SEO-Kurse können Ihnen helfen zu verstehen, wie Inhalte strukturiert, Suchanfragen analysiert und Webseiten verbessert werden. Sie können Fähigkeiten in Keyword-Analyse, Onpage-Optimierung, technischer Struktur und Messung von Ergebnissen aufbauen. Viele Kurse nutzen Tools und Beispiele aus der Praxis.

University of California, Davis
Kompetenzen, die Sie erwerben: Content Marketing, Content Performance Analysis, Content Optimization, Marketing Strategy and Techniques, Goal Setting, Key Performance Indicators (KPIs), Search Engine Optimization, Brand Strategy, Content Scheduling, Strategic Marketing, Content Creation, Marketing Channel, Customer Insights, Writing and Editing, Writing, Selling Techniques, Performance Analysis, Marketing Analytics, Web Analytics and SEO, Social Media Campaigns
Mittel · Spezialisierung · 3–6 Monate

Coursera
Kompetenzen, die Sie erwerben: Content Performance Analysis, Web Analytics and SEO, Search Engine Optimization, Keyword Research, Data-Driven Marketing, Web Analytics, Content Optimization, Performance Analysis, Semantic Web, Performance Metric, Content Management Systems
Anfänger · Kurs · 1–4 Wochen

Alex Genadinik
Kompetenzen, die Sie erwerben: Blogs, Search Engine Optimization, Copywriting, Content Optimization, Web Analytics and SEO, Web Content, Keyword Research, Content Creation, Digital Marketing Tools, Driving engagement, Generative AI
Gemischt · Kurs · 1–3 Monate

Kompetenzen, die Sie erwerben: Search Engine Optimization, Web Analytics and SEO, Content Optimization, Auditing, Information Architecture, Web Analytics, Extensible Markup Language (XML), Frontend Performance, Digital Marketing Tools, Analysis, Prioritization, Performance Metric
Anfänger · Kurs · 1–3 Monate

Kompetenzen, die Sie erwerben: Marketing Analytics, Data-Driven Marketing, Content Performance Analysis, Google Analytics, Web Analytics and SEO, Keyword Research, Customer Analysis, Web Analytics, Conversion Funnel Analysis, Marketing Effectiveness, Digital Analysis, Marketing Strategies, Search Engine Optimization, Content Optimization, Campaign Management, Marketing Automation, Data Validation, Cross-Channel Marketing, Trend Analysis, Predictive Analytics
Anfänger · Kurs · 1–3 Monate

Kompetenzen, die Sie erwerben: Keyword Research, Search Engine Marketing, Campaign Planning, Competitive Analysis, Marketing, Content Optimization, Generative Engine Optimization (GEO), Digital Marketing Tools, Pay Per Click Advertising, Competitive Intelligence, Business Metrics, Market Share, Auditing, Gap Analysis, Technical Analysis, Issue Tracking
Anfänger · Kurs · 1–3 Monate

Simplilearn
Kompetenzen, die Sie erwerben: Search Engine Marketing, Google Ads, Pay Per Click Advertising, Online Advertising, Search Engine Optimization, Digital Marketing Campaigns, Marketing, Digital Marketing, Digital Advertising, Paid media, Campaign Management, Marketing Automation, Advertising Campaigns, Google Analytics, Advertising, Media Buying, Target Audience, Bidding
Anfänger · Kurs · 1–4 Wochen

Coursera
Kompetenzen, die Sie erwerben: Search Engine Optimization, Web Analytics and SEO, Content Optimization, Audit Working Papers, Digital Marketing Tools, Document Management, Auditing, Report Writing, Analysis
Anfänger · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Keyword Research, Content Optimization, Search Engine Optimization, Generative Engine Optimization (GEO), Web Analytics and SEO, Content Creation, Content Strategy, Blogs, Target Audience, Web Content, Conversion Funnel Analysis, Content Marketing, Content Development and Management, Persona Development, Style Guides, Customer Engagement, Social Media Content, Driving engagement, Brand Management, Digital Content
Anfänger · Kurs · 1–3 Monate

Kompetenzen, die Sie erwerben: Optimierung der Inhalte, Schlüsselwort-Recherche, Schreiben, Inhaltliche Strategie, Analyse der Wettbewerber, Web-Inhalt, Erstellung von Inhalten, Webanalyse und SEO, ChatGPT, Werbetexten, Optimierung der Suchmaschine
Anfänger · Kurs · 1–4 Wochen

Coursera
Kompetenzen, die Sie erwerben: Search Engine Optimization, Web Analytics and SEO, Content Optimization, Keyword Research, Web Analytics, Content Performance Analysis, Content Strategy, Digital Marketing, Social Media Strategy, Digital Media Strategy, Performance Analysis, Strategic Planning
Mittel · Kurs · 1–4 Wochen

Simplilearn
Kompetenzen, die Sie erwerben: Keyword Research, Search Engine Marketing, Search Engine Optimization, Web Analytics and SEO, Competitive Analysis, Content Optimization, Digital Marketing Tools, Performance Analysis, Web Analytics, Performance Measurement, Performance Management, Analytics
Anfänger · Kurs · 1–4 Wochen