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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Segment Customers, Boost Profitability

    Skills you'll gain: Marketing Analytics, Customer Analysis, Customer Insights, Marketing Effectiveness, Data-Driven Marketing, Marketing Budgets, Spreadsheet Software, Return On Investment, Customer Relationship Management, Customer Retention, Marketing Strategies, Target Audience, Data-Driven Decision-Making, Data Transformation, Growth Strategies

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Dashboarding and Deployment

    Skills you'll gain: Dashboard Creation, Dashboard, Data Storytelling, Data Presentation, Interactive Data Visualization, Data Visualization Software, Tableau Software, Market Data, Geospatial Information and Technology, Data Analysis, Analytical Skills, Application Deployment, Network Analysis, Financial Data, Financial Analysis

    5
    Rating, 5 out of 5 stars
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    8 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    J

    Johns Hopkins University

    مجموعة أدوات عالم البيانات

    Skills you'll gain: Version Control, GitHub, Git (Version Control System), Data Transformation, Data Science, Data Analysis, R (Software), R Programming, Software Installation

    4.7
    Rating, 4.7 out of 5 stars
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    107 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    SkillsBooster Academy

    Project Management with AI

    Skills you'll gain: Prompt Engineering, Prompt Engineering Tools, Data Ethics, Responsible AI, Project Management, AI Enablement, AI Security, Artificial Intelligence, Google Gemini, Microsoft Copilot, Decision Intelligence, ChatGPT, Generative AI, Stakeholder Management, Leadership, Team Management, Risk Management, Data Analysis, Decision Making, Communication

    4.7
    Rating, 4.7 out of 5 stars
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    7 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Usability Testing with Hotjar

    Skills you'll gain: Usability Testing, Usability, Test Tools, Test Planning, User Research, Interactive Data Visualization, Product Development, Web Analytics and SEO, User Accounts, Data Integration

    4.3
    Rating, 4.3 out of 5 stars
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    31 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    C

    Coursera

    Les Statistiques d'Audience Facebook

    Skills you'll gain: Target Audience, Facebook, Target Market, Meta Ads Manager, Online Advertising, Social Media Campaigns, Market Opportunities, Customer Analysis, Customer Insights, Social Media Analytics, Social Media Marketing, Data-Driven Marketing, Social Media, Marketing, Data Validation

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    T

    The Hong Kong University of Science and Technology

    Search Engines for Web and Enterprise Data

    Skills you'll gain: Web Analytics and SEO, AI Personalization, Document Management, Semantic Web, Algorithms, Model Evaluation, Network Analysis, Text Mining, Natural Language Processing, User Research, Business Modeling, Graph Theory

    5
    Rating, 5 out of 5 stars
    ·
    8 reviews

    Intermediate · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    A

    American Psychological Association

    How to Create and Explore a Data Set

    Skills you'll gain: Histogram, Data Analysis, Data Presentation, Exploratory Data Analysis, Graphing, Data Visualization Software, Data Literacy, Descriptive Statistics, Statistical Software, Statistics, Research, Psychology

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    U

    Universitat Politècnica de València

    Neuromarketing

    Skills you'll gain: Marketing Psychology, Consumer Behaviour, Advertising, Behavioral Economics, Brand Marketing, Marketing Strategies, Marketing Communications, Strategic Marketing, Sensory Systems Analysis, Driving engagement, Market Research, Personalized Service, Qualitative Research, Psychology, Decision Making

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    AI Agent Architecture in Java with Generative AI

    Skills you'll gain: Generative AI Agents, Agentic Workflows, AI Orchestration, LLM Application, OpenAI API, Java Programming, Java, AI Workflows, Agentic systems, Generative AI, Prompt Patterns, Prompt Engineering, AI Integrations, Persona (User Experience), Document Management, Secure Coding, Business Logic, Software Design Documents, Plan Execution, Software Design Patterns

    4.3
    Rating, 4.3 out of 5 stars
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    10 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    P

    Packt

    Mastering Customer Success

    Skills you'll gain: Customer Success Management, Crisis Management, Customer Relationship Building, Customer Retention, Customer Relationship Management (CRM) Software, Customer Engagement, Customer Relationship Management, Customer Data Management, Account Strategy, Customer experience improvement, Performance Metric, Business Metrics, Key Performance Indicators (KPIs), Account Management, Stakeholder Engagement, Product Knowledge, Customer Insights, Incident Management, Business Management, Stakeholder Management

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad de Palermo

    Inteligencia Artificial (IA) y prompts avanzados

    Skills you'll gain: Prompt Engineering, Multimodal Prompts, Prompt Engineering Tools, Prompt Patterns, ChatGPT, Generative AI, Large Language Modeling, AI Workflows, Generative AI Agents, AI powered creativity, AI literacy, Image Analysis, AI Personalization, Automation, Data Analysis, AI Integrations, Data Synthesis, Artificial Intelligence

    4.5
    Rating, 4.5 out of 5 stars
    ·
    17 reviews

    Intermediate · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
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