting, Text Mining, Data Cleansing, Data Import/Export, Software Development Tools, Data Integration, Data Management, Microsoft Excel, Application Deployment, Programming Principles
Beginner · Specialization · 3 - 6 Months