When you enroll in this course, you'll also be enrolled in this Specialization.
Learn new concepts from industry experts
Gain a foundational understanding of a subject or tool
Develop job-relevant skills with hands-on projects
Earn a shareable career certificate
There are 7 modules in this course
This course is designed to foster creative approaches to launching a new career. You will articulate best ways to make a first impression and analyze your strengths by creating a personal statement. You will identify appropriate elements to make your resume stand out from the crowd. You will also identify the most effective ways a cover letter can answer a job description, and how to best leverage social media in your job search. In short, this course will help you to prepare for a new job. You will learn how to apply, network, leverage social media, interview, follow-up, and evaluate options through research and with the help of experienced faculty and talented professional.
Launching Your Career provides insight from industry leaders on job search, networking and interviewing. You will receive guidance and best practice tips on how to master the interview and professionally close the loop. You will also compose a thank you note and clearly relate your ideal career to existing job titles and offers.
Welcome! You are beginning a very important journey on your path to a meaningful and successful career. This course is designed to help you launch a new career or jump start an existing career. This course, and your team of instructors, will guide you from making that first impression, to networking your way to an interview, through the stages of interview preparation, mastering the interview, and following up with the perfect Thank You note. We will work with you on generating a social media strategy and guide you through evaluating job offers when they are received. We will ask you to work with us as you move through the course, job searching and preparing as you go. We'll ask you to share your experiences and your success stories, as we offer you our best guidance in launching your career.
Let's begin with making a first impression! By the end of this module, you will be able to: (1) Identify ways to make a great first impression, (2) Distinguish between best and worst practice when first meeting a new professional contact, (3) Differentiate between promoting yourself and promoting what you believe in, (4) Practice tasteful self-promotion, & (5) Create self promotional opportunities through an Elevator Pitch
Making a Great First Impression in an Interview•5 minutes
9 readings•Total 77 minutes
Learning Objectives•2 minutes
Snap judgments - The Princeton Study•10 minutes
Personality Trumps Skill•10 minutes
The 5-7-9 Ways to Make a Great First Impression•10 minutes
Test Your First Impression Skills - Just for Fun•10 minutes
Promote Yourself without Selling Out•10 minutes
The Elevator Speech•10 minutes
Elevator Pitch - Professional Examples•10 minutes
Get help and meet other learners. Join your Community!•5 minutes
2 assignments•Total 60 minutes
First Impressions Quiz•30 minutes
Elevator Speech Quiz•30 minutes
1 peer review•Total 120 minutes
Script Your Elevator Speech•120 minutes
1 discussion prompt•Total 10 minutes
What Makes a Great First Impression?•10 minutes
Writing My Resume
Module 2•4 hours to complete
Module details
By the end of this module, you will be able to identify appropriate elements of and formatting choices in a resume document. You will also be able to articulate the importance of audience, and translating experiences into new industry-specific languages.
Resume Writing and Knowing your Audience•10 minutes
What Makes Your Resume Stand Out?•10 minutes
My Cover Letter
Module 3•3 hours to complete
Module details
By the end of this module, you will be able to describe the components of a successful cover letter. You will also be able to compare your resume with a given job description, and identify points of connection
Your Cover Letter vs. Your Job Description•10 minutes
Connecting the Puzzle Pieces•10 minutes
2 assignments•Total 60 minutes
Cover Letter Practice Quiz•30 minutes
My Cover Letter•30 minutes
1 peer review•Total 60 minutes
Peer Review of an Uploaded Job Description / Cover Letter •60 minutes
1 discussion prompt•Total 10 minutes
How do you match up with your field of choice?•10 minutes
My Social Media Strategy
Module 4•4 hours to complete
Module details
By the end of this module, you will understand the best practices for conducting a social media audit, and developing a social media strategy, that is designed to help you, not hurt you, during every phase of your career. You will better understand why and how employers use social media before making hiring decisions, and what employers are looking for when they review your social media presence. The reading titled "Practical LinkedIn 4.0" written by Randy Hain, CEO of Serviam Partners, will help you understand the best practices for developing your LinkedIn profile, and how to use LinkedIn to develop professional business relationships. You will also learn about methods for using social media to become a thought leader in your industry or specialty area.
Introduction to My Social Media Strategy•3 minutes
How To Use LinkedIn•7 minutes
7 readings•Total 62 minutes
The Learning Objectives•2 minutes
The Job Seeker's Social Media Survival Kit•10 minutes
Practical LinkedIn 4.0•10 minutes
How To Use X•10 minutes
How To Use Facebook•10 minutes
Should You Use Facebook as a Job-Seeking Tool?•10 minutes
11 Steps to Become a Social Leader•10 minutes
2 assignments•Total 60 minutes
My Social Media Strategy, Practice Quiz•30 minutes
My Social Media Strategy, Graded Quiz•30 minutes
1 peer review•Total 60 minutes
Create or Update Your LinkedIn Profile•60 minutes
2 discussion prompts•Total 20 minutes
Social Media Strategy: New Insights?•10 minutes
The Growing Popularity of LinkedIn•10 minutes
Mastering the Interview
Module 5•3 hours to complete
Module details
Welcome to the 5th module of this course!
In Mastering the Interview, our teaching team has accumulated some fantastic resources for you. We've reached out to colleagues, dusted off the books from our shelves, and argued over which were the best of the best resources we could share. We think we found many of them and hope they are helpful to you, as you begin to think about the interview process!
Networking and Making Connections That Matter•4 minutes
Best and Worst Interview Questions•4 minutes
6 readings•Total 72 minutes
Learning Objectives•2 minutes
Steps to a Successful Interview•10 minutes
The Path to Interview Success•20 minutes
Mastering the Interview - Comprehensive Overview•20 minutes
Top Mistakes People Make in an Interview•10 minutes
TEDTalk "Your Body Language Shapes Who You Are"•10 minutes
2 assignments•Total 60 minutes
The Path to Interview Success Practice Quiz•30 minutes
Mastering the Interview Quiz•30 minutes
2 discussion prompts•Total 20 minutes
Share your Best and Worst Interview Experiences•10 minutes
How can your body language transform your interview?•10 minutes
Writing Thank You Notes
Module 6•3 hours to complete
Module details
By the end of this module, you will be able to compose an effective thank you note. You will also be able to articulate commonly accepted timelines and methods for thanking interviewers.
How to Compose an Interview Thank You Letter•10 minutes
Thank You Note / Email - Important Part of the Interview Process•10 minutes
The One Thing To Do After The Interview•10 minutes
1 Thing You MUST Do After Any Job Interview•10 minutes
2 assignments•Total 60 minutes
Practice What You Have Learned!•30 minutes
Quiz - Writing Thank You Notes•30 minutes
2 discussion prompts•Total 20 minutes
Your Thank You Note•10 minutes
Components in a Thank You Note•10 minutes
Evaluating Job Offers
Module 7•4 hours to complete
Module details
By the end of this module, you will understand the components of doing good research relative to job titles and industries. You will be able to make informed decisions about job offers, and describe commonly accepted timelines and negotiation points.
Kennesaw State is a Carnegie-designated doctoral research institution (R2), placing it among an elite group of only 6 percent of U.S. colleges. A leader in innovative teaching and learning, KSU is making an impact across the region, the nation and around the world. As the third largest university in the state of Georgia, Kennesaw State has nearly 45,000 students enrolled in over 180 undergraduate, master’s, doctoral degree and certificate programs.
When will I have access to the lectures and assignments?
To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
What will I get if I subscribe to this Specialization?
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
Is financial aid available?
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.