Building Custom Regional Reports with Google Analytics

4.6
stars
48 ratings
10 reviews
Offered By
Coursera Project Network
In this Guided Project, you will:

Familiarize yourself with Google Analytics main reporting categories and its usage

Design a Google Analytics custom regional report for marketing usage

Schedule the report to be distributed automatically monthly via email

Clock2 hours
BeginnerBeginner
CloudNo download needed
VideoSplit-screen video
Comment DotsEnglish
LaptopDesktop only

In this 2 hours project you will learn how to build custom regional reports with Google Analytics. You will familiarize with Google Analytics and its usage, create a marketing custom regional dashboard with table and graph widgets, customize a standard geo report and scheduled the report you have designed to be sent monthly via email to a distributed regional marketing team.

Skills you will develop

Data AnalysisGoogle AnalyticsMarketingReporting

Learn step-by-step

In a video that plays in a split-screen with your work area, your instructor will walk you through these steps:

  1. Familiarize with the Google Analytics interface and the tool's utility

  2. Create two custom geo dashboard widgets

  3. Create a filtered table dashboard widget

  4. Create graph dashboard widgets

  5. Filter data through regular expressions

  6. Customize a standard report

  7. Schedule dashboard and report for regular email distribution

How Guided Projects work

Your workspace is a cloud desktop right in your browser, no download required

In a split-screen video, your instructor guides you step-by-step

Instructor

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