SEO courses can help you learn keyword research, on-page optimization, link building, and content strategy. You can build skills in analyzing website performance, understanding search engine algorithms, and creating SEO-friendly content. Many courses introduce tools like Google Analytics, SEMrush, and Moz, which help you track metrics, optimize your site, and improve your search rankings. By applying these skills and tools, you can enhance your online visibility and drive more organic traffic to your website.

Skills you'll gain: Copywriting, Content Optimization, Search Engine Optimization, AI powered creativity, Target Audience, Content Creation, AI Enablement, Writing and Editing, Productivity Software, Brand Awareness, Marketing Automation, Generative AI, Driving engagement
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Responsible AI, Digital Advertising, Email Automation, Email Marketing, Data Ethics, Generative AI, Personalized Campaigns, Marketing Automation, Digital Marketing Tools, AI Personalization, Digital Marketing Campaigns, Advertising Campaigns, AI Integrations, Content Creation, Keyword Research, Content Optimization, Search Engine Optimization, Social Media Marketing, Copywriting, E-Commerce
Intermediate · Course · 1 - 3 Months

University of Michigan
Skills you'll gain: Surveys, UI/UX Research, User Research, Survey Creation, A/B Testing, Web Analytics, User Experience, Qualitative Research, Usability Testing, Research Methodologies, Web Analytics and SEO, Data Collection, Research Design, Sample Size Determination
Beginner · Course · 1 - 3 Months

University of California, Irvine
Skills you'll gain: Search Engine Marketing, Digital Brand Strategy, Keyword Research, Digital Marketing, Online Advertising, Search Engine Optimization, Content Marketing, Social Media Marketing, Social Media Strategy, Digital Media Strategy, Social Media, Web Analytics and SEO, Storytelling, Marketing Strategies, Marketing Strategy and Techniques, Pay Per Click Advertising, Marketing Communications, Digital Advertising, Customer Relationship Management, Brand Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Visual Storytelling, AI powered creativity, Prompt Patterns, AI Workflows, Multimodal Prompts, Photo/Video Production and Technology, Prompt Engineering Tools, Copywriting, Education Software and Technology, Cinematography, AI literacy, Ideation, Blogs, Graphic and Visual Design, Scripting, Color Theory, Media Production, Large Language Modeling, Writing and Editing, Marketing
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Generative AI, Web Content, Web Analytics and SEO, Google Cloud Platform
Beginner · Course · 1 - 4 Weeks

Universidad de Palermo
Skills you'll gain: Online Advertising, E-Commerce, Marketing Strategy and Techniques, Digital Marketing, Digital Advertising, Business Strategy, Social Media Strategy, Google Ads, Advertising, Digital Transformation, Email Marketing, Social Media, Search Engine Optimization, Social Media Marketing, Business Modeling, Social Media Campaigns, Branding
Beginner · Course · 1 - 4 Weeks

Tecnológico de Monterrey
Skills you'll gain: Search Engine Marketing, Customer Engagement, Brand Management, Digital Media Strategy, Digital Brand Strategy, Digital Analysis, Search Engine Optimization, Target Market, Target Audience, Digital Marketing, Web Analytics and SEO, Digital Marketing Tools, Digital Advertising, Social Media Analytics, Social Media Strategy, Digital Transformation, Online Advertising, Customer Retention, Customer Relationship Building, Content Strategy
Intermediate · Specialization · 1 - 3 Months

Coursera
Skills you'll gain: Search Engine Optimization, Content Optimization, Web Analytics, Google Analytics, Content Performance Analysis, Generative Engine Optimization (GEO), Conversion Funnel Analysis, Dashboard Creation, Keyword Research, Marketing Analytics, Content Strategy, Content Creation, Key Performance Indicators (KPIs), Performance Metric, Ad Hoc Analysis, Variance Analysis, User Flows, Statistical Analysis, Quality Assessment, Corrective and Preventive Action (CAPA)
Intermediate · Course · 3 - 6 Months

Starweaver
Skills you'll gain: Customer experience improvement, Customer experience strategy (CX), Service Design, Change Management, Social Media Analytics, Organizational Change, Hospitality Management, Content Creation, Hospitality Services, Design Thinking, Social Media Marketing, Brand Marketing, Service Management, Digital Marketing, Content Marketing, Social Media Management, Search Engine Optimization, Design, Prototyping, Leadership
Intermediate · Specialization · 1 - 3 Months

Alex Genadinik
Skills you'll gain: Search Engine Optimization, Keyword Research, Content Optimization, Conversion Funnel Analysis, Content Marketing, Product Promotion, Content Strategy, Market Opportunities, Content Creation, Video Production
Mixed · Course · 1 - 3 Months

Skills you'll gain: Google Analytics, Web Analytics, Data Import/Export, Customer Analysis, Marketing Analytics, Customer Insights, Conversion Funnel Analysis, Analysis, Marketing
Intermediate · Guided Project · Less Than 2 Hours