Marketing-Analytics-Kurse können Ihnen helfen zu verstehen, wie Daten genutzt werden, um Kampagnen zu bewerten und Entscheidungen zu treffen. Sie können Fähigkeiten in Tracking, Kennzahlen, Segmentierung und Analysewerkzeugen aufbauen. Viele Kurse nutzen Beispiele und Dashboards, um Ergebnisse sichtbar zu machen.

Kompetenzen, die Sie erwerben: Performance Review, Smart Goals, Performance Appraisal, Employee Performance Management, Performance Management, Performance Metric, Goal Setting, Internal Communications, Staff Management
Mittel · angeleitetes Projekt · Weniger als 2 Stunden

Kompetenzen, die Sie erwerben: Google Gemini, Marketing Strategies, Customer Analysis, Big Data, Forecasting, Customer Insights, Predictive Analytics, Analytics, Data Analysis, Marketing Analytics, Artificial Intelligence, Google Cloud Platform, Generative AI, SQL
Anfänger · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Responsible AI, Statistical Modeling, Microsoft Azure, MLOps (Machine Learning Operations), Prompt Engineering, Data Management, Data Science, Artificial Intelligence and Machine Learning (AI/ML), Statistics, Cloud Computing, Application Deployment, Azure Synapse Analytics, Data Pipelines, Applied Machine Learning, Large Language Modeling, Continuous Monitoring, Data Processing, Machine Learning, Scalability, Continuous Deployment
Mittel · Spezialisierung · 1–3 Monate

Kompetenzen, die Sie erwerben: Applied Machine Learning, Data Science, Python Programming, Scikit Learn (Machine Learning Library), NumPy, Computational Thinking, Machine Learning Algorithms, Pandas (Python Package), Machine Learning, Data Analysis, Exploratory Data Analysis, Programming Principles, Data Manipulation
Anfänger · Kurs · 1–4 Wochen

Google Cloud
Kompetenzen, die Sie erwerben: Digital Transformation, Google Cloud Platform, Big Data, Looker (Software), Cloud Computing, Machine Learning, Analytics, Data Management, Data Lakes, Data Storage, Unstructured Data, Business Intelligence, Data-Driven Decision-Making, Customer experience improvement, Artificial Intelligence
Anfänger · Kurs · 1–3 Monate

Kompetenzen, die Sie erwerben: Project Implementation, E-Commerce, System Implementation, Case Studies, Business-To-Consumer, Solution Architecture, Order Management, User Requirements Documents, Technical Documentation, Project Management, Customer experience strategy (CX), Quality Assurance, Project Planning
Anfänger · Kurs · 1–4 Wochen

University of Huddersfield
Kompetenzen, die Sie erwerben: Business Strategy, Strategic Planning, Strategic Leadership, Strategic Thinking, Organizational Strategy, Strategic Decision-Making, Business Planning, Competitive Analysis, Business Management, Market Analysis, Innovation, Critical Thinking and Problem Solving, Business Analysis, Risk Analysis, Business Process Improvement, Analysis, Case Studies
Anfänger · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Statistische Modellierung, Google Cloud-Platform, Prädiktive Modellierung, Big Data, Apache Spark, Cloud Computing, Angewandtes maschinelles Lernen
Mittel · Projekt · Weniger als 2 Stunden

Kompetenzen, die Sie erwerben: UI/UX Research, User Research, Design Thinking, User Experience, Persona (User Experience), Technical Communication, User Centered Design, Usability
Anfänger · angeleitetes Projekt · Weniger als 2 Stunden

Google Cloud
Kompetenzen, die Sie erwerben: Looker (Software), Dashboard, Data Governance, Digital Transformation, Data Modeling, Pivot Tables And Charts, Real Time Data, Data Strategy, Google Cloud Platform, Dataflow, Data Storage, Data Management, Data Presentation, Cloud Storage, Data Transformation, Data Analysis, Data Visualization Software, Database Design, Performance Tuning, Exploratory Data Analysis
Mittel · Spezialisierung · 3–6 Monate

Kompetenzen, die Sie erwerben: Email Marketing, Marketing Analytics, Customer Engagement, Direct Marketing, Analysis, Customer Communications Management, Customer Relationship Management, User Accounts, Account Management
Anfänger · angeleitetes Projekt · Weniger als 2 Stunden

Northeastern University
Kompetenzen, die Sie erwerben: Data Mining, Exploratory Data Analysis, Dimensionality Reduction, Data Cleansing, Data Transformation, Text Mining, Data-Driven Decision-Making, Forecasting, Big Data, Feature Engineering, Unstructured Data, Data Analysis, Predictive Modeling, Classification And Regression Tree (CART), Supervised Learning, Statistical Analysis, Data Visualization Software, Unsupervised Learning, Machine Learning, Regression Analysis
Mittel · Kurs · 1–4 Wochen