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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Data Mining Pipeline

    Skills you'll gain: Data Mining, Data Warehousing, Data Pipelines, Data Preprocessing, Data Modeling, Data Integration, Data Cleansing, Model Evaluation, Data Analysis, Exploratory Data Analysis, Data Manipulation, Data Quality, Applied Machine Learning, Statistical Modeling

    Build toward a degree

    3.9
    Rating, 3.9 out of 5 stars
    ·
    108 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Cómo crear tu marca personal usando Canva

    Skills you'll gain: Canva (Software), Logo Design, Graphic Design, Branding, Content Creation, Target Audience, Presentations, Customer Engagement, Social Media Content, Brand Awareness, Creativity, Social Media, Social Media Marketing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    43 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    Universidad Austral

    Conceptos base para el estudio del medio ambiente

    Skills you'll gain: Environmental Science, Chemistry, Biology, Environmental Monitoring, Environment, Data Analysis, Physical Science, Sustainable Development, Life Sciences, Statistical Analysis, Natural Resource Management, Water Quality, Sampling (Statistics), Physics, Climate Change Mitigation, Probability Distribution

    4.7
    Rating, 4.7 out of 5 stars
    ·
    531 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Cisco Learning and Certifications

    Data Security

    Skills you'll gain: Key Management, Data Security, Cryptography, Encryption, Information Systems Security, Cybersecurity, Network Security, Security Information and Event Management (SIEM), Application Security, Network Monitoring, Network Analysis, Intrusion Detection and Prevention, Event Monitoring, Continuous Monitoring, Incident Response

    4.8
    Rating, 4.8 out of 5 stars
    ·
    63 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    S

    Sciences Po

    Be entrepreneurial in Cultural Industries in the digital age

    Skills you'll gain: Entrepreneurship, Content Creation, Business Modeling, Promotional Strategies, Digital Content, Business Leadership, Entrepreneurial Finance, Innovation, Marketing Budgets, Digital Transformation, Consumer Behaviour, Business Economics, Intellectual Property

    4.1
    Rating, 4.1 out of 5 stars
    ·
    33 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Python: de cero a analista de datos

    Skills you'll gain: Exploratory Data Analysis, Matplotlib, Pandas (Python Package), NumPy, Extract, Transform, Load, Time Series Analysis and Forecasting, Data Analysis, Data Visualization Software, Package and Software Management, Data Science, Python Programming, Jupyter, Statistical Analysis, Graphing, Data Import/Export, Data Manipulation, Data Structures, Ubuntu, Computational Thinking, Mac OS

    4.1
    Rating, 4.1 out of 5 stars
    ·
    80 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    F

    Fundação Instituto de Administração

    Executivo de Vendas, Vendas Consultivas e Prospecção

    Skills you'll gain: Sales Strategy, Consultative Selling, Sales Process, Selling Techniques, Sales, Sales Prospecting, Customer Relationship Management, Customer Acquisition Management, Value Propositions, Overcoming Objections, Needs Assessment

    4.9
    Rating, 4.9 out of 5 stars
    ·
    40 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Relações Internacionais

    Skills you'll gain: International Relations, Tax, Export Control, Global Marketing, Economics, Tax Compliance, Market Opportunities, Market Research, Culture, Business Strategy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    53 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Create your First Twitter Ad

    Skills you'll gain: Advertising Campaigns, Campaign Management, Advertising, Online Advertising, Social Media Marketing, Digital Advertising, Lead Generation, Automation

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    C

    Coursera

    GenAI for Account Managers: Personalizing Client Engagement

    Skills you'll gain: Account Management, AI Personalization, Customer Engagement, Generative AI Agents, Customer Communications Management, Customer experience improvement, Personalized Service, Customer Insights, Communication, Scalability, Customer Relationship Management (CRM) Software, Data Ethics, Responsible AI, Predictive Modeling, Business Process Automation, Analytics, Automation

    Intermediate · Course · 1 - 4 Weeks

  • P

    Packt

    Alteryx for Beginners

    Skills you'll gain: Alteryx, Spatial Analysis, Data Cleansing, Data Import/Export, Data Manipulation, Geographic Information Systems, Data Wrangling, Data Preprocessing, Data Integration, Data Transformation, Data Analysis, Microsoft Excel, Text Mining, Data Visualization Software, Excel Formulas

    4.3
    Rating, 4.3 out of 5 stars
    ·
    26 reviews

    Beginner · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Integral Calculus through Data and Modeling

    Skills you'll gain: Calculus, Integral Calculus, Numerical Analysis, Advanced Mathematics, Mathematical Theory & Analysis, Data Integration, Mathematical Modeling, Data Analysis, Vector Databases, Probability, Geometry, Applied Mathematics, Mechanics, Engineering Calculations, Spatial Data Analysis, Derivatives, Physics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    137 reviews

    Intermediate · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Data Mining Pipeline: University of Colorado Boulder
  • Cómo crear tu marca personal usando Canva: Coursera
  • Conceptos base para el estudio del medio ambiente: Universidad Austral
  • Data Security: Cisco Learning and Certifications
  • Be entrepreneurial in Cultural Industries in the digital age: Sciences Po
  • Python: de cero a analista de datos: Universidad Nacional Autónoma de México
  • Executivo de Vendas, Vendas Consultivas e Prospecção: Fundação Instituto de Administração
  • Relações Internacionais: Fundação Instituto de Administração
  • Create your First Twitter Ad: Coursera
  • GenAI for Account Managers: Personalizing Client Engagement: Coursera

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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