Content writing courses can help you learn how to create engaging blog posts, articles, social media content, and website copy. You can build skills in audience analysis, SEO optimization, and effective storytelling techniques. Many courses introduce tools like Grammarly for editing, Google Analytics for tracking content performance, and WordPress for publishing, allowing you to apply your writing skills in real-world contexts and enhance your content's reach and impact.

Wesleyan University
Skills you'll gain: Storytelling, Peer Review, Writing and Editing, Writing, Editing, Proofreading, Storyboarding, Content Creation, Constructive Feedback, Persistence, Professionalism, Creativity
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Social Media Content, Social Media, Content Creation, Social Media Strategy, Social Media Marketing, Content Performance Analysis, Social Media Management, Social Media Campaigns, Intellectual Property, Target Audience, Adobe Creative Cloud, Web Content, Marketing Materials, Instagram, Drive Engagement, Customer Engagement, Content Strategy, Ethical Standards And Conduct, Content Management, Branding
Beginner · Course · 1 - 4 Weeks

LearnKartS
Skills you'll gain: Content Creation, Target Audience, Content Marketing, Storytelling, Digital Publishing, Brand Strategy, Blogs, Content Strategy, Performance Measurement, Promotional Strategies, Persona Development, Social Media Marketing, Email Marketing, Video Production, ChatGPT, Brainstorming
Beginner · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Writing and Editing, Editing, Constructive Feedback, Concision, Writing, Organizational Skills, Proofreading, Storytelling, Productivity, Planning, Detail Oriented, Time Management, Brainstorming, Content Creation, Overcoming Obstacles, Resourcefulness, Decision Making, Critical Thinking, Creativity, Professional Development
Beginner · Specialization · 3 - 6 Months

University of Michigan
Skills you'll gain: Writing, Storytelling, Editing, Detail Oriented, Resourcefulness, Decision Making, Creativity, Communication Strategies, Professionalism, Time Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Copywriting, Search Engine Optimization, Web Analytics and SEO, Target Audience, Content Creation, Writing and Editing, Web Content, Productivity Software, Brand Awareness, Generative AI
Beginner · Course · 1 - 4 Weeks

Board Infinity
Skills you'll gain: Technical Writing, Technical Documentation, Software Documentation, Technical Communication, Professional Networking, Writing and Editing, Writing, Collaborative Software, Graphic and Visual Design, Portfolio Management, Target Audience, Visual Design, Design, Augmented and Virtual Reality (AR/VR), Data Ethics, Ethical Standards And Conduct, Multimedia, Content Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Social Media Content, Social Media, Presentations, Social Media Marketing, Content Creation, Instagram, Social Media Strategy, Facebook, Content Marketing, LinkedIn, Digital Marketing, Graphic Design
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Constructive Feedback, Education Software and Technology, Literacy, Train The Trainer
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Writing, Storytelling, Copywriting, Persuasive Communication, Facebook, Business Writing, Content Creation, Social Media Content, Social Media, Drive Engagement, Social Media Campaigns, AI Product Strategy, Prompt Engineering Tools
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Photo/Video Production and Technology, Video Editing, Typography, Responsible AI, Media Production, Logo Design, Digital Design, Generative AI, Social Media, Content Creation, Social Media Management, Creative Design, Adobe Photoshop, Visual Design, Content Marketing, Infographics, Content Strategy, Color Theory, Storytelling, Branding
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Writing, Writing and Editing, Storytelling, Honesty, Journalism, Journals, Editing, Content Creation, Personal Development, Persistence, Lifelong Learning, Self-Awareness, Investigation, Self-Motivation, Proofreading, Creativity, Self-Discipline, Resilience, Mindfulness, Peer Review
Beginner · Specialization · 3 - 6 Months
Browse the content writing courses below—popular starting points on Coursera.
Yes. You can start learning content writing on Coursera for free in two ways:
If you want to keep learning, earn a certificate in content writing, or unlock full course access after the preview or trial, you can upgrade or apply for financial aid.‎
You’ll learn how to write clearly and persuasively for online audiences, structure articles and blog posts, apply SEO strategies, and develop a consistent tone and brand voice. Some courses also cover editing, storytelling, and content strategy.‎
Not at all. Many Coursera courses are designed for beginners and guide you through writing basics and digital best practices. More advanced learners can focus on specialized topics like UX writing, email copy, or B2B content.‎
Yes. Content writing is a growing field across industries like marketing, publishing, tech, and e-commerce. A Coursera course can help you build writing samples, strengthen your portfolio, and earn certificates that show your skills to clients or employers.‎