New ideas based on high-technology research have a high failure rate because they hit the ground running with lopsided priorities and misalignments. Students complete this course with an Innovation Creed (“Why are you doing this?”) and a customized Idea Filter (“Are you working on the right priorities?”)—2 simple tools that steer concept-stage commercialization to success.

Technology Commercialization, Part 1: Setting up your Idea Filtering System
Ends in 7 days! Save 40% on your access to 10,000+ programs and make a real impact in your career. Save now.

Technology Commercialization, Part 1: Setting up your Idea Filtering System

Instructor: Mark Wilson
5,628 already enrolled
Included with
Ask Coursera
67 reviews
What you'll learn
Students will be able to apply tools to guide concept-stage innovation and development.
Details to know

Add to your LinkedIn profile
5 assignments
See how employees at top companies are mastering in-demand skills

There are 4 modules in this course
Instructor

Offered by
Explore more from Entrepreneurship

Technion - Israel Institute of Technology

University of Maryland, College Park

University of Colorado Boulder

Kennesaw State University
Why people choose Coursera for their career

Felipe M.

Jennifer J.

Larry W.

Chaitanya A.
Learner reviews
- 5 stars
64.17%
- 4 stars
19.40%
- 3 stars
5.97%
- 2 stars
5.97%
- 1 star
4.47%
Showing 3 of 67
Reviewed on Aug 7, 2017
Excellent, easy to put it into practice, thank you!
Reviewed on Oct 29, 2017
Proved to be very useful for me personally. Would be great to see part 2 now!
Reviewed on Aug 17, 2021
Brilliant. Must-take for a tech. startup leader or innovation portfolio owner. Highly recommend. 1 week.




