About this Course

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Learner Career Outcomes

30%

started a new career after completing these courses

35%

got a tangible career benefit from this course
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Flexible deadlines
Reset deadlines in accordance to your schedule.
Intermediate Level
Approx. 44 hours to complete
English

Learner Career Outcomes

30%

started a new career after completing these courses

35%

got a tangible career benefit from this course
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Flexible deadlines
Reset deadlines in accordance to your schedule.
Intermediate Level
Approx. 44 hours to complete
English

Offered by

Placeholder

Technische Universität München (TUM)

Syllabus - What you will learn from this course

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Week
1

Week 1

2 hours to complete

Module 1: Introduction

2 hours to complete
4 videos (Total 30 min)
3 hours to complete

Module 2: Quality and Consumers

3 hours to complete
5 videos (Total 44 min)
Week
2

Week 2

5 hours to complete

Module 3: Market Research

5 hours to complete
7 videos (Total 65 min)
3 hours to complete

Module 4: Asymmetric Information about Quality

3 hours to complete
5 videos (Total 37 min)
Week
3

Week 3

3 hours to complete

Module 5: Food Labeling

3 hours to complete
4 videos (Total 36 min)
2 hours to complete

Module 6: Pricing Strategies and Implications

2 hours to complete
3 videos (Total 24 min)
2 hours to complete

Module 7: Consumer Behavior and Brand Personality

2 hours to complete
3 videos (Total 21 min)
Week
4

Week 4

2 hours to complete

Module 8: Geographical Indicators

2 hours to complete
3 videos (Total 30 min)
4 hours to complete

Module 9: Innovation and Quality

4 hours to complete
7 videos (Total 50 min)

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