Kurse in digitalem Marketing können Ihnen helfen, Online-Kampagnen zu planen, Zielgruppen zu erreichen und Inhalte zu optimieren. Sie können Fähigkeiten in Suchmaschinenmarketing, Social Media, Analyse und Content-Strategien aufbauen. Viele Kurse zeigen Tools und Plattformen, die moderne Marketingarbeit unterstützen.

Kompetenzen, die Sie erwerben: Prompt Engineering, Content Marketing, Prompt Patterns, AI Workflows, Marketing Materials, Marketing Design, Multimodal Prompts, Content Creation, Workflow Management, Generative AI, AI literacy, Process Design, Process Mapping, AI Integrations, Style Guides, Branding, Graphic and Visual Design, Standard Operating Procedure, Benchmarking
Anfänger · Kurs · 1–3 Monate

Birla Institute of Technology & Science, Pilani
Kompetenzen, die Sie erwerben: Social Network Analysis, Social Media Analytics, Graph Theory, Big Data, Network Analysis, AI Personalization, Network Model, Graphing, Analytics, Data Mining, AI Security, Deep Learning, Applied Machine Learning, Responsible AI, Artificial Intelligence, Data Ethics, Unsupervised Learning, Machine Learning, Algorithms, Research
Auf einen Abschluss hinarbeiten
Mittel · Kurs · 1–3 Monate

Google Cloud
Kompetenzen, die Sie erwerben: Cloud Security, Real Time Data, Digital Transformation, Cloud Management, Cloud Solutions, Serverless Computing, Google Cloud Platform, Cloud Infrastructure, Artificial Intelligence and Machine Learning (AI/ML), Cloud Platforms, Data Security, Application Programming Interface (API), Looker (Software), Cloud Deployment, Public Cloud, Model Training, IT Security Architecture, Business Intelligence, Cloud Services, Cloud Computing
Anfänger · Spezialisierung · 3–6 Monate

Coursera
Kompetenzen, die Sie erwerben: Email Marketing, Responsive Web Design, Email Automation, Usability, Workflow Management, Marketing Design, Graphic and Visual Design, Visual Design, Typography, User Experience Design, Design Reviews, Style Guides, Brand Marketing, Design Elements And Principles
Anfänger · Kurs · 1–4 Wochen

Coursera
Kompetenzen, die Sie erwerben: Conversion Funnel Analysis, Marketing Analytics, Customer Analysis, Customer Insights, Data-Driven Marketing, Marketing Effectiveness, Customer Retention, Target Audience, Customer Success Management, Marketing Channel, Journey Mapping, Customer Engagement, Trend Analysis, Return On Investment, Cross-Channel Marketing, Performance Analysis, Marketing Budgets, Stakeholder Engagement, Paid media, Budgeting
Anfänger · Kurs · 1–3 Monate

Coursera
Kompetenzen, die Sie erwerben: Email Marketing, Regulatory Compliance, Compliance Management, Email Automation, Governance Risk Management and Compliance, HubSpot CRM, Compliance Auditing, Law, Regulation, and Compliance, Campaign Management, Auditing, Risk Mitigation, Risk Control, Legal Risk, Direct Marketing, Regulation and Legal Compliance, Regulatory Requirements, Customer Data Management, Business Risk Management, Continuous Monitoring, Data Integrity
Anfänger · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Information Architecture, User Experience, Experience Design, User Experience Design, User Interface and User Experience (UI/UX) Design, UI/UX Strategy, Usability, Interaction Design, User Flows, User Interface (UI) Design, Web Design, UI/UX Research, AI Enablement, Web Development, Artificial Intelligence
Mittel · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Data Storytelling, Dashboard, Looker (Software), Business Reporting, Dashboard Creation, Management Reporting, Performance Reporting, Marketing Analytics, Data Presentation, Key Performance Indicators (KPIs), Data-Driven Marketing, Data Visualization, Marketing Effectiveness, Star Schema, Snowflake Schema, Business Intelligence, Interactive Data Visualization, Data Modeling, Pivot Tables And Charts, Stakeholder Communications
Anfänger · Kurs · 3–6 Monate

Rutgers the State University of New Jersey
Kompetenzen, die Sie erwerben: Stakeholder-Management, Beschaffung, Marktanalyse, Verhandlung, Fallstudien, Lieferanten-Management, Management der Lieferantenbeziehungen, Risikomanagement für Lieferanten, Analyse der Wettbewerber, Lieferantenmanagement, Einkaufen, Qualitätsmanagement für Lieferanten, Stakeholder Management, Vertragsmanagement, Strategische Beschaffung, Beschaffungsmanagement, Vertragsverhandlung, Aufforderung zur Einreichung von Vorschlägen, Anfrage für ein Angebot (RFQ), Management der Lieferantenleistung
Anfänger · Spezialisierung · 3–6 Monate
Arizona State University
Kompetenzen, die Sie erwerben: Business Ethics, Sales Presentations, Meeting Facilitation, Marketing Design, English Language, Business Correspondence, Brainstorming, Ethical Standards And Conduct, Negotiation, Purchasing, Presentations, Product Planning, Telephone Skills, Business Writing, Marketing Materials, Business Communication, Business Planning, Financial Analysis, Communication, Marketing
Mittel · Spezialisierung · 3–6 Monate

Coursera
Kompetenzen, die Sie erwerben: Product Strategy, Competitive Analysis, Go To Market Strategy, Product Marketing, Market Dynamics, Revenue Management, Revenue Forecasting, Market Analysis, Marketing Psychology, Consumer Behaviour, Demand Planning, Competitive Intelligence, Customer Demand Planning, Value Propositions, Analysis, Benchmarking, Financial Forecasting, Risk Modeling, Stakeholder Communications, Gap Analysis
Anfänger · Kurs · 1–4 Wochen

University of California, Davis
Kompetenzen, die Sie erwerben: Forschungsmethodologien, Fokusgruppe, Datenvisualisierung, Qualitative Forschung, Präsentation der Daten, Daten-Synthese, Wirtschaftliche Forschung, Regressionsanalyse, Statistische Hypothesenprüfung, Statistische Inferenz, Erleichterung der Diskussion, Marketing-Analytik, Quantitative Forschung, Stichproben (Statistik), Marktforschung, Daten-Storytelling, Erstellung von Umfragen, Entwicklung von Vorschlägen, Erhebungen, Schreiben von Vorschlägen
Anfänger · Spezialisierung · 3–6 Monate