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  2. Customer Success

Customer Success Courses

Customer Success courses can help you learn client relationship management, customer onboarding strategies, and effective communication techniques. You can build skills in analyzing customer feedback, creating success plans, and measuring customer satisfaction metrics. Many courses introduce tools like CRM software, customer journey mapping tools, and analytics platforms, showing how these resources support proactive engagement and retention strategies.

Popular Customer Success Courses and Certifications


  • coursera logo white

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  • C

    Coursera

    AI-Powered Customer Success

    Skills you'll gain: Prompt Engineering, Customer Retention, Customer Acquisition Management, Customer experience improvement, Responsible AI, Customer Service, Customer experience strategy (CX), Customer Success Management, Customer Engagement, Generative AI, Customer Support, Customer Analysis, AI Personalization, ChatGPT, Anthropic Claude, Artificial Intelligence, Business Process Automation, Data-Driven Decision-Making, Automation, Predictive Analytics

    4.6 stars, 379 reviews, Intermediate, Specialization, 1 - 3 Months

    ★ 4.6 (379) · Intermediate · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • P

    Packt

    Mastering Customer Success

    Skills you'll gain: Customer Success Management, Crisis Management, Customer Relationship Building, Customer Retention, Customer Relationship Management (CRM) Software, Customer Engagement, Customer Relationship Management, Customer experience improvement, Performance Metric, Business Metrics, Key Performance Indicators (KPIs), Account Management, Stakeholder Engagement, Product Knowledge, Business Management, Smart Goals, Business Strategies, Growth Strategies, Business, Service Level Agreement

    4.6 stars, 7 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.6 (7) · Beginner · Course · 1 - 3 Months

  • J

    John Wiley & Sons

    Customer Success: Reducing Churn & Growing Revenue

    Skills you'll gain: Customer Success Management, Customer Retention, Customer Relationship Building, Customer Engagement, Customer Relationship Management, Software As A Service, Customer Data Management, Customer Support, Customer Service, Customer Analysis, Account Management, B2B Sales, Client Support, Business Metrics, Organizational Structure, Performance Measurement, Scalability, Drive Engagement

    Intermediate · Course · 3 - 6 Months

    Category: New
    New
    Category: Preview
    Preview
  • S

    Salesforce

    Reports, Dashboards, and Customer Success in Salesforce

    Skills you'll gain: Customer Success Management, Salesforce, Dashboard, Sales Operations, Client Support, Customer Relationship Management, Customer Relationship Management (CRM) Software, Sales Support, Data Visualization, Customer Support, Customer and Client Support, Customer Service, Performance Reporting, Business Reporting, Data-Driven Decision-Making

    4.7 stars, 281 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (281) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • H

    Harvard Business Review

    Succeed with Customers

    Skills you'll gain: Marketing Planning, Customer Engagement, Value Propositions, Customer Analysis, Customer Relationship Building, Marketing Strategies, Target Market, Marketing Strategy and Techniques, Customer Insights, Customer experience improvement, Marketing, Target Audience, Team Building, Marketing Communications, Market Research, Customer Support, Global Marketing, Consumer Behaviour

    Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • What brings you to Coursera today?

  • C

    Coursera

    Introduction to CRM with HubSpot

    Skills you'll gain: HubSpot CRM, Customer Relationship Management (CRM) Software, Customer Relationship Management, Customer Data Management, Email Marketing, Dashboard, Data Management, Customer Service, Marketing, Sales Operations

    4.6 stars, 1.1K reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.6 (1.1K) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    GenerativeAI for Customer Success

    Skills you'll gain: Customer Success Management, Customer Service, AI Enablement, Customer experience improvement, Business Priorities, AI Personalization, Customer Engagement, Client Support, AI Integrations, Responsible AI, Automation, Information Privacy

    4.4 stars, 66 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.4 (66) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • H

    Harvard Business School Online

    Creating Customer Value

    Skills you'll gain: Business Strategy, Strategic Thinking, Business Strategies, Customer Analysis, Customer Insights, Return On Investment, Consumer Behaviour, Branding, Financial Analysis, Business Analysis, Financial Acumen

    4.8 stars, 12 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (12) · Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • A

    Alex Genadinik

    Customer Service, Customer Support, Customer Experience

    Skills you'll gain: Active Listening, Customer Service, Client Support, Customer Retention, Customer and Client Support, Customer Support, Empathy, Surveys, Customer experience improvement, Non-Verbal Communication, Market Research, Survey Creation, Brand Loyalty, Verbal Communication Skills, Customer Relationship Building, Customer Inquiries, Emotional Intelligence, Communication Strategies, Professional Development, Competitive Analysis

    4.6 stars, 153 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.6 (153) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • U

    Universidades Anáhuac

    Customer Success: Conociendo al cliente

    Skills you'll gain: Customer Success Management, Customer Service, Customer Retention, Customer Relationship Building, Customer Relationship Management, Customer Support, Customer experience improvement, Sales Process, Customer Analysis, Leadership, Business Metrics, Performance Metric, General Sales Practices, Sales Strategy, Cross-Functional Collaboration

    4.7 stars, 63 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (63) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • M

    Microsoft

    Customer Engagement & Relationship

    Skills you'll gain: Customer Engagement, Customer Retention, Customer Relationship Building, Relationship Management, Customer Communications Management, Customer Service, Customer Analysis, Driving engagement, Account Strategy, Emotional Intelligence, Account Management, Customer Complaint Resolution, AI Personalization, Writing, Communication Planning, Communication, Business Metrics, System Implementation

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • E

    EDUCBA

    CRM: Analyze, Apply & Optimize Customer Success

    Skills you'll gain: Customer Relationship Management, Customer experience strategy (CX), Customer Success Management, Customer Acquisition Management, Customer Analysis, Customer Retention, Customer Relationship Building, Customer experience improvement, Marketing Automation, Customer Service, Marketing Strategies, Portfolio Management, Relationship Management, Business, Automation

    4.5 stars, 29 reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.5 (29) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
1234…379

Best free Customer Success courses

High-quality free Customer Success courses you can start today.

  1. 1
    Reports, Dashboards, and Customer Success in Salesforce
    SalesforceBeginner1 - 4 Weeks4.7(281)Free
  2. 2
    Introduction to CRM with HubSpot
    CourseraBeginnerLess Than 2 Hours4.6(1,086)Free

Best Customer Success courses from Coursera

Top-rated Customer Success courses offered by Coursera on Coursera.

  1. 1
    AI-Powered Customer Success
    CourseraIntermediate1 - 3 Months4.6(379)Coursera
  2. 2
    GenerativeAI for Customer Success
    CourseraIntermediate1 - 4 Weeks4.4(66)Coursera

Best Customer Success courses for beginners

Top-rated beginner-friendly Customer Success courses with no prerequisites.

  1. 1
    Mastering Customer Success
    PacktBeginner1 - 3 Months4.6(7)No prerequisites
  2. 2
    Creating Customer Value
    Harvard Business School OnlineBeginner1 - 3 Months4.8(12)No prerequisites
  3. 3
    Customer Service, Customer Support, Customer Experience
    Alex GenadinikBeginner3 - 6 Months4.6(153)No prerequisites

Frequently Asked Questions about Customer Success

Customer success is a proactive approach that focuses on ensuring customers achieve their desired outcomes while using a product or service. It is essential because it fosters long-term relationships, enhances customer satisfaction, and drives retention and loyalty. In today's competitive market, businesses that prioritize customer success can differentiate themselves by delivering exceptional value, leading to increased revenue and growth.‎

In the field of customer success, various job roles are available, including Customer Success Manager, Customer Support Specialist, Account Manager, and Customer Experience Analyst. These positions often involve working closely with clients to understand their needs, provide support, and ensure they derive maximum value from the products or services offered.‎

To excel in customer success, you should develop a range of skills, including strong communication and interpersonal abilities, problem-solving skills, and a deep understanding of customer relationship management (CRM) tools. Additionally, familiarity with data analysis and customer feedback mechanisms can enhance your effectiveness in this role.‎

Some of the best online courses for customer success include the AI-Powered Customer Success Specialization and the Customer Centricity with Professor Jagdish Sheth Specialization. These courses provide valuable insights and practical skills necessary for a successful career in this field.‎

Yes. You can start learning customer success on Coursera for free in two ways:

  1. Preview the first module of many customer success courses at no cost. This includes video lessons, readings, graded assignments, and Coursera Coach (where available).
  2. Start a 7-day free trial for Specializations or Coursera Plus. This gives you full access to all course content across eligible programs within the timeframe of your trial.

If you want to keep learning, earn a certificate in customer success, or unlock full course access after the preview or trial, you can upgrade or apply for financial aid.‎

To learn customer success, start by identifying relevant online courses that match your interests and career goals. Engage with course materials, participate in discussions, and apply what you learn in real-world scenarios. Networking with professionals in the field can also provide valuable insights and opportunities.‎

Typical topics covered in customer success courses include customer relationship management, effective communication strategies, data analysis for customer insights, and techniques for enhancing customer engagement. These topics equip learners with the knowledge needed to support and retain customers effectively.‎

For training and upskilling employees in customer success, consider programs like the Akamai Customer Consulting and Support Professional Certificate and the Dell Technologies Technical Customer Support Specialist Professional Certificate. These courses are designed to enhance skills and knowledge relevant to customer success roles.‎

This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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