• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Web Analytics

Web Analytics Courses

Web analytics courses can help you learn data collection techniques, traffic analysis, user behavior tracking, and conversion rate optimization. You can build skills in interpreting data trends, setting up tracking codes, and creating actionable reports. Many courses introduce tools like Google Analytics, Adobe Analytics, and Tableau, demonstrating how to apply these skills to measure website performance and enhance marketing strategies.


Popular Web Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    IBM

    Applied Data Science

    Skills you'll gain: Exploratory Data Analysis, Data Wrangling, Dashboard, Data Visualization Software, Plotly, Data Visualization, Interactive Data Visualization, Data Transformation, Data Analysis, Data Cleansing, Data Manipulation, Pandas (Python Package), Data Presentation, Predictive Modeling, Data Science, Data Import/Export, Programming Principles, Web Scraping, Python Programming, Machine Learning

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    61K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    T

    The State University of New York

    How To Create a Website in a Weekend! (Project-Centered Course)

    Skills you'll gain: Web Design, WordPress, Web Language, HTML and CSS, Web Content, Web Development, Web Analytics and SEO, Responsive Web Design, Cross Platform Development, Content Management, Web Applications

    3.3
    Rating, 3.3 out of 5 stars
    ·
    583 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Django for Everybody

    Skills you'll gain: Application Deployment, Django (Web Framework), Object-Relational Mapping, HTML and CSS, Model View Controller, jQuery, Ajax, JSON, Database Design, SQL, Application Frameworks, Databases, Web Applications, Application Development, Object Oriented Programming (OOP), Web Development, Data Modeling, Javascript, Application Security, Cascading Style Sheets (CSS)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.5K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Foundations of Digital Marketing and E-commerce

    Skills you'll gain: Data Storytelling, Performance Measurement, Search Engine Marketing, Content Performance Analysis, Data-Driven Decision-Making, Search Engine Optimization, Branding, Business Metrics, Marketing Strategy and Techniques, Digital Marketing, Customer Engagement, Customer experience strategy (CX), Marketing, E-Commerce, Email Marketing, Brand Awareness, Marketing Analytics, Target Audience, Social Media Marketing, Goal Setting

    4.8
    Rating, 4.8 out of 5 stars
    ·
    30K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Introduction to CSS3

    Skills you'll gain: Cascading Style Sheets (CSS), Web Content Accessibility Guidelines, HTML and CSS, Web Design, Hypertext Markup Language (HTML), Web Design and Development, Responsive Web Design, User Interface (UI), Web Development, Javascript, Debugging

    4.8
    Rating, 4.8 out of 5 stars
    ·
    9.6K reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnKartS

    Full Digital Marketing

    Skills you'll gain: Google Analytics, Email Marketing, Google Ads, WordPress, LinkedIn, Content Creation, Content Marketing, Facebook, Social Media, Social Media Marketing, Search Engine Marketing, Social Media Content, Web Analytics and SEO, Advertising Campaigns, Email Automation, Social Media Campaigns, Analytics, Keyword Research, ChatGPT, Bidding

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I
    U
    I

    Multiple educators

    Data Science Foundations

    Skills you'll gain: Dashboard, Pseudocode, Jupyter, Algorithms, Data Literacy, Data Mining, Pandas (Python Package), Data Presentation, Correlation Analysis, Web Scraping, NumPy, Data Import/Export, Probability & Statistics, Programming Principles, Predictive Modeling, Computer Programming Tools, Data Science, Unsupervised Learning, Machine Learning, Project Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    116K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Ask Questions to Make Data-Driven Decisions

    Skills you'll gain: Spreadsheet Software, Dashboard, Stakeholder Management, Data-Driven Decision-Making, Data Analysis, Analytical Skills, Data Presentation, Business Analysis, Quantitative Research, Problem Solving, Smart Goals

    4.7
    Rating, 4.7 out of 5 stars
    ·
    35K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Data & Modern Frontend Development

    Skills you'll gain: JSON, jQuery, Web Development Tools, Browser Compatibility, UI Components

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Meta

    Programming with JavaScript

    Skills you'll gain: Jest (JavaScript Testing Framework), Web Development Tools, Javascript, Unit Testing, Web Applications, Object Oriented Programming (OOP), Scripting Languages, Event-Driven Programming, Node.JS, Scripting, JSON, Computer Programming, Data Structures, Debugging, Package and Software Management, Program Development, Front-End Web Development, Functional Design

    4.7
    Rating, 4.7 out of 5 stars
    ·
    4.9K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Data Science Fundamentals with Python and SQL

    Skills you'll gain: Dashboard, SQL, Descriptive Statistics, Jupyter, Statistical Analysis, Data Analysis, Probability Distribution, Pandas (Python Package), Data Presentation, Statistics, Data Visualization, Relational Databases, Stored Procedure, Data Import/Export, Data Science, Programming Principles, Computer Programming Tools, Web Scraping, Data Visualization Software, Python Programming

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    74K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    IBM AI Developer

    Skills you'll gain: Prompt Engineering, Prompt Patterns, Software Development Life Cycle, Large Language Modeling, Software Architecture, Computer Vision, LangChain, ChatGPT, Responsive Web Design, Restful API, LLM Application, Generative AI, Responsible AI, IBM Cloud, Data Import/Export, Python Programming, Engineering Software, Workflow Management, Machine Learning, Data Science

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    79K reviews

    Beginner · Professional Certificate · 3 - 6 Months

1…555657…526

In summary, here are 10 of our most popular web analytics courses

  • Applied Data Science: IBM
  • How To Create a Website in a Weekend! (Project-Centered Course): The State University of New York
  • Django for Everybody: University of Michigan
  • Foundations of Digital Marketing and E-commerce: Google
  • Introduction to CSS3: University of Michigan
  • Full Digital Marketing: LearnKartS
  • Data Science Foundations: IBM
  • Ask Questions to Make Data-Driven Decisions: Google
  • Data & Modern Frontend Development: Packt
  • Programming with JavaScript: Meta

Skills you can learn in Mobile And Web Development

Web (13)
Mobile App (9)
Javascript (8)
Mobile Application Development (8)
Web Development (8)
Android Software Development (7)
CSS (6)
Programming Language (6)
Web Application (6)
Android Studio (5)
Angularjs (5)
Computer Program (5)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok