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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Creo Incubator

    The Entrepreneurial Toolkit

    Skills you'll gain: Go To Market Strategy, Ideation, Growth Strategies, Entrepreneurial Finance, Entrepreneurship, Branding, Market Share, Market Analysis, Brand Strategy, Marketing Strategies, Financial Forecasting, Product Marketing, Creative Problem-Solving, Business Valuation, Marketing Planning, Sales, Fundraising, Business Planning, Mergers & Acquisitions, Critical Thinking and Problem Solving

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Shopify eCommerce Ads Masterclass: Campaign Management

    Skills you'll gain: Meta Ads Manager, Data-Driven Marketing, Campaign Planning, Performance marketing, Marketing Analytics, Web Analytics, Google Analytics, Conversion Funnel Analysis

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Statistical Methods for Computer Science

    Skills you'll gain: Network Analysis, R Programming, Statistical Analysis, Regression Analysis, Statistical Modeling, Statistical Methods, Combinatorics, Bayesian Network, Applied Machine Learning, Statistical Hypothesis Testing, Statistical Programming, Data Analysis, R (Software), Probability, Probability Distribution, Probability & Statistics, Bayesian Statistics, Social Network Analysis, Simulations, Statistical Software

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Human Capital: Foundations and Essentials

    Skills you'll gain: Human Capital, Human Resources, Human Resources Management and Planning, Human Resource Strategy, Human Resource Management, HR Tech, People Analytics, Employee Engagement, Workforce Development, Compensation Management, Compensation and Benefits, Occupational Safety And Health, Legal Risk, Labor Law, Organizational Leadership, Health And Safety Standards, Communication Strategies

    4.6
    Rating, 4.6 out of 5 stars
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    18 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    CRM: Analyze, Apply & Optimize Customer Success

    Skills you'll gain: Customer Relationship Management (CRM) Software, Customer Relationship Management, Customer experience strategy (CX), Customer Success Management, Customer Acquisition Management, Customer Analysis, Customer Retention, Customer Relationship Building, Brand Loyalty, Customer experience improvement, Marketing Automation, Customer Insights, Value Propositions, Portfolio Management, Data-Driven Marketing, Automation

    4.5
    Rating, 4.5 out of 5 stars
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    19 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Organizational Concepts and Language

    Skills you'll gain: Data Presentation, Business Analytics, Data Visualization, Data Literacy, Business Analysis, Business Strategy, Accounting, Analytical Skills, Organizational Structure, General Accounting, Data Visualization Software, Organizational Strategy, Business Communication, Marketing, Financial Accounting, Strategic Marketing, Corporate Strategy, Strategic Thinking, Consumer Behaviour, Innovation

    4.9
    Rating, 4.9 out of 5 stars
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    16 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    First Steps in Visme

    Skills you'll gain: Collaborative Software, Design, Graphic and Visual Design, Visual Design, Graphic and Visual Design Software, Graphic Design, Design Software, User Accounts, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    A

    AI CERTs

    AI in Government

    Skills you'll gain: Public Administration, AI Product Strategy, Automation, Law, Regulation, and Compliance, Digital Transformation, Fraud detection

    4.7
    Rating, 4.7 out of 5 stars
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    29 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Getting Started with Technology Startups

    Skills you'll gain: Design Thinking, Business Modeling, Entrepreneurship, Value Propositions, New Product Development, Market Opportunities, Ideation, Gap Analysis, Innovation, Technology Strategies, Strategic Thinking, New Business Development, Engineering Management, Technology Solutions, Market Analysis, Business Strategies, Business Strategy, Competitive Analysis, Sustainable Business, Engineering

    Build toward a degree

    4.3
    Rating, 4.3 out of 5 stars
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    41 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    Edureka

    Generative AI for Automating HR Workflows

    Skills you'll gain: Human Resources, Responsible AI, Developing Training Materials, Generative AI, AI Enablement, Workforce Development, Miro AI, Data Ethics, Recruitment, Generative AI Agents, People Analytics, People Management, AI Personalization, Talent Management, Automation, Talent Acquisition, Prompt Engineering, No-Code Development, Agentic systems, Business Operations

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    R

    Rice University

    Introduction à l'analyse de données à l'aide d'Excel

    Skills you'll gain: Microsoft Excel, Pivot Tables And Charts, Data Analysis Software, Spreadsheet Software, Excel Formulas, Data Synthesis, Data Visualization Software, Graphing, Data Analysis, Scatter Plots, Histogram, Data Manipulation, Data Import/Export

    4.5
    Rating, 4.5 out of 5 stars
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    21 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    How to create and sell templates on Canva

    Skills you'll gain: Canva (Software), Product Promotion, Marketing Materials, Promotional Strategies, Graphic and Visual Design Software, Product Knowledge, Design, Dashboard, Graphic and Visual Design, Commercialization, Creative Design, Graphic Design, Selling Techniques, Sales

    3.8
    Rating, 3.8 out of 5 stars
    ·
    16 reviews

    Beginner · Guided Project · Less Than 2 Hours

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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