• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Performance Marketing

Performance Marketing Courses

Performance marketing courses can help you learn digital advertising strategies, conversion rate optimization, search engine marketing, and social media advertising. You can build skills in data analysis, audience targeting, and crafting compelling ad copy. Many courses introduce tools like Google Ads, Facebook Ads Manager, and analytics platforms to help you track campaign performance and optimize your marketing efforts.

Popular Performance Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Identifying, Attracting, and Growing Your Digital Audience

    Skills you'll gain: Persona Development, Marketing Strategies, Digital Brand Strategy, Digital Media Strategy, Target Audience, Social Media Strategy, Social Media Marketing, Customer Analysis, Digital Marketing, Marketing Planning, Customer Acquisition Management, Customer experience improvement, Customer Engagement, Customer Retention, Social Media, Marketing, Target Market, Brand Management, E-Commerce, Experience Design

    4.7
    Rating, 4.7 out of 5 stars
    ·
    303 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Introduction to FPGA Design for Embedded Systems

    Skills you'll gain: Field-Programmable Gate Array (FPGA), Hardware Design, Application Specific Integrated Circuits, Embedded Systems, Electronic Systems, Schematic Diagrams, Hardware Architecture, System Design and Implementation, Design Software, Software Development Tools, Verification And Validation, Simulation and Simulation Software, Digital Design

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.2K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Advanced Excel for Business Analytics

    Skills you'll gain: Pivot Tables And Charts, Dashboard, Dashboard Creation, Microsoft Excel, Spreadsheet Software, Excel Formulas, Financial Modeling, Excel Macros, Data Presentation, Interactive Data Visualization, Workflow Management, Finance, Business Analytics, Data Manipulation, Financial Analysis, Analytical Skills, Analysis, Data Management, Key Performance Indicators (KPIs), Strategic Decision-Making

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    C

    Corporate Finance Institute

    Financial Modeling and Analysis

    Skills you'll gain: Business Strategy, Financial Statement Analysis, Business Strategies, Corporate Strategy, Financial Modeling, Annual Reports, Financial Analysis, Financial Statements, Strategic Thinking, Organizational Strategy, Financial Reporting, Competitive Analysis, Strategic Planning, Business Management, Financial Acumen, Business Modeling, Strategic Decision-Making, Operational Analysis, Financial Forecasting, Business Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    48 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Build Batch Data Pipelines on Google Cloud

    Skills you'll gain: Data Warehousing, Data Quality, Data Cleansing, Performance Tuning, Data Validation, Scalability, System Monitoring, Event Monitoring, Serverless Computing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.7K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    AI SEO: Mastering Generative Engine Optimization (GEO)

    Skills you'll gain: Generative Engine Optimization (GEO), Content Performance Analysis, Search Engine Optimization, Content Optimization, Generative AI, Web Analytics and SEO, Keyword Research, Digital Marketing, Performance Measurement, Content Creation, Competitive Analysis, Semantic Web, Content Strategy, Artificial Intelligence, Web Content, Content Marketing, Content Development and Management, Analysis, Ethical Standards And Conduct, Data Strategy

    4.6
    Rating, 4.6 out of 5 stars
    ·
    35 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Project Management Foundations & Practical Skills

    Skills you'll gain: Project Scoping, Change Control, Cost Control, Scope Management, Project Risk Management, Project Performance, Stakeholder Engagement, Project Management, Project Controls, Project Management Life Cycle, Stakeholder Management, Project Schedules, Project Management Institute (PMI) Methodology, Risk Management, Scheduling, Project Planning, Work Breakdown Structure, Risk Mitigation, Requirements Management, Change Management

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    E

    EDUCBA

    Mutual Fund Analysis and Investment Strategies

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Production Machine Learning Systems

    Skills you'll gain: Model Optimization, MLOps (Machine Learning Operations), Model Deployment, Model Training, Systems Design, Tensorflow, Hybrid Cloud Computing, Google Cloud Platform, Performance Tuning, Machine Learning, Distributed Computing, Dependency Analysis, Data Pipelines

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1K reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Columbia University

    Construction Cost Estimating and Cost Control

    Skills you'll gain: Construction Estimating, Cost Estimation, Punch Work, Cost Management, Construction Management, Bidding, Cost Control, Cash Flows, Project Closure, Lean Methodologies, Project Controls, Project Estimation, Cash Flow Forecasting, Earned Value Management, Procurement, Construction

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.3K reviews

    Beginner · Course · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Cisco Learning and Certifications

    Cisco Data Center Foundations and Switching

    Skills you'll gain: Network Troubleshooting, Network Switches, Data Centers, Virtual Networking, Network Infrastructure, Network Architecture, Network Planning And Design, Local Area Networks, Command-Line Interface, Network Protocols, Virtualization, Scalability

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Technical Charts & Dow Theory Fundamentals

    Skills you'll gain: Technical Analysis, Market Trend, Market Data, Trend Analysis, Financial Trading, Market Analysis, Market Dynamics

    Mixed · Course · 1 - 4 Weeks

1…131132133…642

In summary, here are 10 of our most popular performance marketing courses

  • Identifying, Attracting, and Growing Your Digital Audience: University of California, Irvine
  • Introduction to FPGA Design for Embedded Systems: University of Colorado Boulder
  • Advanced Excel for Business Analytics: EDUCBA
  • Financial Modeling and Analysis: Corporate Finance Institute
  • Build Batch Data Pipelines on Google Cloud: Google Cloud
  • AI SEO: Mastering Generative Engine Optimization (GEO): SkillUp
  • Project Management Foundations & Practical Skills: EDUCBA
  • Mutual Fund Analysis and Investment Strategies: EDUCBA
  • Production Machine Learning Systems: Google Cloud
  • Construction Cost Estimating and Cost Control: Columbia University

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok