How does a good idea become a viable business opportunity? What is entrepreneurship and who fits the profile of an entrepreneur? This introductory course is designed to introduce you to the foundational concepts of entrepreneurship, including the definition of entrepreneurship, the profile of the entrepreneur, the difference between entrepreneurship and entrepreneurial management, and the role of venture creation in society. You’ll explore where technology entrepreneurship and impact entrepreneurship align and where they diverge, and you’ll learn proven techniques for identifying the opportunity, assessing the opportunity, hypothesis testing and creating a prototype.
This course is part of the Entrepreneurship Specialization
Offered By


About this Course
Skills you will gain
- Discovery-Driven Planning
- Elevator Pitch
- Planning
- Entrepreneurship
Offered by
Syllabus - What you will learn from this course
Introduction and Course Materials
Module 1: Introduction to Entrepreneurship
Module 2: Opportunity Analysis
Module 3: Markets, Need-Finding and Planning
Module 4: Pitching, Testing, and Prototyping
Reviews
- 5 stars82.39%
- 4 stars15.28%
- 3 stars1.72%
- 2 stars0.24%
- 1 star0.34%
TOP REVIEWS FROM ENTREPRENEURSHIP 1: DEVELOPING THE OPPORTUNITY
Very intresting and with helpful insight for developing opportunities. One thing could be done it is that they are focusing too much in the us market and mostly in products rather than in services.
It's a very helpful course as introduction to entrepreneurship world. It's very rich by knowledge about how take the risk to identify and utilize opportunities and get in the marketplace.
Coursera is the best,,, I’ve always thought going to school was all you need to acquire the knowledge you want... But now I no you can be home and acquire your knowledge through the help of coursera..
Even as I had started with a fragmented idea about entrepreneurship, this course kind of helped to articulate and build a structure of thought process around it. Looking forward for the courses ahead.
About the Entrepreneurship Specialization

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