SN AI Proficiency Badge Program - Level 3: AI Navigator #1 completion badge issued by COURSERA

SN AI Proficiency Badge Program - Level 3: AI Navigator #1

Completed by Kevin Tuley on July 28, 2025

Verified learner ·

Badge ID: 9pwNNcjFSOicDTXIxYjoqw

About this Badge

Option 1 Lead the way - ethically, strategically, creatively. (min. ~31 hours for Levels 1, 2, & 3 certification) Complete the following advanced course: Generative AI In Marketing - UVA (~6 hours)

Learning objectives

  • Develop and implement personalized chatbots using Generative AI for enhanced customer engagement and support.
  • Leverage Generative AI to optimize content marketing strategies by analyzing customer insights and sentiments.
  • Create compelling brand identities and logos using Generative AI to strengthen brand awareness and customer loyalty.
  • Design and execute a comprehensive AI strategy and roadmap using the AI Marketing Canvas, considering ethical implications.

Some of the content and skills presented have been contributed by the content provider.