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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
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    Fundação Instituto de Administração

    Fundamentos de InteligĂȘncia Artifical em Marketing

    Skills you'll gain: Marketing Strategies, Customer experience strategy (CX), Digital Transformation, Marketing Analytics, Marketing, Data-Driven Decision-Making, Predictive Analytics, Digital Marketing, Machine Learning, Innovation, Trend Analysis, Brand Management, Deep Learning, Artificial Intelligence, Artificial Neural Networks

    4.7
    Rating, 4.7 out of 5 stars
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    7 reviews

    Beginner · Course · 1 - 4 Weeks

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    Northeastern University

    Foundations for Data Analytics Part 2

    Skills you'll gain: Time Series Analysis and Forecasting, Correlation Analysis, Probability & Statistics, Text Mining, Statistical Analysis, Probability Distribution, Data Analysis, Network Analysis, Exploratory Data Analysis, Feature Engineering, Data Structures, Unstructured Data, Data Cleansing, Data Preprocessing, Natural Language Processing

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    The State University of New York

    Data Analytics in Sports Law and Management

    Skills you'll gain: Facility Management, Event Management, Legal Risk, Contract Management, Performance Analysis, Hospitality and Food Services, Facility Operations, Event Planning, Business Analytics, Analytics, Data Management, Data-Driven Decision-Making, Scheduling, Community Outreach, Labor Relations, Event Marketing, Relationship Management, Data Analysis, Law, Regulation, and Compliance, Regulation and Legal Compliance

    4.7
    Rating, 4.7 out of 5 stars
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    44 reviews

    Beginner · Specialization · 3 - 6 Months

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    Macquarie University

    Business intelligence and data analytics: Generate insights

    Skills you'll gain: SAS (Software), Business Analytics, Dashboard, Data-Driven Decision-Making, Analytical Skills, Business Intelligence, Data Analysis, Forecasting, Trend Analysis, Histogram, Business Ethics, Correlation Analysis, Time Series Analysis and Forecasting, Statistics, Predictive Modeling, Innovation, Sustainable Business

    4.6
    Rating, 4.6 out of 5 stars
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    464 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
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    Automation Anywhere

    Implementing RPA with Cognitive Automation and Analytics

    Skills you'll gain: Robotic Process Automation, Business Process Automation, Automation, Process Design, Return On Investment, Role-Based Access Control (RBAC), Dashboard, Unstructured Data, User Accounts, Project Design, Feasibility Studies, Analytics, Artificial Intelligence, Development Testing, Operational Analysis, Extensible Markup Language (XML), Workflow Management, Business Analytics, Process Analysis, Administration

    4.5
    Rating, 4.5 out of 5 stars
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    625 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
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    EDUCBA

    Marketing Fundamentals Mastery: Apply, Analyze & Evaluate

    Skills you'll gain: Digital Marketing, Market Analysis, Branding, Product Lifecycle Management

    Mixed · Course · 1 - 3 Months

  • Status: New
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    LearnKartS

    Social Media Marketing : From Beginner to Advanced

    Skills you'll gain: Content Creation, Instagram, Branding, Digital Advertising, Advertising Campaigns, Facebook, Google Gemini, AI Product Strategy, Marketing Automation, ChatGPT

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Edureka

    Mastering Power BI for Data Analytics & Storytelling

    Skills you'll gain: Relational Databases, Data Visualization, Data Modeling, Cloud Security, Databases, Database Management, Data Analysis Expressions (DAX), Advanced Analytics, Data Management, Data Governance, Data Preprocessing, Microsoft Excel, Amazon Web Services, Data Integration, Data Security, Cost Control, Cloud Computing, Spreadsheet Software, Excel Formulas, Predictive Modeling

    4.4
    Rating, 4.4 out of 5 stars
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    27 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
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    IESE Business School

    Marketing estratégico: claves para competir con éxito

    Skills you'll gain: Strategic Marketing, Product Marketing, Marketing, Marketing Strategy and Techniques, Value Propositions, Promotional Strategies, Market Research, Branding, Market Analysis, Marketing Channel, Customer experience strategy (CX), Product Development, Customer Insights, Brand Awareness, Competitive Analysis, Business Intelligence

    4.8
    Rating, 4.8 out of 5 stars
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    687 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    TecnolĂłgico de Monterrey

    Marketing en Redes Sociales Proyecto Final

    Skills you'll gain: Persona Development, Performance Metric, Smart Goals, Key Performance Indicators (KPIs), Social Media Strategy, Target Audience, Social Media, Active Listening, B2B Sales, Marketing Strategies, Marketing, Content Strategy, Content Creation, Calendar Management

    4.5
    Rating, 4.5 out of 5 stars
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    100 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
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    Alex Genadinik

    Social Media Marketing: Funnels, Pixels, and Optimizations

    Skills you'll gain: Instagram, Facebook, TikTok, Copywriting, Social Media Marketing, Social Media, Social Media Strategy, Social Media Content, Social Media Management, Search Engine Optimization, Advertising, Marketing, Advertising Campaigns, Social Media Campaigns, Digital Advertising, Sales Presentation, Web Analytics and SEO, Marketing Automation, Drive Engagement, Case Studies

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
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    Fundação Instituto de Administração

    Cultura e Consumo no Marketing Digital

    Skills you'll gain: Global Marketing, Consumer Behaviour, Marketing Management, Marketing, Target Market, Cultural Sensitivity, Brand Management, Marketing Strategies, Innovation, Cultural Diversity, Demography

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Fundamentos de InteligĂȘncia Artifical em Marketing: Fundação Instituto de Administração
  • Foundations for Data Analytics Part 2: Northeastern University
  • Data Analytics in Sports Law and Management: The State University of New York
  • Business intelligence and data analytics: Generate insights: Macquarie University
  • Implementing RPA with Cognitive Automation and Analytics: Automation Anywhere
  • Marketing Fundamentals Mastery: Apply, Analyze & Evaluate: EDUCBA
  • Social Media Marketing : From Beginner to Advanced: LearnKartS
  • Mastering Power BI for Data Analytics & Storytelling: Edureka
  • Marketing estratĂ©gico: claves para competir con Ă©xito: IESE Business School
  • Marketing en Redes Sociales Proyecto Final: TecnolĂłgico de Monterrey

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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