Marketing-Analytics-Kurse können Ihnen helfen zu verstehen, wie Daten genutzt werden, um Kampagnen zu bewerten und Entscheidungen zu treffen. Sie können Fähigkeiten in Tracking, Kennzahlen, Segmentierung und Analysewerkzeugen aufbauen. Viele Kurse nutzen Beispiele und Dashboards, um Ergebnisse sichtbar zu machen.

Kompetenzen, die Sie erwerben: Dataflow, Data Pipelines, Real Time Data, Data Processing, Google Cloud Platform, File I/O, Serverless Computing, Data Transformation, Data Manipulation, Query Languages, SQL, Analytics
Fortgeschritten · Kurs · 1–3 Monate

Tecnológico de Monterrey
Kompetenzen, die Sie erwerben: Agile Methodology, User Centered Design, Education Software and Technology, Entrepreneurship, Emerging Technologies, Market Research, Solution Design, Innovation, Legal Risk, Market Analysis, Entrepreneurial Finance, Law, Regulation, and Compliance, Market Opportunities, Intellectual Property, Business Modeling, Scalability, Fundraising and Crowdsourcing, Growth Strategies
Anfänger · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Model Evaluation, Data Preprocessing, Model Training, Tensorflow, Applied Machine Learning, Feature Engineering, Decision Tree Learning, Data Cleansing, Machine Learning, Predictive Modeling, Random Forest Algorithm, Data Analysis
Mittel · angeleitetes Projekt · Weniger als 2 Stunden

Kompetenzen, die Sie erwerben: Facebook, Social Media Marketing, Social Media Campaigns, Social Media Management, Advertising, User Accounts, Social Media Content, Content Performance Analysis, Advertising Campaigns, Account Management, Paid media, Customer Communications Management, Customer Analysis, Target Audience, Content Strategy, Customer Engagement, Content Creation
Anfänger · angeleitetes Projekt · Weniger als 2 Stunden

Northeastern University
Kompetenzen, die Sie erwerben: Data Mining, Exploratory Data Analysis, Model Evaluation, Dimensionality Reduction, Data Preprocessing, Data Cleansing, Data Transformation, Data-Driven Decision-Making, Predictive Analytics, Forecasting, Data Analysis, Classification Algorithms, Data Visualization Software, Unsupervised Learning
Mittel · Kurs · 1–4 Wochen

Coursera
Kompetenzen, die Sie erwerben: Sales Presentation, B2B Sales, Sales Presentations, Selling Techniques, General Sales Practices, Sales, Value Propositions, Peer Review, Key Performance Indicators (KPIs), Presentations, Return On Investment, Decision Making, Business Priorities, Marketing, Microsoft PowerPoint, Marketing Communications, Business
Mittel · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Digital Transformation, Real Time Data, Data Governance, Data Transformation, Business Transformation, Looker (Software), Data Access, Data Warehousing, Big Data, Business Intelligence, Google Cloud Platform, Analytics, Data-Driven Decision-Making, Dataflow, Data Management, Data Pipelines, Cloud Solutions
Anfänger · Kurs · 1–3 Monate

Coursera
Kompetenzen, die Sie erwerben: Facebook, Social Media, Community Development, Social Media Marketing, Driving engagement, Digital Marketing
Anfänger · angeleitetes Projekt · Weniger als 2 Stunden

Kompetenzen, die Sie erwerben: Exploratory Data Analysis, Predictive Modeling, Model Evaluation, Statistical Modeling, A/B Testing, Matplotlib, Plot (Graphics), Box Plots, Sampling (Statistics), Statistical Hypothesis Testing, Predictive Analytics, Data Analysis, Regression Analysis, Statistical Inference, Descriptive Statistics, Statistical Methods, Data Science, NumPy, Machine Learning, Python Programming
Anfänger · Spezialisierung · 1–4 Wochen

Microsoft
Kompetenzen, die Sie erwerben: Prompt Engineering, Competitive Analysis, Product Marketing, Prompt Engineering Tools, Content Strategy, Keyword Research, Content Marketing, Content Creation, Product Strategy, Content Optimization, Content Development and Management, Competitive Intelligence, Market Analysis, Search Engine Optimization, Go To Market Strategy, Market Intelligence, Target Audience, Company, Product, and Service Knowledge, Generative AI Agents, Value Propositions
Mittel · Kurs · 1–3 Monate

Coursera
Kompetenzen, die Sie erwerben: Data-Driven Marketing, Email Marketing, Data-Driven Decision-Making, Marketing Analytics, Content Optimization, Content Performance Analysis, Campaign Management, Campaign Planning, Email Automation, Test Tools, Analysis, Test Planning, Statistics, Test Data, Statistical Hypothesis Testing, Target Audience, Performance Metric
Anfänger · Kurs · 1–4 Wochen

Google Cloud
Kompetenzen, die Sie erwerben: Big Data, Analytics, Query Languages, Google Cloud Platform, Data Processing, Data Analysis, Data Integration
Anfänger · Projekt · Weniger als 2 Stunden