Amazing course that teaches the basics of Marketing. Everything taught in the course gives a good perspective on how to apply marketing principles in offline, most especially online businesses.
Introduction to Marketing
Introduction to Marketing
This course is part of Business Foundations Specialization
Instructors: Barbara E. Kahn
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Skills you'll gain
- Promotional Strategies
- Marketing Strategy and Techniques
- Go To Market Strategy
- Brand Marketing
- Marketing Planning
- Marketing Analytics
- Marketing Effectiveness
- Strategic Marketing
- Customer Insights
- Brand Loyalty
- Branding
- Target Market
- Marketing
- Brand Strategy
- Marketing Communications
- Brand Management
- Marketing Strategies
- Product Marketing
- Customer Analysis
- Target Audience
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Taught in English
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This course is part of the Business Foundations Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
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Showing 3 of 13455
JD
Reviewed on May 8, 2017
LD
Reviewed on Mar 12, 2017
I enjoyed this introduction to Marketing. The course medium is very entertaining and captured my attention. The professors gave a lot of real life examples of all the concepts they introduced.
AT
Reviewed on Jun 7, 2016
Very good overview of Marketing. It does get a little bit of drag during some of the longer videos. Otherwise it is very engaging and full of real world scenarios and therefore very relevant.
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