• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Preview
    Preview
    E

    EDUCBA

    Lean Six Sigma Yellow Belt: Apply, Analyze & Improve Quality

    Skills you'll gain: Process Mapping, Lean Six Sigma, Six Sigma Methodology, Quality Management, Process Analysis, Quality Improvement, Quality Monitoring, Data-Driven Decision-Making, Process Flow Diagrams, Pareto Chart, Run Chart, Statistical Process Controls, Process Improvement, Statistical Analysis, Product Quality (QA/QC), Process Improvement and Optimization, Quality Assessment, Quality Control, Data Analysis, Data Analysis Software

    4.6
    Rating, 4.6 out of 5 stars
    ·
    42 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Analyze Global Logistics: A Strategic Supply Chain Case

    Skills you'll gain: Supply Chain, Logistics Management, Supply Chain Systems, Business Planning, Market Analysis, Process Design, Business Analysis Tools, Performance Improvement, Plan Execution, Cost Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    16 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Modeling and Predicting Climate Anomalies

    Skills you'll gain: Statistical Analysis, Statistical Methods, Matplotlib, Regression Analysis, Machine Learning Methods, Statistical Modeling, Dimensionality Reduction, Unsupervised Learning, Machine Learning Algorithms, Applied Machine Learning, Machine Learning, Data Science, Environmental Policy, Data Analysis, Climate Change Programs, Energy and Utilities, Data Visualization, Pandas (Python Package), Environmental Issue, Climate Change Mitigation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    14 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Virginia

    Основы бизнес-стратегии

    Skills you'll gain: Business Strategy, Business Strategies, Strategic Thinking, Competitive Analysis, Corporate Strategy, Organizational Strategy, Strategic Decision-Making, Competitive Intelligence, Market Analysis, Market Intelligence, Analysis, Decision Making, Market Dynamics, Value Propositions, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    18 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    استخدام كانفة لتصميم وإنشاء منتجات رقمية

    Skills you'll gain: Canva (Software), Color Matching, Color Theory, Sales, Design, Sales Strategy, Marketing Materials, Creative Design, Design Elements And Principles, Digital Design, Intellectual Property, Graphic and Visual Design Software, Design Software, Digital Assets, Asset Protection, Marketing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    9 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    Logical Operations

    Microsoft Power BI: Data Analysis Professional

    Skills you'll gain: Power BI, Data Analysis Expressions (DAX), Dashboard Creation, Business Reporting, Data Transformation, Business Intelligence, Data Visualization Software, Business Intelligence Software, Dashboard, Data Analysis, Microsoft Excel, Data Visualization, Data Cleansing, Data Modeling, Data Analysis Software, Microsoft PowerPoint, Microsoft 365, Microsoft Office, Collaboration, Data Import/Export

    4.7
    Rating, 4.7 out of 5 stars
    ·
    15 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free
    Free
    U

    University of California San Diego

    مقدمة عن البيانات الضخمة

    Skills you'll gain: Big Data, Apache Hadoop, Analytics, Data Analysis, Data Infrastructure, Scalability, Data Processing, Data Science, Distributed Computing, Data Storage, Virtual Machines, File Systems

    4.5
    Rating, 4.5 out of 5 stars
    ·
    114 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    C

    Coursera

    GIS Mastery: Spatial Data, Remote Sensing, Decision Support

    Skills you'll gain: Geographic Information Systems, Geospatial Information and Technology, GIS Software, Geospatial Mapping, Spatial Data Analysis, Spatial Analysis, Global Positioning Systems, Data Analysis, Data Integration, Decision Support Systems

    4.7
    Rating, 4.7 out of 5 stars
    ·
    25 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google

    Desain UX Google

    Skills you'll gain: Wireframing, Adobe XD, Mockups, Storyboarding, Information Architecture, User Experience Design, Usability Testing, Usability, Graphic and Visual Design, Figma (Design Software), User Experience, Design Elements And Principles, Persona (User Experience), Interaction Design, User Interface and User Experience (UI/UX) Design, UI/UX Research, Design Reviews, Responsive Web Design, Presentations, User Story

    4.9
    Rating, 4.9 out of 5 stars
    ·
    508 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    Edureka

    Power BI Developer

    Skills you'll gain: Data Analysis Expressions (DAX), Power BI, Dashboard, Business Intelligence, Data Modeling, Data Storytelling, Extract, Transform, Load, Data Transformation, Data Visualization, Snowflake Schema, Business Analytics, Data Lakes, Data-Driven Decision-Making, Key Performance Indicators (KPIs), Data Analysis, Data Governance, Python Programming, Generative AI, Artificial Intelligence, Data Security

    3.6
    Rating, 3.6 out of 5 stars
    ·
    7 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Statistics and Data Analysis with Excel: Intermediate

    Skills you'll gain: Pivot Tables And Charts, Interactive Data Visualization, Data Visualization, Statistical Inference, Data Visualization Software, Data Presentation, Correlation Analysis, Microsoft Excel, Data Literacy, Spreadsheet Software, Probability & Statistics, Statistics, Regression Analysis, Statistical Hypothesis Testing, Data Analysis, Statistical Methods, Excel Formulas, Statistical Analysis, Sampling (Statistics), Statistical Software

    4.6
    Rating, 4.6 out of 5 stars
    ·
    21 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    UX and Interface Design for Embedded Systems

    Skills you'll gain: User Research, User Experience Design, User Experience, User Interface and User Experience (UI/UX) Design, Usability, Verification And Validation, UI/UX Research, UI/UX Strategy, Persona (User Experience), Usability Testing, User Centered Design, User Interface (UI) Design, Embedded Systems, Unified Modeling Language

    Build toward a degree

    4.1
    Rating, 4.1 out of 5 stars
    ·
    17 reviews

    Intermediate · Course · 1 - 3 Months

1…292293294…500

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok