Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Yonsei University
Skills you'll gain: Apache Spark, Big Data, SPSS (Software), SPSS, Analytics, Real Time Data, Apache Hadoop, Data Processing, Business Analytics, Statistical Analysis, Data Analysis Software, Business Strategy, Market Share, Scalability, Machine Learning Algorithms
Beginner · Course · 1 - 3 Months

Microsoft
Skills you'll gain: Storyboarding, User Research, Information Architecture, User Experience Design, Design Thinking, Prototyping, Usability Testing, User Experience, Persona (User Experience), Wireframing, Design Research, Ideation, User Interface and User Experience (UI/UX) Design, Interaction Design, Web Content Accessibility Guidelines, Human Centered Design, Figma (Design Software), User Centered Design, Design, Artificial Intelligence
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Social Media Campaigns, Advertising Campaigns, Social Media, Storytelling, Marketing Materials, Advertising, Social Media Marketing, Content Creation, Marketing Design, Graphic Design, User Accounts
Beginner · Guided Project · Less Than 2 Hours

IIMA - IIM Ahmedabad
Skills you'll gain: Sampling (Statistics), Probability, Probability & Statistics, Statistical Hypothesis Testing, Statistics, Data Literacy, Statistical Visualization, Probability Distribution, Statistical Methods, Statistical Inference, Estimation, Descriptive Statistics, Sample Size Determination, Data Analysis, Data Science
Beginner · Course · 1 - 3 Months

Universidad Nacional Autónoma de México
Skills you'll gain: NoSQL, Data Warehousing, Database Systems, Relational Databases, Database Management, Extract, Transform, Load, SQL, Databases, Data Mining, Business Intelligence, Big Data, Database Architecture and Administration, Information Systems, MySQL, Predictive Analytics, Database Design, MongoDB, Analytics, Scalability, Database Management Systems
Intermediate · Specialization · 3 - 6 Months

The State University of New York
Skills you'll gain: Time Series Analysis and Forecasting, Forecasting, R Programming, Statistical Analysis, Data Analysis, Data Visualization, Mathematical Modeling, Statistical Modeling, Predictive Modeling, Correlation Analysis, Probability & Statistics, Descriptive Statistics, Statistical Inference, Software Installation
Intermediate · Course · 1 - 3 Months

Advancing Women in Tech
Skills you'll gain: Product Management, Technical Product Management, Product Roadmaps, Product Strategy, Product Requirements, New Product Development, Product Lifecycle Management, Product Development, Competitive Analysis, Market Opportunities, Customer experience strategy (CX), Customer Insights, Innovation, Persuasive Communication, Market Analysis, B2B Sales
Beginner · Course · 1 - 4 Weeks

Tecnológico de Monterrey
Skills you'll gain: Supplier Management, Business Planning, Entrepreneurship, Business Strategies, Growth Strategies, Business Development, Business Strategy, Business Modeling, Business Valuation, Market Opportunities, Financial Analysis, Strategic Marketing, Market Analysis, Presentations, Innovation
Beginner · Course · 1 - 3 Months

University of Illinois Urbana-Champaign
Skills you'll gain: Data Mining, Big Data, Anomaly Detection, Text Mining, Unstructured Data, Exploratory Data Analysis, Spatial Analysis, Advanced Analytics, Statistical Methods, Image Analysis, Algorithms, Information Privacy
Mixed · Course · 1 - 3 Months

Skills you'll gain: Data Manipulation, Web Scraping, R Programming, Data Analysis, Data Science, Data Structures, Data Import/Export, Exploratory Data Analysis, Programming Principles, Jupyter, Integrated Development Environments
Beginner · Course · 1 - 3 Months

Skills you'll gain: Plotly, Dashboard, Pandas (Python Package), Data Manipulation, Interactive Data Visualization, Data Visualization Software, Data Visualization, Web Applications, Data Science, Data Analysis, Python Programming
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Data Visualization, Descriptive Statistics, Regression Analysis, Forecasting, Probability Distribution, Business Analytics, Data Analysis, Statistical Analysis, Statistical Methods, Microsoft Excel, Statistics, Spreadsheet Software, Predictive Analytics, Probability
Intermediate · Course · 1 - 3 Months