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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
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    Salesforce

    Informes, paneles y éxito del cliente en Salesforce

    Skills you'll gain: Customer Success Management, Sales Support, Salesforce, Data Visualization, Service Management, Sales Management, Customer Relationship Management, Customer Relationship Management (CRM) Software, Customer Support, Management Reporting, Dashboard, Customer Service, Knowledge Transfer, Data-Driven Decision-Making, Business Reporting, Performance Analysis, Administrative Support

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Model Power BI Data with Security

    Skills you'll gain: Star Schema, Role-Based Access Control (RBAC), Power BI, Database Design, Data Modeling, Data Analysis Expressions (DAX), Authorization (Computing), Relational Databases, Financial Data, Data Security, Security Controls, Dashboard, Data Access, Dashboard Creation, Model Deployment, Gross Profit, Cloud Deployment, Performance Improvement

    Intermediate · Course · 1 - 4 Weeks

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    EDUCBA

    Analyze Financial Risk Using AI, Markets, and Governance

    Skills you'll gain: Risk Management Framework, Governance Risk Management and Compliance, Risk Modeling, Financial Systems, Responsible AI, Safety Culture, Financial Regulations, Ethical Standards And Conduct, FinTech, Artificial Intelligence, Benchmarking, Organizational Structure

    Intermediate · Course · 1 - 3 Months

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    Coursera

    R: Code, Import, Transform Data

    Skills you'll gain: Data Transformation, Data Wrangling, R (Software), Data Analysis, Data Manipulation, R Programming, Data Cleansing, Scripting, Programming Principles, Data Structures

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Evaluate and Reproduce Data Findings Fast

    Skills you'll gain: Sample Size Determination, Data Strategy, Sampling (Statistics), Analytical Skills, Data-Driven Decision-Making, Data Analysis, Analytics, Jupyter, Data Science, Statistical Analysis, Data Collection, Data Mining, Data Management, MLOps (Machine Learning Operations), Maintainability, Research and Design, Version Control, Software Documentation

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Introduction to AI and Machine Learning on GC - Deutsch

    Skills you'll gain: Google Cloud Platform, Google Gemini, MLOps (Machine Learning Operations), Generative AI, Generative AI Agents, Generative Model Architectures, Artificial Intelligence and Machine Learning (AI/ML), AI Workflows, Cloud Infrastructure, Agentic Workflows, Big Data, Model Deployment, Natural Language Processing, Prompt Engineering, Model Training, Applied Machine Learning, Large Language Modeling, Machine Learning, Feature Engineering, Model Evaluation

    Beginner · Course · 1 - 3 Months

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    Coursera

    Market Research Portfolio Capstone

    Skills you'll gain: Data Ethics, Market Research, Data Collection, Advanced Analytics, Research Reports, Business Research, R Programming, Statistical Analysis, Data Presentation, Presentations, Customer Analysis, Data Analysis, Technical Communication, Report Writing, Dashboard Creation, Project Design, Proposal Development, Strategic Thinking, Data-Driven Decision-Making, Project Scoping

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
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    EDUCBA

    R: Apply & Analyze K-Means Clustering for Unsupervised ML

    Skills you'll gain: Unsupervised Learning, Machine Learning Methods, Applied Machine Learning, R Programming, R (Software), Data Preprocessing, Statistical Machine Learning, Machine Learning, Machine Learning Algorithms, Feature Engineering, Data Analysis, Data Processing

    Mixed · Course · 1 - 4 Weeks

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    EDUCBA

    Create Professional Motion Graphics in Premiere Pro

    Skills you'll gain: Video Production, Post-Production, Graphic Design, Design Elements And Principles

    Beginner · Course · 1 - 4 Weeks

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    EDUCBA

    Predictive Modeling with Python: Apply & Evaluate

    Skills you'll gain: Predictive Modeling, Model Evaluation, Data Preprocessing, Predictive Analytics, Logistic Regression, Risk Modeling, Model Training, Statistical Modeling, Feature Engineering, Regression Analysis, Correlation Analysis, Classification Algorithms, Data Cleansing, Model Optimization

    Mixed · Course · 1 - 3 Months

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    Coursera

    Build Trustworthy AI: Measure Human Connection

    Skills you'll gain: UI/UX Research, User Research, Responsible AI, User Experience, Persona (User Experience), AI literacy, Human Computer Interaction, Data Ethics, Surveys, Artificial Intelligence, Trustworthiness, Decision Intelligence, Psychosocial Assessments, Generative AI, Psychological Evaluations, Data Collection, Decision Making

    Beginner · Course · 1 - 4 Weeks

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    Packt

    The Ultimate Guide to Snowpark

    Skills you'll gain: Snowflake Schema, Model Deployment, Data Pipelines, Pandas (Python Package), Data Import/Export, Data Transformation, Data Manipulation, Large Language Modeling, Data Processing, Containerization, Python Programming, MLOps (Machine Learning Operations), Application Deployment, Application Development, Data Science, Data Preprocessing, Cloud Computing, SQL, Model Training, Machine Learning

    Intermediate · Course · 1 - 3 Months

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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