University of Maryland, College Park
Innovation for Entrepreneurs: From Idea to Marketplace
University of Maryland, College Park

Innovation for Entrepreneurs: From Idea to Marketplace

This course is part of Entrepreneurship: Launching an Innovative Business Specialization

Dr. Thomas J. Mierzwa

Instructor: Dr. Thomas J. Mierzwa

Access provided by SGCSRC

41,925 already enrolled

Gain insight into a topic and learn the fundamentals.
4.6

(698 reviews)

1 week to complete
at 10 hours a week
Flexible schedule
Learn at your own pace
97%
Most learners liked this course
Gain insight into a topic and learn the fundamentals.
4.6

(698 reviews)

1 week to complete
at 10 hours a week
Flexible schedule
Learn at your own pace
97%
Most learners liked this course

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Build your subject-matter expertise

This course is part of the Entrepreneurship: Launching an Innovative Business Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
  • Learn new concepts from industry experts
  • Gain a foundational understanding of a subject or tool
  • Develop job-relevant skills with hands-on projects
  • Earn a shareable career certificate

There are 5 modules in this course

This module includes a welcome to the course, an orientation to our teaching approach and faculty, and an introduction to the fundamentals of innovation and commercialization.

What's included

10 videos9 readings1 assignment

This modules provides an overview of the customer discovery process, and insights on customer validation. The opportunities and challenges of planning, conducting, and analyzing customer interviews are also discussed.

What's included

8 videos1 reading1 assignment

This module explores the commercialization process with an emphasis on research-based product planning and market segmentation.

What's included

9 videos1 reading1 assignment

This modules introduces key principles of product (or service) prototyping and testing, and highlights tools to use in these activities.

What's included

10 videos1 reading1 assignment

This modules addresses how to find, hire, and motivate your employees.

What's included

6 videos2 readings2 assignments

Earn a career certificate

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Instructor

Instructor ratings
4.7 (58 ratings)
Dr. Thomas J. Mierzwa
University of Maryland, College Park
2 Courses45,075 learners

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University of Maryland, College Park

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4.6

698 reviews

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