Este curso utiliza un enfoque basado en la investigación para entender las fuentes de las ventajas competitivas en las compañias y otras organizaciones.
Administración Estratégica y Emprendedora
Offered By
University of New Mexico
About this Course
4.7
403 ratings
Skills you will gain
MarketingInnovationCompetitivenessProduct (Business)
Syllabus - What you will learn from this course
Week
11 hour to complete
Semana 1
¿Cómo se puede medir el éxito de un negocio?
6 videos (Total 43 min), 1 quiz
6 videos
Módulo 1, parte 27m
Módulo 1, parte 39m
Módulo 1, parte 48m
Módulo 1, parte 58m
Módulo 1, parte 64m
1 practice exercise
Semana 1 Examen10m
Week
21 hour to complete
Semana 2
¿Cómo influye el ambiente de un negocio en el éxito de una compañía?
6 videos (Total 61 min), 1 quiz
6 videos
Módulo 2, parte 210m
Módulo 2, parte 312m
Módulo 2, parte 48m
Módulo 2, parte 511m
Módulo 2, parte 611m
1 practice exercise
Semana 2 Examen10m
Week
31 hour to complete
Semana 3
¿Cómo puede una compañía desarrollar fuentes internas que le proporcionen una ventaja competitiva incomparable?
6 videos (Total 46 min), 1 quiz
6 videos
Módulo 3, parte 27m
Módulo 3, parte 38m
Módulo 3, parte 45m
Módulo 3, parte 58m
Módulo 3, parte 611m
1 practice exercise
Semana 3 Examen10m
Week
41 hour to complete
Semana 4
¿Cómo se puede predecir qué compañía será más competitiva?
5 videos (Total 48 min), 1 quiz
5 videos
Módulo 4, parte 28m
Módulo 4, parte 37m
Módulo 4, parte 410m
Módulo 4, parte 513m
1 practice exercise
Semana 4 Examen10m
4.7
151 Reviews50%
started a new career after completing these courses
46%
got a tangible career benefit from this course
10%
got a pay increase or promotion
Top Reviews
Me ha parecido un excelente curso, donde el profesor ha mostrado un amplio conocimiento del tema y lo hace mas sencillo para nosotros como alumnos ejemplificando las lecciones con casos reales.
Es muy útil, en especial como emprendedores ayuda a enfocar los esfuerzos en desarrollar un modelo de negocio que no sea tan sencillo de duplicar al igual que un producto realmente innovador
Instructor
Doug E Thomas, Ph.D.
ProfessorInternational Management, Anderson School of Management
About University of New Mexico
As New Mexico’s flagship institution, UNM is a place where cutting-edge research and creative endeavors flourish. We empower our students to lead in tackling complex societal challenges, offering an exceptional education inspired by vision, scholarship, and creativity. UNM’s distinctive campus environment blend of culture and cuisine, styles and stories, people, pursuits and panoramas.
Frequently Asked Questions
When will I have access to the lectures and assignments?
Once you enroll for a Certificate, you’ll have access to all videos, quizzes, and programming assignments (if applicable). Peer review assignments can only be submitted and reviewed once your session has begun. If you choose to explore the course without purchasing, you may not be able to access certain assignments.
What will I get if I purchase the Certificate?
When you purchase a Certificate you get access to all course materials, including graded assignments. Upon completing the course, your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.
What is the refund policy?
Is financial aid available?
More questions? Visit the Learner Help Center.
Coursera provides universal access to the world’s best education,
partnering with top universities and organizations to offer courses online.
© 2019 Coursera Inc. All rights reserved.
