Alex Genadinik

Social Media Marketing: Funnels, Pixels, and Optimizations Specialization

Alex Genadinik

Social Media Marketing: Funnels, Pixels, and Optimizations Specialization

Complete Modern Social Media Marketing.

Successfully promote any business on social media platforms like YouTube, Facebook, Instagram, etc.

Alex Genadinik

Instructor: Alex Genadinik

Access provided by EDGE Group

Get in-depth knowledge of a subject
Beginner level

Recommended experience

4 weeks to complete
at 5 hours a week
Flexible schedule
Learn at your own pace
Get in-depth knowledge of a subject
Beginner level

Recommended experience

4 weeks to complete
at 5 hours a week
Flexible schedule
Learn at your own pace

What you'll learn

  • YouTube marketing

  • Instagram marketing

  • TikTok marketing, Twitter (now X) marketing, and more

Details to know

Shareable certificate

Add to your LinkedIn profile

Taught in English
Recently updated!

January 2026

See how employees at top companies are mastering in-demand skills

 logos of Petrobras, TATA, Danone, Capgemini, P&G and L'Oreal

Advance your subject-matter expertise

  • Learn in-demand skills from university and industry experts
  • Master a subject or tool with hands-on projects
  • Develop a deep understanding of key concepts
  • Earn a career certificate from Alex Genadinik

Specialization - 6 course series

YouTube Marketing 2026: YouTube SEO & Algorithms

YouTube Marketing 2026: YouTube SEO & Algorithms

Course 1, 11 hours

What you'll learn

Skills you'll gain

Category: Search Engine Optimization
Category: Video Production
Category: Online Advertising
Category: Web Analytics and SEO
Category: Social Media Strategy
Category: Content Optimization
Category: Live Streaming
Category: Social Media Content
Category: Strategic Partnership
Category: Promotional Strategies
Category: Paid media
Category: Product Promotion
Category: Keyword Research
Category: Performance marketing
Category: Social Media Marketing
Category: Digital Advertising
Category: Content Creation
Category: Marketing Strategies
Category: Content Strategy
Category: Driving engagement
YouTube Ads & Video Marketing - 2026

YouTube Ads & Video Marketing - 2026

Course 2, 4 hours

What you'll learn

Skills you'll gain

Category: Online Advertising
Category: Digital Advertising
Category: Advertising Sales
Category: Video Production
Category: Copywriting
Category: Campaign Management
Category: Performance marketing
Category: Google Ads
Category: Drive Engagement
Category: Customer Engagement
Category: Growth Strategies
Category: Promotional Strategies
Category: Target Audience
Category: Advertising
Category: Advertising Campaigns
2026 Instagram Marketing: Viral Algorithms Plus Ads

2026 Instagram Marketing: Viral Algorithms Plus Ads

Course 3, 5 hours

What you'll learn

Skills you'll gain

Category: Social Media Strategy
Category: Social Media Marketing
Category: Drive Engagement
Category: Advertising Campaigns
Category: Digital Advertising
Category: Marketing Automation
Category: Content Strategy
Category: Social Media Campaigns
Category: Facebook
Category: Subcontracting
Category: Social Media Management
Category: Advertising
Category: Social Media Content
Category: Content Creation
Category: Instagram

What you'll learn

Skills you'll gain

Category: Marketing Strategies
Category: Advertising
Category: Social Media Marketing
Category: Social Media Content
Category: Product Promotion
Category: Target Audience
Category: Content Creation
Category: Online Advertising
Category: Growth Strategies
Category: Social Media Strategy
Category: Paid media
Category: Case Studies
Category: Promotional Strategies
Category: Social Media Campaigns
Category: Advertising Campaigns
Category: Driving engagement
Category: TikTok
Category: Social Media

What you'll learn

Skills you'll gain

Category: Social Media Marketing
Category: Drive Engagement
Category: Advertising
Category: Professional Networking
Category: Driving engagement
Category: Social Media Strategy
Category: Branding
Category: Digital Marketing Tools
Category: Advertising Campaigns
Category: Social Media
Category: Social Media Campaigns
Category: Online Advertising
Category: Marketing
Category: Digital Advertising
Category: Content Creation
Category: Social Media Management
Category: Social Media Content
Category: Copywriting

What you'll learn

Skills you'll gain

Category: Drive Engagement
Category: Social Media Marketing
Category: Facebook
Category: Instagram
Category: Advertising
Category: Social Media
Category: Customer Engagement
Category: Event Marketing
Category: Digital Advertising
Category: Copywriting
Category: Social Media Campaigns
Category: Social Media Management
Category: Meta Ads Manager
Category: Social Media Content
Category: Marketing
Category: Driving engagement
Category: Advertising Campaigns
Category: Promotional Strategies
Category: Social Media Strategy
Category: Content Creation

Earn a career certificate

Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.

Instructor

Alex Genadinik
Alex Genadinik
117 Courses21,491 learners

Offered by

Alex Genadinik

Why people choose Coursera for their career

Felipe M.

Learner since 2018
"To be able to take courses at my own pace and rhythm has been an amazing experience. I can learn whenever it fits my schedule and mood."

Jennifer J.

Learner since 2020
"I directly applied the concepts and skills I learned from my courses to an exciting new project at work."

Larry W.

Learner since 2021
"When I need courses on topics that my university doesn't offer, Coursera is one of the best places to go."

Chaitanya A.

"Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits."