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  • Social Media Analytics

Social Media Analytics Courses

Social Media Analytics courses can help you learn data collection techniques, audience segmentation, engagement metrics, and campaign performance evaluation. You can build skills in interpreting social media trends, optimizing content strategies, and using insights to drive marketing decisions. Many courses introduce tools like Google Analytics, Hootsuite, and Sprout Social, which help you analyze user behavior and measure the effectiveness of your social media efforts.

Popular Social Media Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    GIS: Geographic Information Systems for Sustainability

    Skills you'll gain: Sustainable Development, Sustainable Systems, Geographic Information Systems, Geospatial Information and Technology, GIS Software, Geospatial Mapping, Spatial Data Analysis, Datamaps, Spatial Analysis, Interactive Data Visualization, Data Storytelling, Environmental Monitoring, Data Visualization, Data Presentation, Forecasting, Trend Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    20 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad de Palermo

    Futuro del trabajo: adaptación profesional en la era digital

    Skills you'll gain: Employee Coaching, People Development, Employee Training, Telecommuting, Management Training And Development, Adaptability, Organizational Development, People Management, Workforce Development, Training Programs, Talent Management, Professional Development, Personal Development, Organizational Change, Social Skills, Interpersonal Communications, Personal Attributes, Mentorship, Coaching, Generative AI Agents

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Measurement – Turning Concepts into Data

    Skills you'll gain: Surveys, Survey Creation, Sampling (Statistics), Quantitative Research, Analysis, Research Methodologies, Data Analysis, Data Collection, Data Quality, Data Transformation, Statistical Analysis, Data Modeling, Data Validation, Statistical Methods, Mitigation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    82 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Program Managers

    Skills you'll gain: Agile Software Development, Program Management, Responsible AI, Planning, Generative AI, AI literacy, Risk Analysis, Prompt Engineering, Analytics

    4.3
    Rating, 4.3 out of 5 stars
    ·
    12 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft Data Architecture for Modern Data Stacks

    Skills you'll gain: Star Schema, Snowflake Schema, Data Lakes, Data Governance, Data Warehousing, CI/CD, Database Design, Microsoft Azure, Power BI, Continuous Integration, Real Time Data, Data Pipelines, Microsoft Copilot, Data Management, Data Architecture, Model Optimization, Transact-SQL, Enterprise Architecture, SQL, Cloud Infrastructure

    Intermediate · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Statistics and Data Analysis with Excel: Intermediate

    Skills you'll gain: Pivot Tables And Charts, Interactive Data Visualization, Data Visualization, Statistical Inference, Data Visualization Software, Data Presentation, Correlation Analysis, Microsoft Excel, Data Literacy, Spreadsheet Software, Probability & Statistics, Statistics, Regression Analysis, Statistical Hypothesis Testing, Data Analysis, Statistical Methods, Excel Formulas, Statistical Analysis, Sampling (Statistics), Statistical Software

    4.6
    Rating, 4.6 out of 5 stars
    ·
    21 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    The History of Rocket Science

    Skills you'll gain: Cost Reduction, World History, International Relations, Social Studies, Political Sciences, Emerging Technologies

    4.9
    Rating, 4.9 out of 5 stars
    ·
    24 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    Customer Insights: Quantitative Techniques

    Skills you'll gain: New Product Development, Product Development, Design Thinking, Market Research, Revenue Forecasting, Market Opportunities, Quantitative Research, Customer Insights, User Research, Consumer Behaviour, Ideation, Market Analysis, Target Market, Forecasting, Innovation, Target Audience, Needs Assessment, Analysis, Data Collection, Decision Making

    3.7
    Rating, 3.7 out of 5 stars
    ·
    33 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Comment utiliser l'automatisation pour envoyer des e-mails avec MailChimp

    Skills you'll gain: Email Automation, Email Marketing, Marketing Automation, Automation, Digital Marketing Tools, Registration, Marketing, E-Commerce, Social Media, Business

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Coursera

    High-Fidelity Design and User Testing with Figma

    Skills you'll gain: Usability Testing, Usability, Figma (Design Software), Responsive Web Design, User Experience Design, Interaction Design, User Experience, UI/UX Research, Prototyping, User Interface and User Experience (UI/UX) Design, Software Design Documents, Design Specifications, Mockups, User Interface (UI) Design, UI Components, Technical Documentation, Animations

    5
    Rating, 5 out of 5 stars
    ·
    8 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Commencer avec la messagerie de Facebook pour une entreprise

    Skills you'll gain: Facebook, Social Media Management, Social Media, Customer Inquiries, Web Presence, Business Communication, Customer Communications Management, Business Strategy

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Как пользоваться Twitter Ad Manager и смотреть результаты

    Skills you'll gain: Online Advertising, Digital Advertising, Advertising Campaigns, Data-Driven Marketing, Social Media Analytics, Social Media Management, Advertising, Paid media, Social Media Marketing, Social Media Campaigns

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular social media analytics courses

  • GIS: Geographic Information Systems for Sustainability: University of Michigan
  • Futuro del trabajo: adaptación profesional en la era digital: Universidad de Palermo
  • Measurement – Turning Concepts into Data: Johns Hopkins University
  • GenAI for Program Managers: Coursera
  • Microsoft Data Architecture for Modern Data Stacks: Microsoft
  • Statistics and Data Analysis with Excel: Intermediate: Macquarie University
  • The History of Rocket Science: University of Michigan
  • Customer Insights: Quantitative Techniques: University of Illinois Urbana-Champaign
  • Comment utiliser l'automatisation pour envoyer des e-mails avec MailChimp: Coursera
  • High-Fidelity Design and User Testing with Figma: Coursera

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
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Marketing Analytics (11)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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