Fundação Instituto de Administração

Fundamentos de Negócios

João Maurício Gama Boaventura
Edson Barbero
Marcelo Treff

Instructors: João Maurício Gama Boaventura

Included with Coursera Plus

Gain insight into a topic and learn the fundamentals.
Beginner level

Recommended experience

33 hours to complete
3 weeks at 11 hours a week
Flexible schedule
Learn at your own pace
Gain insight into a topic and learn the fundamentals.
Beginner level

Recommended experience

33 hours to complete
3 weeks at 11 hours a week
Flexible schedule
Learn at your own pace

Details to know

Shareable certificate

Add to your LinkedIn profile

Assessments

35 assignments

Taught in Portuguese (Brazil)

See how employees at top companies are mastering in-demand skills

Placeholder

Build your subject-matter expertise

This course is part of the Introdução aos Negócios Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
  • Learn new concepts from industry experts
  • Gain a foundational understanding of a subject or tool
  • Develop job-relevant skills with hands-on projects
  • Earn a shareable career certificate
Placeholder
Placeholder

Earn a career certificate

Add this credential to your LinkedIn profile, resume, or CV

Share it on social media and in your performance review

Placeholder

There are 5 modules in this course

Este módulo visa introduzir o aluno aos conceitos básicos e modelos organizacionais que permitam o entendimento das complexidades organizacionais. Neste sentido são discutidos os diversos tipos de estruturas, configurações e dimensões organizacionais e seus potenciais alinhamentos com as operações e a estratégia.

What's included

9 videos15 readings7 assignments

Este módulo busca apresentar os conceitos básicos de Estratégia Empresarial. São abordados os conceitos de diagnóstico, plano e controle estratégicos, vantagem competitiva e posicionamento estratégico.

What's included

6 videos12 readings7 assignments

Este módulo provê uma introdução aos fundamentos de finanças. Os principais conceitos e aplicações incluem: valor do dinheiro no tempo, compensação risco-retorno, custo de capital, taxas de juros, custo médio ponderado de capital, valor presente líquido, taxa interna de retorno e período de retorno.

What's included

8 videos12 readings7 assignments

A boa gestão de pessoas é um fator essencial para o desempenho empresarial, todavia, a maioria dos gestores não recebe o treinamento necessário para uma boa tomada de decisão nesta área. Este módulo proverá o conhecimento para a motivação de pessoas e a organização de um sistema de remuneração com base na compensação por desempenho.

What's included

7 videos12 readings7 assignments

Este módulo está voltado aos três principais elementos voltados à retenção de clientes na dinâmica realidade atual: branding, centralidade de clientes e estratégias de go-to-market.

What's included

6 videos12 readings7 assignments

Instructors

João Maurício Gama Boaventura
Fundação Instituto de Administração
4 Courses1,952 learners
Edson Barbero
Fundação Instituto de Administração
4 Courses2,145 learners

Offered by

Recommended if you're interested in Leadership and Management

Why people choose Coursera for their career

Felipe M.
Learner since 2018
"To be able to take courses at my own pace and rhythm has been an amazing experience. I can learn whenever it fits my schedule and mood."
Jennifer J.
Learner since 2020
"I directly applied the concepts and skills I learned from my courses to an exciting new project at work."
Larry W.
Learner since 2021
"When I need courses on topics that my university doesn't offer, Coursera is one of the best places to go."
Chaitanya A.
"Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits."

New to Leadership and Management? Start here.

Placeholder

Open new doors with Coursera Plus

Unlimited access to 7,000+ world-class courses, hands-on projects, and job-ready certificate programs - all included in your subscription

Advance your career with an online degree

Earn a degree from world-class universities - 100% online

Join over 3,400 global companies that choose Coursera for Business

Upskill your employees to excel in the digital economy

Frequently asked questions